Showing 51–100 of 123 results

L’ORÉAL PROFESSIONNEL INOA 6.45 DARK COPPER MAHOGANY BLONDE

L'Oréal Professionnel iNOA 6.45 Dark Copper Mahogany Blonde is an ammonia-free permanent hair color powered by patented ODS² (Oil Delivery System) technology containing 60% oil, delivering rich, multi-dimensional copper-mahogany results with 100% grey coverage and up to 3 levels of lift . This Level 6 Dark Blonde Copper Mahogany shade combines warm copper with deep mahogany reflects for a sophisticated, vibrant finish that adds beautiful dimension and radiance .
The revolutionary formula replaces traditional ammonia with an oil-based delivery system, providing a pleasant, odorless coloring experience while offering up to 48% more shine, 43% less hair porosity, 20% more scalp hydration, and 6 weeks of anti-dryness effect . The vegan, wax-free formula features a fluid texture that is faster and easier to apply, mix, and rinse compared to previous iNOA formulations .
Mix at a 1:1 ratio (1 tube color to 1 part developer) with iNOA Oil Developer 10-volume (3%), 20-volume (6%), or 30-volume (9%), depending on desired lift . For virgin hair, full development time is 35 minutes at room temperature. For thick and/or resistant hair with 50% or more grey hair, apply the grey coverage mixture for optimal results . The tube is made of 95% recycled aluminum for reduced environmental impact .
This product is intended for professional use only. To use, mix 60g of iNOA 6.45 Dark Copper Mahogany Blonde with 60g of iNOA Oil Developer, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify gently, rinse thoroughly, and finish with iNOA Post-Color Shampoo or Metal Detox Shampoo . Always perform a patch test 48 hours before any coloring service.
L'Oréal Professionnel iNOA 6.45 Dark Copper Mahogany Blonde is an ammonia-free permanent hair color powered by patented ODS² (Oil Delivery System) technology containing 60% oil, delivering rich, multi-dimensional copper-mahogany results with 100% grey coverage and up to 3 levels of lift . This Level 6 Dark Blonde Copper Mahogany shade combines warm copper with deep mahogany reflects for a sophisticated, vibrant finish that adds beautiful dimension and radiance .
The revolutionary formula replaces traditional ammonia with an oil-based delivery system, providing a pleasant, odorless coloring experience while offering up to 48% more shine, 43% less hair porosity, 20% more scalp hydration, and 6 weeks of anti-dryness effect . The vegan, wax-free formula features a fluid texture that is faster and easier to apply, mix, and rinse compared to previous iNOA formulations .
Mix at a 1:1 ratio (1 tube color to 1 part developer) with iNOA Oil Developer 10-volume (3%), 20-volume (6%), or 30-volume (9%), depending on desired lift . For virgin hair, full development time is 35 minutes at room temperature. For thick and/or resistant hair with 50% or more grey hair, apply the grey coverage mixture for optimal results . The tube is made of 95% recycled aluminum for reduced environmental impact .
This product is intended for professional use only. To use, mix 60g of iNOA 6.45 Dark Copper Mahogany Blonde with 60g of iNOA Oil Developer, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify gently, rinse thoroughly, and finish with iNOA Post-Color Shampoo or Metal Detox Shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL INOA 6.66 CARMILANE DARK DEEP RED BLONDE

L'Oréal Professionnel iNOA 6.66 Carmilane Dark Deep Red Blonde is an ammonia-free permanent hair color powered by patented ODS (Oil Delivery System) technology containing 60% oil, delivering deep, intense red results with 100% grey coverage and up to 3 levels of lift . This revolutionary formula—also described as Blond foncé rouge profond—replaces traditional ammonia with an oil-based delivery system, providing a pleasant, odorless coloring experience while offering 48% more shine, 43% less hair porosity, and 20% more scalp hydration .
The 6.66 Dark Deep Red Blonde shade features Carmilane technology—a specialized formulation developed for achieving deep, powerful, and long-lasting red tones that stay vibrant between salon visits . Ideal for grey coverage, full-head applications, and dramatic color transformations, iNOA is a certified vegan product .
The vegan formula features a more fluid, manageable texture that is faster and easier to apply, mix, and rinse compared to previous iNOA formulations, with the tube made of 95% recycled aluminum for reduced environmental impact .
Mix at a 1:1 ratio (1 tube color to 1 part developer) with iNOA Oil Developer 20-volume (6%) for up to 2 levels lift or 30-volume (9%) for up to 3 levels lift . Development time is 35 minutes at room temperature. Carmilane shades should not be intermixed with any shades aside from iNOA Clear .
This product is intended for professional use only. To use, mix 60g of iNOA 6.66 Carmilane with 60g of iNOA Oil Developer, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify gently, rinse thoroughly, and finish with iNOA Post-Color Shampoo or Metal Detox Shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL INOA 7.1 ASH BLONDE

L'Oréal Professionnel iNOA 7.1 Ash Blonde is an ammonia-free permanent hair color powered by patented ODS² (Oil Delivery System) technology containing 60% oil, delivering cool, neutralized ash blonde results with up to 3 levels of lift and 100% grey coverage . Also described as 7.1/7B Medium Ash Blonde, this shade effectively eliminates unwanted warm and brassy undertones for a sophisticated, modern finish .
The revolutionary formula replaces traditional ammonia with an oil-based delivery system, providing a pleasant, odorless coloring experience while offering 48% more shine, 43% less hair porosity, and +20% scalp hydration . The vegan formula features a fluid, no-drip texture that is fast and easy to apply, mix, and rinse, with results lasting up to 6 weeks .
Mix at a 1:1 ratio with iNOA Oil Developer 10-volume (3%), 20-volume (6%), or 30-volume (9%), depending on desired lift . For white hair coverage up to 70%, use the target shade alone; for 70-100% white hair, mix with Natural shade at the same level for cool coverage . Development time is 35 minutes at room temperature.
This product is intended for professional use only. To use, mix 60g of iNOA 7.1 Ash Blonde with 60g of iNOA Oil Developer, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify gently, rinse thoroughly, and finish with iNOA Post-Color Shampoo or Metal Detox Shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL INOA 7.23 IRIDESCENT GOLDEN BLONDE

L'Oréal Professionnel iNOA 7.23 Iridescent Golden Blonde is an ammonia-free permanent hair color powered by a unique patented Oil Delivery System (ODS) technology containing 60% oil, delivering high-impact color, up to 48% more shine, and optimal scalp comfort . This revolutionary formula replaces traditional ammonia with an oil-based delivery system, providing a pleasant, odorless coloring experience while offering up to 100% white hair coverage and up to 3 levels of lift .
The 7.23 Iridescent Golden Blonde shade—also described as Medium Blonde Irisé Gold—delivers a luminous, multi-dimensional finish with warm, light-catching gold and pearl tones, making it an ideal choice for clients seeking a fresh, vibrant golden blonde with beautiful iridescence . The formula provides -43% less hair porosity, +20% scalp hydration, and 6 weeks of anti-dryness effect, keeping hair hydrated, healthy-looking, and radiant between salon visits .
The vegan formula features a more fluid, manageable texture that is faster and easier to apply, mix, and rinse compared to previous iNOA formulations, with the tube made of 95% recycled aluminum for reduced environmental impact .
Mix at a 1:1 ratio (1 tube color to 1 part developer) with iNOA Oil Developer 20-volume or 30-volume, depending on desired lift. For virgin hair, full development time is 35 minutes at room temperature . For white hair coverage up to 70%, use the target shade alone; for 70-100% white hair, mix with a fundamental family shade for optimal coverage .
This product is intended for professional use only. To use, mix 1 tube (60g) of iNOA 7.23 Iridescent Golden Blonde with 60g of iNOA Oil Developer, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify gently, rinse thoroughly, and finish with iNOA Post-Color Shampoo or Metal Detox Shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL INOA 7.31 GOLDEN ASH BLONDE

L'Oréal Professionnel iNOA 7.31 Golden Ash Blonde is an ammonia-free permanent hair color powered by the exclusive ODS (Oil Delivery System) patented technology containing 60% oil, delivering high-impact color, 48% more shine, and optimal scalp comfort . This revolutionary formula replaces traditional ammonia with an oil-based delivery system, providing a pleasant, odorless coloring experience while offering 100% white hair coverage and up to 3 levels of lift .
The 7.31 Golden Ash Blonde shade—described as 7.31/7GB—delivers a sophisticated, multi-dimensional finish with a perfect balance of golden and ash reflects, making it an incredibly versatile shade that flatters a wide range of skin tones . The formula provides 43% less hair porosity, 20% more scalp hydration, and 6 weeks of anti-dryness effect, keeping hair hydrated, healthy-looking, and radiant between salon visits .
The vegan formula features a more fluid, manageable texture that is faster and easier to apply, mix, and rinse compared to previous iNOA formulations, with the tube made of 95% recycled aluminum for reduced environmental impact .
Mix at a 1:1 ratio (1 tube color to 1 part developer) with iNOA Oil Developer 20-volume (6%) or 30-volume (9%), depending on desired lift . For virgin hair, full development time is 35 minutes at room temperature. For white hair coverage up to 70%, use the target shade alone; for 70-100% white hair, mix with Gold Natural or Natural shades at the same level for optimal coverage .
This product is intended for professional use only. To use, mix 1 tube (60g) of iNOA 7.31 Golden Ash Blonde with 60g of iNOA Oil Developer, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify gently, rinse thoroughly, and finish with iNOA Post-Color Shampoo or Metal Detox Shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL INOA 7.44 DEEP COPPER BLONDE

L'Oréal Professionnel iNOA 7.44 Deep Copper Blonde is an ammonia-free permanent hair color powered by patented ODS² (Oil Delivery System) technology containing 60% oil, delivering intense, vibrant deep copper results with 100% grey coverage and up to 3 levels of lift. Also described as 7.44/7CC, this double-copper shade provides maximum depth and intensity for a bold, head-turning copper blonde finish.
The revolutionary formula replaces traditional ammonia with an oil-based delivery system, providing a pleasant, odorless coloring experience while offering up to 48% more shine, 6 weeks of anti-dryness effect, and optimal scalp comfort. The vegan formula features a fluid, wax-free texture that is faster and easier to apply, mix, and rinse compared to previous iNOA formulations.
Mix at a 1:1 ratio (1 tube color to 1 part developer) with iNOA Oil Developer 10-volume (3%), 20-volume (6%), or 30-volume (9%), depending on desired lift. For virgin hair, full development time is 35 minutes at room temperature. The tube is made of 95% recycled aluminum for reduced environmental impact.
This product is intended for professional use only. To use, mix 60g of iNOA 7.44 Deep Copper Blonde with 60g of iNOA Oil Developer, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify gently, rinse thoroughly, and finish with iNOA Post-Color Shampoo or Metal Detox Shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL INOA 8.13 LIGHT BEIGE BLONDE

L'Oréal Professionnel iNOA 8.13 Light Beige Blonde is an ammonia-free permanent hair color powered by a unique patented Oil Delivery System (ODS) technology containing 60% oil, delivering high-impact color, up to 48% more shine, and optimal scalp comfort . This revolutionary formula replaces traditional ammonia with an oil-based delivery system, providing a pleasant, odorless coloring experience while offering up to 100% white hair coverage and up to 3 levels of lift .
The 8.13 Light Beige Blonde shade—also described as Light Ash Golden Blonde —delivers a luminous, light-reflective finish with a beautifully balanced blend of ash and golden tones, making it an incredibly versatile shade that flatters a wide range of skin tones . The formula provides -43% less hair porosity, +20% scalp hydration, and 6 weeks of anti-dryness effect, keeping hair hydrated, healthy-looking, and radiant between salon visits .
The vegan formula features a more fluid, manageable texture that is faster and easier to apply, mix, and rinse compared to previous iNOA formulations , with the tube made of 95% recycled aluminum for reduced environmental impact .
Mix at a 1:1 ratio (1 tube color to 1 part developer) with iNOA Oil Developer 20-volume (6%) or 30-volume (9%), depending on desired lift . For virgin hair, full development time is 35 minutes at room temperature. For white hair coverage up to 100%, use the target shade alone with the appropriate oxidant .
This product is intended for professional use only. To use, mix 1 tube (60g) of iNOA 8.13 Light Beige Blonde with 60g of iNOA Oil Developer, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify gently, rinse thoroughly, and finish with iNOA Post-Color Shampoo or Metal Detox Shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL INOA COLOR CARE SHAMPOO

L'Oréal Professionnel INOA Color Care Shampoo is a sulfate-free, protective cream shampoo specifically formulated to gently cleanse, protect, and nourish INOA-colored hair . Enriched with Argan Oil to replenish lipids for a smooth, shiny finish and Green Tea Extracts—natural antioxidants that protect color radiance and intensity—this formula helps prolong the vibrancy of your INOA color between salon visits .
The sulfate-free formula forms a creamy lather that effectively cleanses without stripping color or irritating the scalp, leaving hair feeling clean, soft, and manageable with a fresh, fruity scent . As part of the complete INOA Color Care system (shampoo, conditioner, and masque), this shampoo works to hold color molecules in place and keep environmental aggressors that lead to fading at bay .
Ideal for use from the first wash after your INOA color service, this gentle yet effective shampoo ensures your color investment stays vibrant, your hair stays nourished, and your scalp stays comfortable.
For best results, use as the first step in the INOA Color Care routine: follow with INOA Color Care Conditioner and weekly with INOA Color Care Masque for maximum color protection and hair health.

L’ORÉAL PROFESSIONNEL INOA ODS OXYDANT RICHE 20 VOL 6% 1L

L'Oréal Professionnel INOA ODS Oxydant Riche is a 20 volume (6%) cream developer specifically formulated for use with the INOA (Ammonia-Free Permanent Hair Color) line and its patented ODS (Oil Delivery System) technology . This professional-grade developer provides controlled lightening of up to 2 levels and is the perfect choice for grey and white hair coverage services .
The rich, creamy formula mixes at a 1:1 ratio with INOA color (60ml color + 60ml developer) and provides a development time of up to 35 minutes for optimal, long-lasting results . The 20 volume concentration is ideal for standard lightening, achieving maximum color reflection, and providing effective grey coverage while maintaining hair integrity .
Enriched with mineral oil, Glycerin, and Tocopherol (Vitamin E), this ammonia-free developer works in synergy with INOA's oil-based formula to preserve the hair's natural lipid content and protect the scalp during the coloring process . The result is vibrant, ammonia-free color with superior shine, optimal scalp comfort, and a pleasant reduced-odor experience .
This product is intended for professional use only and is not for use on persons under 16 years of age . A patch test is obligatory 48 hours before each coloring service. To use, mix with selected INOA shade at 1:1 ratio, apply to dry, unwashed hair, process for up to 35 minutes, then emulsify, rinse thoroughly, and follow with INOA post-color shampoo.

L’ORÉAL PROFESSIONNEL INOA ODS OXYDANT RICHE 30 VOL 9% 1L

L'Oréal Professionnel INOA ODS Oxydant Riche is a 30 volume (9%) cream developer specifically formulated for use with the INOA (Ammonia-Free Permanent Hair Color) line and its patented ODS (Oil Delivery System) technology . This professional-grade developer provides maximum lightening power of up to 3 levels, making it the strongest developer in the INOA range and the ideal choice for clients with darker bases wanting significant lift .
The rich, creamy formula mixes at a 1:1 ratio with INOA color (60ml color + 60ml developer) and provides a development time of 35 minutes for optimal, long-lasting results . The 30 volume concentration is specifically designed for maximum lightening, 100% grey coverage, and achieving lighter shades where 20 volume is insufficient .
Enriched with a 60% oil-based formula containing conditioning agents and waxes, this ammonia-free developer works in synergy with INOA's Oil Delivery System to protect the scalp, preserve the hair's natural lipid content, and deliver visibly healthier hair with +48% more shine . The result is vibrant, ammonia-free color with superior shine, optimal scalp comfort, and a pleasant odorless experience .
This product is intended for professional use only and is not for use on persons under 16 years of age . To use, mix with selected INOA shade at 1:1 ratio, apply to dry, unwashed hair, process for up to 35 minutes, then emulsify, rinse thoroughly, and follow with INOA post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL INOA RICH DEVELOPER 10 VOL 3% 1L

L'Oréal Professionnel INOA Rich Developer is a 10 volume (3%) cream developer specifically formulated for use with the INOA ammonia-free permanent hair color line, which features patented ODS (Oil Delivery System) technology . This professional-grade developer is designed for services requiring gentle color deposit with controlled lift of up to 1 level .
The rich, creamy formula mixes at a 1:1 ratio with INOA color (60ml color + 60ml developer) and provides up to 35 minutes of development time for optimal, long-lasting results . The 10 volume concentration is ideal for darkening a naturally light base color, performing tone-on-tone coloring, taking color through mid-lengths and ends, and for pre-coloration services .
Enriched with mineral oil and conditioning ingredients, this developer works in synergy with INOA's oil-based formula to preserve the hair's natural lipid content and protect the scalp during the coloring process . The result is vibrant, ammonia-free color with superior shine and optimal scalp comfort.
This product is intended for professional use only and is not for use on persons under 16 years of age . Always perform a patch test 48 hours before any coloring service. To use, mix with selected INOA shade at 1:1 ratio, apply to dry, unwashed hair, process for up to 35 minutes, then emulsify, rinse thoroughly, and follow with INOA post-color shampoo.

L’ORÉAL PROFESSIONNEL MAJIREL 10 LIGHTEST BLONDE

L'Oréal Professionnel Majirel 10 Lightest Blonde is a permanent hair color that delivers maximum lift to the highest level of blonde in the standard Majirel range, with up to 100% grey coverage and up to 3 levels of lift . This iconic professional permanent color can lighten hair significantly in a single step, making it the ideal choice for clients who want the lightest, brightest blonde results available in the standard Majirel palette.
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned, glossy and soft to touch . The ammonia-free formula and Odor Trapping Technology provide a more comfortable sensorial experience with reduced chemical odor .
The creamy, non-drip formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant . For maximum lightening results, use 30 volume developer; for standard grey coverage and same-level coloring, use 20 volume. Development time is 35 minutes at room temperature .
This product is intended for professional use only and is not for use on persons under 16 years of age . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL 10.1 EXTRA LIGHT ASH BLONDE

L'Oréal Professionnel Majirel 10.1 Extra Light Ash Blonde is a permanent hair color that delivers cool, sophisticated ash blonde results at the highest level of blonde, with up to 100% grey coverage and up to 3 levels of lift . The ".1" ash reflect provides superior neutralization of warm undertones, leaving clean, cool tones that eliminate brassiness for a modern, sophisticated finish at the very light blonde level .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair up to 45% more conditioned and glossy to the touch . The caring-agent complex provides up to 3x more care compared to previous Majirel formulations, with hair left up to 3x softer and visibly healthier . The Odor Trapping Technology provides up to 2x less ammonia odor for a more comfortable sensorial experience.
The creamy, non-drip vegan formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) OTT Oxydant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results from darker bases, use 30 volume. Development time is 35 minutes at room temperature.
This product is intended for professional use only  and is not for use on persons under 16 years of age. To use, mix with recommended OTT Oxydant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo such as Metal Detox Shampoo . Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL 4 BROWN

L'Oréal Professionnel Majirel 4 Brown is a permanent hair color that delivers rich, deep, natural-looking brown results with 100% grey coverage and up to 3 levels of lift . This iconic professional permanent color from the Majirel range is the go-to choice for stylists worldwide, trusted for its consistent, even results and its ability to cover resistant white and grey hairs completely .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned, glossy and soft to touch . The ammonia-free formula and fresh, aromatic fragrance provide a more comfortable sensorial experience with reduced chemical odor .
The creamy, non-drip formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant, with a development time of 35 minutes at room temperature . With over 100 on-trend shades available, the Majirel range offers endless possibilities for creative color formulations while maintaining superior conditioning and fade-resistant results .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL 4.3 GOLDEN BROWN PERMANENT HAIR COLOUR

L'Oréal Professionnel Majirel 4.3 Golden Brown is a permanent hair color that delivers rich, warm, and long-lasting golden brown results with up to 100% grey coverage . This iconic professional permanent color from the Majirel Crème de Beaute range can darken or lighten hair up to 3 levels, providing the versatility needed for custom color services .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to reduce porosity and enhance shine . Hair is left up to 3x softer and 45% more conditioned after coloring, with restored health and a beautiful glossy finish . When paired with Odor Trapping Technology Oxydant, the color provides up to 2x less ammonia odor for a more comfortable salon experience .
The warm 4.3 Golden Brown shade delivers true-to-color results with golden reflects, adding dimension and radiance to the hair. Mixes at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant . Development time is 35 minutes at room temperature.
This product is intended for professional use only and must not be used on persons under 16 years of age . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL 5.3 LIGHT GOLDEN BROWN

L'Oréal Professionnel Majirel 5.3 Light Golden Brown is a permanent hair color that delivers rich, warm, and long-lasting golden brown results with up to 100% grey coverage . This iconic professional permanent color from the Majirel Crème de Beaute range can darken or lighten hair up to 3 levels, providing the versatility needed for custom color services . The "3" golden reflect adds warmth, dimension, and radiance, creating a sun-kissed brown result .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within . Hair is left up to 45% more conditioned and 3x softer, with restored health and a beautiful glossy finish . The non-drip cream texture ensures easy, precise application without mess, and the fresh, floral fragrance provides a pleasant sensorial experience .
Mixes at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant . Development time is 35 minutes at room temperature, extendable to 45 minutes for more intense grey coverage .
This product is intended for professional use only and is not for use on persons under 16 years of age . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL 5.5 LIGHT MAHOGANY BROWN

L'Oréal Professionnel Majirel 5.5 Light Mahogany Brown is a permanent hair color that delivers rich, warm, and long-lasting mahogany brown results with up to 100% grey coverage . This iconic professional permanent color from the Majirel Crème de Beaute range can lighten or darken hair up to 3 levels, providing the versatility needed for custom color services. The mahogany reflect adds sophisticated warmth and dimension, creating a sun-kissed, radiant brown result with subtle red undertones that catch the light beautifully.
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to reinforce the cuticle and improve shine, leaving hair up to 3x softer and visibly healthier . The non-drip cream texture ensures easy, precise application without mess, and the fresh, floral fragrance provides a pleasant sensorial experience with up to 2x less ammonia odor* when paired with OTT Oxydant (*instrumental test) .
Mixes at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant. For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume . Development time is 35 minutes at room temperature.
This product is intended for professional use only and must not be used on persons under 16 years of age. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL 6 DARK BLONDE

L'Oréal Professionnel Majirel 6 Dark Blonde is a permanent hair color that delivers rich, deep, and long-lasting dark blonde results with up to 100% grey coverage . This iconic professional permanent color from the Majirel Crème de Beaute range can darken or lighten hair up to 3 levels, providing the versatility needed for custom color services .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair up to 45% more conditioned . The new caring-agent complex provides three times more care compared to previous formulations, with hair left noticeably smoother and more conditioned .
When paired with Odor Trapping Technology, the color provides up to 2x less ammonia odor for a more comfortable sensorial experience . The non-drip cream texture ensures easy, precise application without mess.
Mixes at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant . Development time is 35 minutes at room temperature. The vegan formula is manufactured in Spain .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL 6.1 DARK ASH BLONDE

L'Oréal Professionnel Majirel 6.1 Dark Ash Blonde is a permanent hair color that delivers cool, sophisticated ash blonde results with 100% grey coverage and up to 3 levels of lift . This iconic professional permanent color from the Majirel range is formulated with Ionène G and Incell technology, which work together to restore the hair from the inside out, leaving hair 45% more conditioned, glossy, and soft to the touch .
The cool ash blonde shade provides up to 60% cooler reflections compared to classic Majirel, with lasting neutralization that resists fading for up to 21 washes when used within the Cool Inforced collection . The advanced formula helps strengthen and reinforce the hair fiber during the coloring process, ensuring vibrant, long-lasting results . The pleasant floral, fresh, and light fragrance provides a comfortable sensorial experience for both stylist and client .
The creamy, non-drip texture mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant, depending on desired lift . Development time is 35 minutes at room temperature, extendable to 45 minutes for more intense grey coverage .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL 7.11 DEEP ASH BLONDE

L'Oréal Professionnel Majirel 7.11 Deep Ash Blonde is a permanent hair color that delivers intense cool, sophisticated ash tones with powerful warmth neutralization . The double-ash ".11" formulation provides superior brass control compared to standard ash shades, making it the ideal choice for clients who want a clean, modern, cool blonde with maximum warmth elimination.
The new Majirel formula features advanced Odor Trapping Technology, providing 2x less ammonia odor while maximizing color performance, and a caring-agent complex that delivers 3x more care, leaving hair noticeably smoother and more conditioned . The formula provides up to 100% grey coverage and can lighten hair up to 4 levels in 35 minutes, with hair left feeling intensely nourished, hydrated, and softer than before the coloring process .
The vegan, creamy formula mixes easily at a 1:1.5 ratio (50ml color to 75ml developer) with 20 volume (6%) or 30 volume (9%) oxidant, with a development time of 35 minutes . The improved creamy texture ensures a flawless, mistake-proof application with even, rich color from root to tip .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL 7.13 BEIGE BLONDE

L'Oréal Professionnel Majirel 7.13 Beige Blonde is a permanent hair color that delivers beautifully balanced, neutral beige blonde results with up to 100% grey coverage . The ".13" beige tone combines ash (cool) and golden (warm) reflects in perfect harmony, creating a sophisticated, sun-kissed finish that is neither too warm nor too cool . This makes it an incredibly versatile shade that flatters a wide range of skin tones.
The advanced formula is enriched with Ionène G to reinforce the hair fiber from within and Incell technology to reconstruct intercellular cement, leaving hair stronger, more resistant, and with more body . The caring complex leaves hair up to 3x softer and visibly healthier, with a caring complex that conditions as it colors . The Odor Trapping Technology provides up to 2x less ammonia odor for a more comfortable sensorial experience.
The creamy, non-drip vegan formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) OTT Oxydant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume. Development time is 35 minutes at room temperature.
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL 7.3 BLONDE GOLDEN (MEDIUM BLONDE GOLD)

L'Oréal Professionnel Majirel 7.3 Blonde Golden (Medium Blonde Gold) is a permanent hair color that delivers warm, radiant, sun-kissed golden blonde results with up to 100% grey coverage . The ".3" golden reflect provides beautiful warmth and dimension, creating a luminous finish that catches the light perfectly, making it ideal for clients seeking a vibrant, natural-looking medium golden blonde with rich, dimensional color .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned and glossy to the touch . The caring-agent complex provides three times more care compared to previous Majirel formulations, with hair left noticeably smoother and more conditioned . The Odor Trapping Technology provides up to 2x less ammonia odor for a more comfortable sensorial experience .
The creamy, non-drip vegan formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) OTT Oxydant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume . Development time is 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL 7.43 GOLDEN COPPER BLONDE

L'Oréal Professionnel Majirel 7.43 Golden Copper Blonde is a permanent hair color that delivers rich, warm, multidimensional blonde results with golden-copper reflections and up to 100% grey coverage . This luminous shade combines golden (3) and copper (4) reflects to create a vibrant, sun-kissed finish with beautiful depth and radiance, making it the ideal choice for clients who want a warm, eye-catching blonde with beautiful dimension.
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned, glossy and soft to touch after coloring . The creamy, non-drip formula mixes easily at a 1:1.5 ratio (50-60ml color to 75-90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant, with a development time of 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL 7.44 DEEP COPPER BLONDE

L'Oréal Professionnel Majirel 7.44 Deep Copper Blonde is a permanent hair color that delivers rich, vibrant, multidimensional copper blonde results with up to 100% grey coverage and up to 3 levels of lift . The double-copper ".44" formulation provides intense warm, red-gold tones that create a luminous, sunlit finish, making it the ideal choice for clients who want a bold, warm blonde with beautiful depth and radiance.
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned, glossy and soft to touch after coloring . The creamy, non-drip formula mixes easily at a 1:1.5 ratio (50-60ml color to 75-90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant, with a development time of 35 minutes at room temperature .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL 8 LIGHT BLONDE

L'Oréal Professionnel Majirel 8 Light Blonde is a permanent hair color that delivers natural, luminous light blonde results with up to 100% grey coverage . This iconic professional permanent color from the Majirel Crème de Beaute range can darken or lighten hair up to 3 levels, providing the versatility needed for custom color services .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned and glossy to the touch . The new caring-agent complex provides three times more care compared to previous Majirel formulations, with hair left noticeably smoother and more conditioned . The Odor Trapping Technology provides up to 2x less ammonia odor for a more comfortable sensorial experience .
The creamy, non-drip vegan formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) OTT Oxydant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume . Development time is 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL 8.1 LIGHT ASH BLONDE

L'Oréal Professionnel Majirel 8.1 Light Ash Blonde is a permanent hair color that delivers cool, sophisticated light ash blonde results with up to 100% grey coverage and up to 3 levels of lift . The ".1" ash reflect provides optimal neutralization of warm undertones, leaving clean, cool tones that eliminate brassiness for a modern, sophisticated finish .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned and glossy to the touch . The caring-agent complex provides more care compared to previous formulations, with hair left noticeably smoother and more conditioned . The Odor Trapping Technology provides significantly reduced ammonia odor for a more comfortable sensorial experience .
The creamy, non-drip vegan formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) OTT Oxydant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume . Development time is 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL 8.3 LIGHT GOLDEN BLONDE

L'Oréal Professionnel Majirel 8.3 Light Golden Blonde is a permanent hair color that delivers warm, luminous golden blonde results with up to 100% grey coverage and up to 3 levels of lift . This radiant shade features golden (.3) reflects, providing a natural, sun-kissed glow that brightens light blonde hair while maintaining a soft, flattering finish .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned, glossy and soft to touch . The caring-agent complex provides three times more care compared to previous formulations, with hair left noticeably smoother and more conditioned . The Odor Trapping Technology provides up to 2x less ammonia odor for a more comfortable sensorial experience .
The creamy, non-drip vegan formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) OTT Oxydant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume. Development time is 35 minutes at room temperature .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL 8.34 LIGHT GOLDEN COPPER BLONDE

L'Oréal Professionnel Majirel 8.34 Light Golden Copper Blonde is a permanent hair color that delivers warm, radiant, multidimensional light blonde results with up to 100% grey coverage and up to 3 levels of lift . This luminous shade combines golden (3) and copper (4) reflects to create a sun-kissed, vibrant finish with rich warm depth that captures the light beautifully, making it ideal for clients seeking a bright, warm light blonde with beautiful dimension .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned and glossy to the touch . The caring-agent complex provides up to three times more care compared to previous Majirel formulations, with hair left up to 3x softer and visibly healthier . The Odor Trapping Technology provides up to 2x less ammonia odor for a more comfortable sensorial experience.
The creamy, non-drip vegan formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) OTT Oxydant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume . Development time is 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL 9.1 VERY LIGHT ASH BLONDE

L'Oréal Professionnel Majirel 9.1 Very Light Ash Blonde is a permanent hair color that delivers cool, sophisticated ash blonde results with up to 100% grey coverage and up to 3 levels of lift . The ".1" ash reflect provides optimal neutralization of warm undertones, leaving clean, cool tones that eliminate brassiness for a modern, sophisticated finish at the very light blonde level .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned and glossy to the touch . The caring-agent complex provides up to 3x more care compared to previous Majirel formulations, with hair left noticeably smoother and more conditioned . The Odor Trapping Technology provides up to 2x less ammonia odor for a more comfortable sensorial experience .
The creamy, non-drip vegan formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) OTT Oxydant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results from darker bases, use 30 volume . Development time is 35 minutes at room temperature .
This product is intended for professional use only and is not for use on persons under 16 years of age. To use, mix with recommended OTT Oxydant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo such as Metal Detox Shampoo . Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL ABSOLU 7.1 ASH BLONDE

L'Oréal Professionnel Majirel Absolu 7.1 Ash Blonde is a permanent hair color that delivers cool, sophisticated ash blonde results with up to 100% grey coverage . The ".1" ash reflect provides optimal neutralization of warm undertones, leaving ultra-cool tones with high resistance and intense coverage, ideal for clients who want to eliminate brassiness and achieve a clean, modern ash blonde finish .
The advanced formula is enriched with Ionène G to reinforce the hair fiber from within and Incell technology to reconstruct intercellular cement, leaving hair stronger, more resistant, and with more body . The caring complex leaves hair up to 3x softer and visibly healthier . The Odor Trapping Technology provides up to 2x less ammonia odor for a more comfortable sensorial experience .
The creamy, non-drip vegan formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) OTT Oxydant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume . Development time is 35 minutes at room temperature .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL ABSOLU PERMANENT HAIR COLOR 5.15 LIGHT ASH MAHOGANY BROWN

L'Oréal Professionnel Majirel Absolu Permanent Hair Color in shade 5.15 is a Light Ash Mahogany Brown that delivers rich, multidimensional color with up to 100% grey coverage . This professional-grade permanent color combines cool ash undertones with subtle warm mahogany reflects for a balanced, sophisticated brown result that flatters a wide range of skin tones.
Enriched with Ionène G to rebuild keratin bonds and Incell technology to strengthen cellular cement, this formula cares for the hair during the coloring process, leaving hair up to 3x softer and looking healthy . The advanced odor trapping technology reduces ammonia smell, providing a more pleasant coloring experience for both stylist and client .
The cream formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 6% (20 volume) or 9% (30 volume) oxidant, depending on desired lift and coverage needs . Development time is 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL COOL COVER 7.3 GOLDEN BLONDE

L'Oréal Professionnel Majirel Cool Cover 7.3 Golden Blonde is a permanent hair color specifically formulated to achieve cool, neutralized blonde tones with optimal coverage of warm reflects . Part of the specialized Cool Cover line, this shade belongs to the Golds family and delivers a sophisticated golden blonde result with high resistance to fading and up to 100% grey coverage .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and Incell technology to strengthen the hair fiber, leaving hair feeling stronger, softer, and looking glossy with a silky touch . When paired with the Odor Trapping Technology Oxydant, the color provides up to 2x less ammonia odor for a more comfortable sensorial experience .
This professional permanent color can be mixed with 20 volume (6%) or 30 volume (9%) oxidant at a 1:1.5 ratio, delivering up to 2-3 levels of lift . Development time is 35 minutes at room temperature, extendable to 45 minutes for more intense grey coverage .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for up to 35-45 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL COOL INFORCED 7.1 MEDIUM BLONDE ASH

L'Oréal Professionnel Majirel Cool Inforced 7.1 Medium Blonde Ash is a permanent hair color specifically designed for clients who want intense, long-lasting cool ash tones with maximum warm-tone neutralization . Part of the specialized Cool Inforced range, this shade is "boosted in cool reflects" by up to 60%, providing superior neutralization of unwanted yellow and brassy undertones for up to 6 weeks* (*instrumental test) .
The advanced formula is enriched with Ionène G to repair, protect, and smooth the hair fiber, and Incell technology to reduce porosity and increase shine, leaving hair up to 45% more conditioned after application compared to uncolored hair, glossy and soft to the touch . The innovative gel-cream texture ensures easier mixing, more precise application, and better adherence to hair, effortlessly covering resistant white hairs at the regrowth area.
For optimal results, use alone on hair with up to 50% white hair; for more than 50% white hair, mix with ½ tube of a fundamental Majirel shade . Mix at a 1:1.5 ratio (50ml color to 75ml developer) with 20 volume (6%) or 30 volume (9%) oxidant . Development time is 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 1 PERMANENT HAIR COLOR

L'Oréal Professionnel Majirel EU Absolu 1 is an iconic permanent hair color that delivers up to 100% grey coverage with vibrant, long-lasting results . This professional-grade permanent color can darken or lighten hair up to 3 levels, providing the versatility needed for custom color services .
The advanced formula is enriched with Ionène G™ to strengthen and reinforce the hair fiber, and Incell technology to restore and protect the hair from within, leaving hair feeling stronger, softer, and looking glossy and healthy . The Odor Trapping Technology reduces ammonia smell by 2x compared to previous formulations, creating a more comfortable salon experience .
The creamy Crème de Beaute formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant, depending on desired lift . Development time is 35 minutes at room temperature, extendable for more intense coverage .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 3 DARK BROWN

L'Oréal Professionnel Majirel EU Absolu 3 is a Dark Brown permanent hair color that delivers intense, rich, and long-lasting results with up to 100% grey coverage . This iconic professional permanent color can darken or lighten hair up to 3 levels, providing the versatility needed for custom color services .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to reduce porosity and enhance shine . Hair is left up to 45% softer than uncolored hair, with restored health and a beautiful glossy finish . The non-drip cream texture ensures predictable, precise application without mess .
This versatile shade can be used for complete full-head coloring, root touch-ups, or partial coloring techniques . Mixes at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant, with a development time of 35 minutes at room temperature .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 4.0 DEEP BROWN

L'Oréal Professionnel Majirel EU Absolu 4.0 is a Deep Brown permanent hair color that delivers intense, rich, and long-lasting results with up to 100% grey coverage . This iconic professional permanent color can darken or lighten hair up to 3 levels, providing the versatility needed for custom color services .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to reduce porosity and enhance shine . Hair is left up to 45% better nourished and hydrated, with restored health and a beautiful glossy finish . When paired with Odor Trapping Technology Oxydant, the color provides up to 2x less ammonia odor for a more comfortable salon experience .
The natural 4.0 Deep Brown shade delivers true-to-color results without additional warm or cool reflects, making it a versatile choice for natural coverage. Mixes at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant . Development time is 35 minutes at room temperature.
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 5 LIGHT BROWN

L'Oréal Professionnel Majirel EU Absolu 5 is a Light Brown permanent hair color that delivers vibrant, pure reflect colors with a wide palette of rich tones and shades . This iconic professional permanent color can darken or lighten hair up to 3 levels, providing the versatility needed for custom color services .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen and reinforce the hair fiber . Hair is left feeling stronger, looking glossy, and feeling soft and supple to the touch, with up to 100% coverage of white and grey hairs .
The natural 5 Light Brown shade delivers true-to-color results, making it a versatile choice for natural coverage. Mixes at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant. Development time is 35 minutes at room temperature .
This product is intended for professional use only and is not for use on persons under 16 years of age . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 5.0 LIGHT NATURAL BROWN

L'Oréal Professionnel Majirel EU Absolu 5.0 is a Light Natural Brown permanent hair color that delivers true-to-color results with up to 100% grey coverage and up to 3 levels of lift . This iconic professional permanent color from the Majirel Crème de Beaute range features a natural base shade (denoted by .0), providing pure, unadulterated brown tones without additional warm or cool reflects for a completely authentic, natural-looking finish .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair up to 45% more conditioned and 3x softer . When paired with OTT (Odor Trapping Technology) Oxydant, the color provides up to 2x less ammonia odor for a more comfortable, sensorial salon experience .
The creamy, non-drip texture mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant, depending on desired lift and coverage . Development time is 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 6.0 DARK BLONDE INTENSE

L'Oréal Professionnel Majirel EU Absolu 6.0 Dark Blonde Intense is a permanent hair color that delivers rich, deep, and long-lasting dark blonde results with up to 100% grey coverage . This iconic professional permanent color from the Majirel Crème de Beaute range can darken or lighten hair up to 3 levels, providing the versatility needed for custom color services .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned and glossy to the touch . When paired with OTT (Odor Trapping Technology) Oxydant, the color provides up to 2x less ammonia odor for a more comfortable, sensorial salon experience .
The creamy, non-drip texture mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant . Development time is 35 minutes at room temperature. The natural 6.0 Dark Blonde shade delivers true-to-color results, making it a versatile choice for natural coverage.
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 7.0 MEDIUM BLONDE INTENSE

L'Oréal Professionnel Majirel EU Absolu 7.0 Medium Blonde Intense is a permanent hair color that delivers rich, natural-looking medium blonde results with up to 100% grey coverage . This iconic professional permanent color from the Majirel Crème de Beaute range can darken or lighten hair up to 3 levels, providing the versatility needed for custom color services .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair 45% more conditioned and glossy to the touch . The new caring-agent complex provides three times more care compared to previous formulations, with hair left noticeably smoother and more conditioned . The Odor Trapping Technology provides up to 2x less ammonia odor for a more comfortable sensorial experience .
The creamy, non-drip texture mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume . Development time is 35 minutes at room temperature. The vegan formula is manufactured in Switzerland .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU LIGHTEST BLONDE (SHADE 10)

L'Oréal Professionnel Majirel EU Absolu Lightest Blonde (Shade 10) is a permanent hair color that delivers vibrant, luminous, high-lift blonde results with up to 100% grey coverage . This iconic professional permanent color represents the highest level of lift in the Majirel range, making it the ideal choice for clients with naturally light bases who want to achieve the brightest, lightest blonde results without pre-lightening .
The advanced formula features odor trapping technology for a more comfortable experience and a caring complex that leaves hair visibly healthier, shinier, and softer than previous formulations . The creamy texture mixes easily at a 1:1.5 ratio (50ml-60ml color to 75ml-90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant, depending on desired lift . Development time is 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIREL HIGH LIFT ASH PERMANENT HAIR COLOR

L'Oréal Professionnel Majirel High Lift Ash is a permanent high-lift hair color specifically formulated to achieve ultra-cool, neutralizing blonde shades with up to 4.5 levels of lift in a single step . The Ash shade provides intense brassiness control, delivering shimmering icy cool results without unwanted yellow or warm undertones for a sophisticated, modern blonde finish .
Enriched with Ionène G to rebuild keratin bonds and Incell technology to strengthen cellular cement, this formula cares for the hair during the lightening process, leaving hair 3x softer and looking healthy . The advanced odor trapping technology reduces ammonia smell by up to 50%, providing a more pleasant coloring experience .
This permanent color provides perfect coverage of grey and white hair (up to 30% evenly distributed) and can be mixed with 9% (30 volume) or 12% (40 volume) oxidant at a 1:2 ratio (1 tube color to 2 parts developer) depending on desired lift . For virgin hair, use for full-head application; for previously colored hair, use for root touch-ups only to maintain consistent results .
This product is intended for professional use only . Always perform a patch test 48 hours before any coloring service. To use, mix with recommended oxidant at 1:2 ratio, apply to dry, unwashed hair, process for up to 35-45 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo .

L’ORÉAL PROFESSIONNEL MAJIREL MIX ROUGE

L'Oréal Professionnel Majirel Mix Rouge is a professional pure pigment color additive specifically designed to be mixed with Majirel or Majirouge permanent hair color to intensify, boost, and personalize red tones . This concentrated hi-chroma additive allows stylists to enhance red reflects, neutralize unwanted undertones, or create custom color formulations for truly personalized, vibrant red results .
The pure pigment formula can be used to intensify warm red reflections or to neutralize unwanted undertones in existing color formulations, offering pure, targeted color reflections for both bold, fiery reds and sophisticated, balanced red-copper tones depending on the base shade used .
Enriched with Ionène G, this mixing additive ensures that even when customizing with intense hi-chroma pigments, the hair receives conditioning benefits that leave it 45% more conditioned after color compared to hair without Ionène G, making hair smoother and more resistant .
The recommended mixing ratio is 1/4 tube (12.5ml) of Majirel Mix Rouge to 1 full tube (50ml) of Majirel or Majirouge color, mixed with 75ml of L'Oréal Professionnel Cream Oxydant (20 or 30 volume) . Total development time is 35 minutes at room temperature .
This product is intended for professional use only. To use, mix 12.5ml of Majirel Mix Rouge with 50ml of Majirel or Majirouge color and 75ml of Cream Oxydant. Apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL MIX VIOLET

L'Oréal Professionnel Majirel Mix Violet is a professional color intensifier designed to be added to Majirel permanent hair color to boost cool violet tones and neutralize unwanted warmth . This concentrated additive allows stylists to customize their color formulations for enhanced cool results, creating bespoke shades that range from subtle ash undertones to intense violet reflections .
The concentrated violet pigment is particularly effective for neutralizing yellow undertones in blonde hair and for creating cool-toned brunette shades with violet dimension . When added to grey coverage formulas, it helps neutralize any warmth that may appear in resistant grey hairs, resulting in a cooler, more natural-looking finish .
Enriched with Ionène G and Incell technology, this mixing product ensures that even when customizing with intense pigments, the hair receives the same conditioning benefits as standard Majirel colors, leaving hair 45% more conditioned, glossy and soft to touch . The recommended mixing ratio is 1 part Violet Mix to 5 parts of Majirel color, mixed with the appropriate developer based on the desired service .
This product is intended for professional use only . It is perfect for color mixing to achieve personalized results, including neutralizing yellow tones, enhancing grey coverage, and creating bespoke violet or ash shades . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIREL PERMANENT HAIR COLOR 5.5 LIGHT MAHOGANY BROWN

L'Oréal Professionnel Majirel 5.5 Light Mahogany Brown is a permanent hair color that delivers rich, warm, and long-lasting mahogany brown results with up to 100% grey coverage . This iconic professional permanent color from the Majirel Crème de Beaute range can lighten or darken hair up to 3 levels, providing the versatility needed for custom color services. The mahogany reflect adds sophisticated warmth and dimension, creating a sun-kissed, radiant brown result with subtle red undertones that catch the light beautifully.
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to reinforce the cuticle and improve shine, leaving hair up to 3x softer and visibly healthier . The non-drip cream texture ensures easy, precise application without mess, and the fresh, floral fragrance provides a pleasant sensorial experience with up to 2x less ammonia odor* when paired with OTT Oxydant (*instrumental test) .
Mixes at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant. For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume . Development time is 35 minutes at room temperature.
This product is intended for professional use only and must not be used on persons under 16 years of age. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIROUGE 4.60 MEDIUM BROWN INTENSE RED

L'Oréal Professionnel Majirouge 4.60 Medium Brown Intense Red is a permanent hair color that delivers a rich, multidimensional medium brown base with vibrant, intense red reflects, providing up to 100% grey coverage and up to 3 levels of lift . This professional-grade shade features Carmilane technology for superior fade resistance, Rubilane for pure and intense red reflects, and DM5 for enhanced vibrancy within copper and red shades .
Enriched with Ionène G and Incell technologies, the formula strengthens and reinforces the hair fiber, leaving hair 45% more conditioned after color, softer, shinier, and more resistant . The ultra-creamy texture ensures smooth, even application and uniform color distribution from roots to ends . Ideal for all-over color and high-fashion partial techniques like balayage and ombré, this medium brown intense red shade provides long-lasting, fade-resistant results with perfect grey coverage .
Mix at a 1:1.5 ratio (1 tube of Majirouge to 1.5 parts developer) with L'Oréal Professionnel Cream Oxydant . For up to 2 levels of lift and grey coverage, use 20 volume; for up to 3 levels of lift, use 30 volume. For white hair coverage, mix with Majirel golden base shades . Development time is 35 minutes at room temperature .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIROUGE 6.66 DARK EXTRA RED BLONDE

L'Oréal Professionnel Majirouge 6.66 Dark Extra Red Blonde is a permanent hair color specifically formulated to deliver bright, vibrant, and intense red tones that stay true and long-lasting . This professional-grade color is enriched with revolutionary Rubilane, Carmilane, and DM5 technologies, offering pure and intense reflects within selected copper and bold red shades for multidimensional, luminous results .
The formula provides up to 100% grey coverage and can lighten hair up to 3 levels, making it ideal for all-over reds and high-fashion partial techniques . Enriched with Ionène G and Incell technologies, the formula strengthens and reinforces the hair fiber, leaving hair softer, shinier, and more conditioned . The advanced caring-agent complex provides three times more care compared to previous formulations, and the odor trapping technology delivers 2x less ammonia smell for a more comfortable coloring experience .
The vegan formula features a creamy, ultra-smooth texture for easy, mistake-proof application . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with 20 volume (6%) for up to 2 levels of lift or 30 volume (9%) for up to 3 levels of lift . Development time is 35 minutes at room temperature.
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIROUGE ABSOLU RED 5.20

L'Oréal Professionnel Majirouge Absolu Red 5.20 is a permanent hair color that delivers a sophisticated, cool-toned Light Extra Burgundy Brown with pearlescent violet-red reflects and up to 100% grey coverage . Also known as Chatain Clair Irisé Profond in French, this shade offers intense, warm red-brown nuances with extra glow, combining a Level 5 Light Brown base with a 2.0 pearlescent reflect for an iridescent finish that catches the light with cool, violet-red depth rather than warm orange tones.
The formula is enriched with Carmilane, Rubilane, and DM5 technologies for superior fade resistance and pure, intense red reflects within selected copper and red shades . Enriched with Ionène G and Incell technologies, the formula strengthens and reinforces the hair fiber, leaving hair softer, shinier, and more conditioned . It provides up to 3 levels of lift and is ideal for all-over color and partial techniques like balayage and ombré.
The ultra-creamy texture ensures smooth, even application and uniform color distribution from roots to ends . Mix at a 1:1.5 ratio (1 tube of Majirouge to 1.5 parts developer) with L'Oréal Professionnel Cream Oxydant . For up to 2 levels of lift and grey coverage, use 20 volume; for up to 3 levels of lift, use 30 volume. Development time is 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL MAJIROUGE CARMILANE 5.60 INTENSE LIGHT RED BROWN

L'Oréal Professionnel Majirouge Carmilane 5.60 Intense Light Red Brown is a permanent hair color that delivers a rich, warm, multidimensional red-brown result with up to 100% grey coverage and up to 3 levels of lift . This professional-grade color features the "5.60" code—Level 5 Light Brown base with a 6.0 red-violet reflect—providing the perfect balance of brown depth and vibrant red intensity for a sophisticated, wearable red-brown shade .
The formula is enriched with three innovative technologies: Carmilane for superior fade resistance, Rubilane for pure and intense red reflects, and DM5 for enhanced vibrancy within copper and red shades . It provides up to 100% grey coverage and can lighten hair up to 3 levels, making it ideal for all-over color and high-fashion partial techniques like balayage, ombré, and color blocking .
Enriched with Ionène G and Incell technologies, the formula strengthens and reinforces the hair fiber, leaving hair softer, shinier, and more conditioned . The advanced odor trapping technology reduces ammonia odor by up to 2x, and the ultra-creamy texture allows for smooth, even application from root to tip .
Mix at a 1:1.5 ratio (1 tube of Majirouge to 1.5 parts developer) with L'Oréal Professionnel Cream Oxydant . For up to 2 levels of lift and grey coverage, use 20 volume; for up to 3 levels of lift, use 30 volume. Development time is 35 minutes at room temperature .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL MAJIROUGE CARMILANE 6.66 DARK EXTRA RED BLONDE

L'Oréal Professionnel Majirouge Carmilane 6.66 Dark Extra Red Blonde is a permanent hair color specifically formulated to deliver bright, vibrant, and intense red tones that stay true and long-lasting . This professional-grade color features the revolutionary "6.66" double-red intensity code at level 6, providing maximum red pigment concentration for bold, head-turning results .
The formula is enriched with three innovative technologies: Carmilane for superior fade resistance, Rubilane for pure and intense reflects, and DM5 for enhanced vibrancy within copper and red shades . It provides up to 100% grey coverage and can lighten hair up to 3 levels, making it ideal for all-over reds and high-fashion partial techniques like balayage, ombré, and color blocking .
Enriched with Ionène G and Incell technologies, the formula strengthens and reinforces the hair fiber, leaving hair softer, shinier, and more conditioned . The ultra-creamy texture allows for smooth, even application from root to tip with a pleasant fragrance .
Mix at a 1:1.5 ratio (1 tube of Majirouge to 1.5 parts developer) with L'Oréal Professionnel Cream Oxydant . For up to 2 levels of lift and grey coverage, use 20 volume; for up to 3 levels of lift, use 30 volume. For white hair coverage, mix with Majirel golden base shades . Development time is 35 minutes at room temperature.
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.