L’ORÉAL PROFESSIONNEL MAJIREL 7.3 BLONDE GOLDEN (MEDIUM BLONDE GOLD)

L’ORÉAL PROFESSIONNEL MAJIREL 7.3 BLONDE GOLDEN (MEDIUM BLONDE GOLD)

PRIMARY USES

1. Permanent Hair Color with Warm Golden Reflects

• What it does: Shade 7.3 is a Medium Blonde Gold permanent hair color from the iconic Majirel range, delivering a warm, radiant golden blonde result with beautiful golden reflects that catch the light . The “.3” designation indicates a golden tone, providing a sun-kissed, luminous finish that adds warmth and dimension to medium blonde hair .

• How it helps your hair: For the person who wants a warm, vibrant golden blonde that looks natural and radiant, this provides a sun-kissed result with beautiful dimension. For anyone who finds ash tones too cool or flat golden shades too brassy, this means a perfectly balanced medium golden blonde.

2. Provides Up to 100% Grey Coverage

• What it does: This permanent hair color provides up to 100% coverage of white and grey hairs with even, rich color from root to tip . The formula ensures uniform, natural-looking results across the entire head, making it a reliable choice for clients with grey coverage needs who also want warm golden tones .

• How it helps your hair: For the person with grey or white hair who wants full, natural-looking golden blonde coverage, this provides a professional solution that covers resistant grey fibers completely while adding warmth and radiance. For anyone who has struggled with patchy coverage or color that appears flat, this means consistent, beautiful results.

3. Enriched with Ionène G and Incell for Hair Protection

• What it does: The advanced formula is enriched with Ionène G, which works on the cortex and surface of the hair to make it smoother, and Incell technology, which reinforces the cuticle to improve hair porosity and shine . This dual-action care system restores hair from the inside out, leaving hair 45% more conditioned compared to uncolored hair .

• How it helps your hair: For the person who colors their hair regularly and worries about damage and dryness, this provides a formula that cares for the hair while it colors. For anyone who has experienced dry, brittle hair after permanent color, this means a formula that leaves hair feeling stronger, softer, and looking glossy.

4. Features Odor Trapping Technology for Up to 2x Less Ammonia Smell

• What it does: The formula incorporates advanced Odor Trapping Technology (OTT) that captures ammonia molecules, resulting in up to 2x less ammonia odor compared to previous formulations . The floral, fresh, and light fragrance provides a more pleasant, sensorial coloring experience for both stylist and client .

• How it helps your hair: For the person sensitive to strong chemical smells who finds traditional hair color unpleasant, this provides a more comfortable salon experience. For stylists who work with color daily, this means a more pleasant working environment without compromising on color results.

5. Provides Up to 3 Levels of Lift

• What it does: This versatile permanent color can lift hair up to 3 levels depending on the developer used . When mixed with 20 volume (6%) oxidant, it provides up to 2 levels of lift ideal for grey coverage; when mixed with 30 volume (9%) oxidant, it provides up to 3 levels of lift for lighter results .

• How it helps your hair: For the person wanting to achieve a lighter medium golden blonde while maintaining warm tones, this provides the necessary lift in a single step. For the stylist, this means the flexibility to customize the service based on the client’s starting level and desired result.

6. 35-Minute Development Time with Creamy, Non-Drip Texture

• What it does: The recommended development time is 35 minutes at room temperature, allowing for efficient salon scheduling while ensuring optimal color development and long-lasting results . The rich, creamy Crème de Beaute formula features a non-drip texture that allows for smoother mixing and easier, more precise application .

• How it helps your hair: For the client, this provides a predictable service time that fits into a busy schedule. For the stylist, the creamy consistency ensures even coverage and predictable results with minimal mess.

7. Vegan Formula with Caring Complex

• What it does: The caring-agent complex provides three times more care compared to previous Majirel formulations, leaving hair noticeably smoother and more conditioned . The formula is also vegan, containing no animal-derived ingredients .

• How it helps your hair: For the person who prefers vegan, cruelty-free beauty products, this provides a professional color option that aligns with their values. For anyone who wants their hair to feel healthier after coloring, this means a formula that prioritizes care alongside vibrant color.

SECONDARY USES

1. Root Touch-Up on Medium Golden Blonde Hair: Apply only to regrowth area where natural hair needs to be recolored to match previously colored lengths, using 20 volume oxidant and processing for 35 minutes . For the person maintaining their medium golden blonde color between full applications, this provides a precise root touch-up solution that keeps color consistent and even.

2. Global Application on Virgin Hair: Apply evenly to dry, unwashed virgin hair for an all-over medium golden blonde transformation, starting with lengths and ends for 10-15 minutes before applying to roots, then processing for an additional 20 minutes . For the person wanting to achieve a warm, radiant medium golden blonde from natural hair, this provides the ideal single-process solution.

3. Warmth Enhancement for Dull Medium Blonde: Apply to medium blonde hair that has become dull or ashy to restore warm, golden reflects and add vibrancy and dimension . For the person whose medium blonde has lost its warmth, this provides a refresh that brings back golden radiance.

4. Lengths and Ends Refresh: For a quick refresh of mid-lengths and ends on previously colored hair, if only slightly faded, take through 5 minutes before end of development; if completely faded, add 10-15ml warm water to remaining mixture and take through immediately . For the person whose ends have faded faster than their roots, this provides a seamless refresh that extends the life of their color.

5. Custom Color Blending: Mix with other Majirel shades to create personalized color formulations for unique client requests . For the stylist who wants to offer tailor-made colors, this provides endless creative possibilities within the Majirel system.