L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 5.0 LIGHT NATURAL BROWN
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L’Oréal Professionnel Majirel EU Absolu 5.0 is a Light Natural Brown permanent hair color that delivers true-to-color results with up to 100% grey coverage and up to 3 levels of lift . This iconic professional permanent color from the Majirel Crème de Beaute range features a natural base shade (denoted by .0), providing pure, unadulterated brown tones without additional warm or cool reflects for a completely authentic, natural-looking finish .
The advanced formula is enriched with Ionène G to rebuild keratin bonds and smooth the hair surface, and Incell technology to strengthen the hair fiber from within, leaving hair up to 45% more conditioned and 3x softer . When paired with OTT (Odor Trapping Technology) Oxydant, the color provides up to 2x less ammonia odor for a more comfortable, sensorial salon experience .
The creamy, non-drip texture mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) oxidant, depending on desired lift and coverage . Development time is 35 minutes at room temperature .
This product is intended for professional use only . To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.
Category: Others
Tags: 3 Levels Lift, 5.0, Ammonia-Free Hair Color, Cream Hair Dye, Grey Coverage, Incell, Ionène G, L'Oréal Professionnel, Light Brown Natural, Light Natural Brown, Long-Lasting Color, Majirel, Majirel Absolu, Majirel EU Absolu, Natural Base Shade, Natural Brown, Odor Trapping Technology, Permanent Hair Color, Professional Hair Color, Salon Color, True-to-Tone, Up to 100% Grey Coverage, Vegan Hair Color
Description
Table of Contents
ToggleL’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 5.0 LIGHT NATURAL BROWN
PRIMARY USES
1. Permanent Hair Color with Up to 100% Grey Coverage
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What it does: Shade 5.0 is a Light Natural Brown permanent hair color from the iconic Majirel Absolu range, delivering reliable up to 100% grey coverage and even, rich color from root to tip with true-to-tone, long-lasting results . The “0” denotes a natural base shade, providing pure, unadulterated brown tones without additional warm or cool reflects for a completely natural finish.
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How it helps your hair: For the person with grey or white hair who wants full, natural-looking light brown coverage, this provides a professional solution that covers resistant grey fibers completely. For anyone who has struggled with patchy coverage or color that appears unnatural, this means a natural base shade formulated for consistent, believable results.
2. Can Lighten or Darken Up to 3 Levels
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What it does: This versatile permanent color can lighten or darken hair up to 3 levels depending on the developer used, offering flexibility for various color services . The formula provides maximum durability and very intense deep colors, delivering high-resistance coloring results with long-lasting fade resistance .
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How it helps your hair: For the person with different hair textures and desired levels of lift, this provides a customizable approach that ensures optimal results. For the stylist, this means the flexibility to adjust the service based on the client’s specific needs and hair condition.
3. Enriched with Ionène G and Incell for Hair Protection
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What it does: The advanced formula is enriched with Ionène G, which helps rebuild keratin bonds and smooth the hair surface, and Incell technology, which rebuilds the cellular cement that holds hair fibers together . This dual-action care system leaves hair up to 45% more conditioned compared to uncolored hair, with up to 3x softer results .
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How it helps your hair: For the person who colors their hair regularly and worries about damage and dryness, this provides a formula that cares for the hair while it colors. For anyone who has experienced dry, brittle hair after permanent color, this means a formula that prioritizes hair health alongside beautiful color results.
4. Features Odor Trapping Technology for Reduced Ammonia Smell
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What it does: When paired with OTT (Odor Trapping Technology) Oxydant, the formula provides up to 2x less ammonia odor compared to previous formulations . The technology enrobes the ammonia molecules, allowing them to work within the color but not evaporate, creating a more pleasant, sensorial experience for both hairdresser and client .
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How it helps your hair: For the person sensitive to strong chemical smells who finds traditional hair color unpleasant, this provides a more comfortable salon experience. For stylists who work with color daily, this means a more pleasant working environment without compromising on color results.
5. 5.0 Light Natural Brown Shade
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What it does: Shade 5.0 is a Light Natural Brown that delivers true-to-color results for those seeking a natural-looking light brown shade . The natural base (denoted by .0) provides even, rich color without unwanted warm or cool undertones, making it a versatile choice for both full coverage and root touch-ups .
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How it helps your hair: For the person wanting a natural, pure light brown shade that adds warmth and dimension without being too warm or too cool, this provides a versatile level 5 natural brown. For anyone who wants their brown hair to look healthy and vibrant rather than flat or artificial, this means a shade formulated for authentic, natural results.
6. 35-Minute Development Time for Efficient Salon Service
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What it does: The recommended development time is 35 minutes, allowing for efficient salon scheduling while ensuring optimal color development and long-lasting results . The formula processes at room temperature without the need for added heat.
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How it helps your hair: For the client, this provides a predictable service time that fits into a busy schedule. For the stylist, it enables efficient salon scheduling while ensuring the color has adequate time to develop fully.
7. Mixable with 20 or 30 Volume Oxidant for Customized Results
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What it does: This color cream can be mixed with 20 volume (6%) or 30 volume (9%) oxidant at a ratio of 1:1.5 (60ml color to 90ml developer) . 20 volume provides up to 2 levels of lift and is ideal for grey coverage and same-level coloring, while 30 volume provides up to 3 levels of lift for lighter results .
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How it helps your hair: For the person with different hair textures and desired levels of lift, this provides a customizable approach that ensures optimal results. For the stylist, this means the flexibility to adjust the service based on the client’s specific needs and hair condition.
8. Non-Drip Cream Texture for Precise Application
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What it does: The rich, creamy Crème de Beaute formula features a non-drip texture that allows for smoother mixing and easier, more precise application . The predictable consistency ensures even saturation from roots to ends for uniform color results without mess.
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How it helps your hair: For the stylist performing precise color work, this provides a manageable, non-drip formula that enables clean, professional application. For the client, the creamy consistency ensures even coverage and predictable results with minimal mess.
9. Vegan Formula with Professional Quality
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What it does: This permanent hair color is formulated with a vegan formula, containing no animal-derived ingredients . The product is manufactured to professional salon standards, ensuring consistent, reliable results with every use .
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How it helps your hair: For the person who prefers vegan, cruelty-free beauty products, this provides a professional color option that aligns with their values. For anyone seeking ethical beauty choices without compromising on quality, this means a product formulated with integrity and professional-grade performance.
SECONDARY USES
1. Root Touch-Up on Light Natural Brown Hair: Apply only to regrowth area where natural hair needs to be recolored to match previously colored lengths, using 20 volume oxidant and processing for 35 minutes . For the person maintaining their light natural brown color between full applications, this provides a precise root touch-up solution that keeps color consistent and even.
2. Global Application on Virgin Hair: Apply evenly to dry, unwashed virgin hair for an all-over light natural brown transformation, applying first to lengths and ends for 10-15 minutes before applying to roots, then processing for an additional 20 minutes . For the person wanting to achieve a natural light brown from natural hair, this provides the ideal single-process solution.
3. Grey Coverage for Resistant Hair: For clients with 0-50% grey hair, use the target shade alone with 20 volume oxidant. For 50-100% grey coverage with cool natural reflects, mix ½ target shade with ½ natural base shade with 20 volume oxidant . For the person with emerging grey who wants natural-looking coverage, this provides a customizable approach.
4. Lengths and Ends Refresh: For a quick refresh of mid-lengths and ends on previously colored hair: if only slightly faded, take through 5 minutes before end of development; if reflect is missing, process for 20 minutes then take through for 15 minutes; if completely faded, take through immediately . For the person whose ends have faded faster than their roots, this provides a seamless refresh that extends the life of their color.
5. Partial Coloring Technique: Suitable for both complete full-head coloring and partial coloring services, allowing versatility in application based on the client’s specific needs . For the person needing targeted color application, this provides flexibility for custom color services.
KEY PRODUCT FEATURES
1. BASIC IDENTIFICATION ATTRIBUTES
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Brand: L'Oréal Professionnel Paris
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Product Name: Majirel EU Absolu 5.0 / Majirel Absolu Permanent Hair Color
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Shade: 5.0 Light Natural Brown / Light Brown Natural / Deep Light Brown
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Shade Type: Natural Base (.0)
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Product Type: Permanent hair color / Cream hair dye
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Key Benefits: Up to 100% grey coverage , up to 3 levels lift , long-lasting color, hair protection and conditioning, true-to-tone results
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Key Technologies: Ionène G™, Incell, Odor Trapping Technology (with OTT Oxydant)
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Volume: 50ml
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Developer Ratio: 1:1.5 (60ml color to 90ml developer)
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Recommended Developers: 20 Vol (6%) or 30 Vol (9%) OTT Oxydant
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Processing Time: 35 minutes
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Grey Coverage: Up to 100%
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Maximum Lift with 30 Vol: Up to 3 levels
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Formula Integrity: Vegan , Ammonia-free
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Made in: Canada
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Model Number: E0900200
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Item Weight: 0.07 g
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Product Dimensions: 17 x 3.4 x 2.9 cm
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Customer Rating: 4.7 out of 5 stars (9,814 reviews)
2. TECHNICAL & FORMULATION PROPERTIES
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Key Technology 1: Ionène G™ – rebuilds keratin bonds and smoothes the hair surface
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Key Technology 2: Incell – rebuilds cellular cement that holds hair fibers together
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Key Technology 3: Odor Trapping Technology – reduces ammonia smell by up to 2x when used with OTT Oxydant
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Key Active 1: Toluene-2,5-Diamine – oxidative dye for color development
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Key Active 2: Resorcinol – coupling agent for color formation
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Key Active 3: p-Aminophenol – oxidative dye for tone development
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Key Active 4: m-Aminophenol – coupling agent for color formation
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Key Active 5: Ethanolamine – pH adjuster
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Key Active 6: Oleic Acid – conditioning agent
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Full Ingredient List: Aqua / Water, Cetearyl Alcohol, Ammonium Hydroxide, Oleth-30, Hexadimethrine Chloride, Oleic Acid, Oleyl Alcohol, p-Aminophenol, m-Aminophenol, Sodium Metabisulfite, Hydroxybenzomorpholine, Ethanolamine, Thioglycerin, Toluene-2,5-Diamine, Benzyl Alcohol, 2-Oleamido-1,3-Octadecanediol, Resorcinol, EDTA, Parfum / Fragrance
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Proven Results: Hair is up to 45% more conditioned; up to 3x softer; glossy and soft to touch
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Primary Function: Provide permanent, long-lasting light natural brown color with up to 100% grey coverage and up to 3 levels lift
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Application: Mix 1:1.5 with 20 or 30 volume OTT Oxydant, apply to dry, unwashed hair using sectioning techniques, process 35 minutes, emulsify, rinse
3. PHYSICAL ATTRIBUTES
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Product Form: Cream hair color
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Texture: Rich, creamy, non-drip
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Color: Light Natural Brown / Light Brown Natural
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Consistency: Smooth, spreadable cream
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Scent: Aromatic, fresh , reduced ammonia odor when used with OTT Oxydant
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Finish: High-shine, glossy, healthy-looking
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Packaging: Tube (50ml)
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Package Dimensions: 17 x 3.4 x 2.9 cm
4. HOW TO USE
For Professional Use Only:
This product must be used by a qualified hair professional. Do not use at home .
Preparation:
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Wear suitable protective gloves
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Use a non-metallic bowl and brush for mixing
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Do not use on persons under 16 years of age
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Perform a patch test 48 hours before each coloring service
Developer Selection :
Developer Volume |
Lift Level |
Best For |
12.5 Vol |
1-1.5 levels |
Refresh previously colored lengths and ends |
20 Vol (6%) |
Up to 2 levels |
Grey coverage, same-level coloring, darkening natural hair |
30 Vol (9%) |
Up to 3 levels |
Lighter results, higher lift |
Mixing :
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Mix 1 tube (60ml) of Majirel 5.0 Light Natural Brown with 90ml of OTT Oxydant
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Mixing ratio: 1:1.5
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Mix thoroughly until a homogeneous, creamy consistency is achieved
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OTT Oxydant is the perfect pairing for Majirel and should always be used together to ensure full benefits
Grey Coverage Guidelines :
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0-50% grey hair: Use target shade alone 1 tube (60ml) with 90ml 20 volume OTT oxydant
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50-100% grey hair for cool reflects: Mix ½ (30ml) Target Shade with ½ (30ml) Natural Base Shade with 90ml 20 volume OTT oxydant
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For warm reflects: Mix ½ (30ml) target shade with ½ (30ml) golden base shade with 90ml 20 volume OTT cream oxydant
First Application on Virgin Hair :
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Apply the mixture 1-1.5 cm from the scalp to mid-lengths and ends
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Process for 10-15 minutes
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Apply the mixture to roots and reapply to mid-lengths and ends
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Process for an additional 20 minutes (total 35 minutes)
Root Touch-Up :
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Apply the mixture only to regrowth area
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Process for 35 minutes
Lengths and Ends Refresh Guidelines :
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If only slightly faded: Take through to lengths and ends 5 minutes before the end of development time
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If reflect is missing: Process for 20 minutes, then take through for 15 minutes
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If completely faded: Take through immediately
Rinse and Finish :
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At the end of the processing time, gently emulsify by adding a small amount of lukewarm water
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Rinse thoroughly until water runs clear
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Follow with a post-color shampoo (such as Serie Expert Metal Detox shampoo)
Pro Tips:
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For best results, use with L'Oréal Professionnel OTT Oxydant for full benefits including softness, reduced smell, and ease of application
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If the color of lengths and ends is completely faded, add 10-15ml of warm water to the remaining mixture before taking through
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Apply with a brush on regrowth, lengths, and ends for precise application
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Always read the package insert before use
SAFETY HANDLING PRECAUTIONS
1. SAFETY PRECAUTIONS
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For Professional Use Only: This product is a professional chemical color and must only be used by trained professionals
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Contains Ammonium Hydroxide and Phenylenediamines (Toluene-2,5-Diamine, Resorcinol): May cause severe allergic reactions. Temporary "black henna" tattoos may increase risk of allergy
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Patch Test: A patch test is obligatory 48 hours before each use. Follow the manufacturer's instructions for the allergy test exactly
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Protection: Wear suitable protective gloves during the entire mixing and application process
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Do Not Use If: The client has a rash on the face, sensitive/irritated/damaged scalp, has ever experienced a reaction after coloring their hair, or has ever experienced a reaction to a temporary "black henna" tattoo
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Not for Use on: Eyelashes, eyebrows (may cause blindness), or persons under 16 years of age
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Storage: Keep out of reach of children. Store upright in a cool, dry place away from direct light and heat
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Do Not Inhale or Swallow: Avoid inhalation and ingestion
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Compatibility: Use exclusively with L'Oréal Professionnel oxidants of 20 or 30 volumes maximum
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Henna Precaution: Not recommended for use on hair previously treated with henna or progressive color products
2. FIRST AID MEASURES
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Eye Contact: If product enters eyes, rinse immediately with plenty of clean, lukewarm water for at least 15 minutes. Remove contact lenses if present and easy to do. If irritation persists, seek medical attention.
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Skin Contact: If product contacts skin, wash off immediately with soap and water. If irritation or redness develops, seek medical advice.
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Ingestion: This product is not intended for ingestion. If accidentally swallowed, rinse your mouth with water and drink a glass of water. Do not induce vomiting. Seek medical attention immediately.
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Inhalation: If respiratory discomfort occurs, move to fresh air. Seek medical attention if symptoms persist.
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Allergic Reaction: Signs may include rash, hives, itching, swelling of the face, lips, tongue, or throat, difficulty breathing, or dizziness. If an allergic reaction is suspected, discontinue use immediately, rinse thoroughly, and seek emergency medical attention.
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