L’ORÉAL MAJIREL ABSOLU 5.0 NATURAL BROWN HAIR COLOR

L’ORÉAL MAJIREL ABSOLU 5.0 NATURAL BROWN HAIR COLOR

PRIMARY USES

1. Permanent Hair Color with Up to 100% Grey Coverage

• What it does: Shade 5.0 is a Light Natural Brown permanent hair color from the iconic Majirel Absolu range, delivering reliable up to 100% grey coverage and even, rich color from root to tip with true-to-tone, long-lasting results . The “0” denotes a natural base shade, providing pure, unadulterated brown tones without additional warm or cool reflects for a completely natural finish.

• How it helps your hair: For the person with grey or white hair who wants full, natural-looking light brown coverage, this provides a professional solution that covers resistant grey fibers completely. For anyone who has struggled with patchy coverage or color that appears unnatural, this means a natural base shade formulated for consistent, believable results.

2. Can Lighten or Darken Up to 3 Levels

• What it does: This versatile permanent color can lighten or darken hair up to 3 levels depending on the developer used, offering flexibility for various color services . The formula provides maximum durability and very intense deep colors, delivering high-resistance coloring results with long-lasting fade resistance .

• How it helps your hair: For the person with different hair textures and desired levels of lift, this provides a customizable approach that ensures optimal results. For the stylist, this means the flexibility to adjust the service based on the client’s specific needs and hair condition.

3. Enriched with Ionène G and Incell for Hair Protection

• What it does: The advanced formula is enriched with Ionène G, which helps rebuild keratin bonds and smooth the hair surface, and Incell technology, which rebuilds the cellular cement that holds hair fibers together . This dual-action care system leaves hair up to 45% more conditioned compared to uncolored hair, with up to 3x softer results .

• How it helps your hair: For the person who colors their hair regularly and worries about damage and dryness, this provides a formula that cares for the hair while it colors. For anyone who has experienced dry, brittle hair after permanent color, this means a formula that prioritizes hair health alongside beautiful color results.

4. Features Odor Trapping Technology for Reduced Ammonia Smell

• What it does: When paired with OTT (Odor Trapping Technology) Oxydant, the formula provides up to 2x less ammonia odor compared to previous formulations . The technology enrobes the ammonia molecules, allowing them to work within the color but not evaporate, creating a more pleasant, sensorial experience for both hairdresser and client .

• How it helps your hair: For the person sensitive to strong chemical smells who finds traditional hair color unpleasant, this provides a more comfortable salon experience. For stylists who work with color daily, this means a more pleasant working environment without compromising on color results.

5. 5.0 Light Natural Brown Shade

• What it does: Shade 5.0 is a Light Natural Brown that delivers true-to-color results for those seeking a natural-looking light brown shade . The natural base (denoted by .0) provides even, rich color without unwanted warm or cool undertones, making it a versatile choice for both full coverage and root touch-ups .

• How it helps your hair: For the person wanting a natural, pure light brown shade that adds warmth and dimension without being too warm or too cool, this provides a versatile level 5 natural brown. For anyone who wants their brown hair to look healthy and vibrant rather than flat or artificial, this means a shade formulated for authentic, natural results.

6. 35-Minute Development Time for Efficient Salon Service

• What it does: The recommended development time is 35 minutes, allowing for efficient salon scheduling while ensuring optimal color development and long-lasting results . The formula processes at room temperature without the need for added heat.

• How it helps your hair: For the client, this provides a predictable service time that fits into a busy schedule. For the stylist, it enables efficient salon scheduling while ensuring the color has adequate time to develop fully.

7. Mixable with 20 or 30 Volume Oxidant for Customized Results

• What it does: This color cream can be mixed with 20 volume (6%) or 30 volume (9%) oxidant at a ratio of 1:1.5 (60ml color to 90ml developer) . 20 volume provides up to 2 levels of lift and is ideal for grey coverage and same-level coloring, while 30 volume provides up to 3 levels of lift for lighter results .

• How it helps your hair: For the person with different hair textures and desired levels of lift, this provides a customizable approach that ensures optimal results. For the stylist, this means the flexibility to adjust the service based on the client’s specific needs and hair condition.

8. Non-Drip Cream Texture for Precise Application

• What it does: The rich, creamy Crème de Beaute formula features a non-drip texture that allows for smoother mixing and easier, more precise application . The predictable consistency ensures even saturation from roots to ends for uniform color results without mess.

• How it helps your hair: For the stylist performing precise color work, this provides a manageable, non-drip formula that enables clean, professional application. For the client, the creamy consistency ensures even coverage and predictable results with minimal mess.

9. Vegan Formula with Professional Quality

• What it does: This permanent hair color is formulated with a vegan formula, containing no animal-derived ingredients . The product is manufactured to professional salon standards, ensuring consistent, reliable results with every use .

• How it helps your hair: For the person who prefers vegan, cruelty-free beauty products, this provides a professional color option that aligns with their values. For anyone seeking ethical beauty choices without compromising on quality, this means a product formulated with integrity and professional-grade performance.

SECONDARY USES

1. Root Touch-Up on Light Natural Brown Hair: Apply only to regrowth area where natural hair needs to be recolored to match previously colored lengths, using 20 volume oxidant and processing for 35 minutes . For the person maintaining their light natural brown color between full applications, this provides a precise root touch-up solution that keeps color consistent and even.

2. Global Application on Virgin Hair: Apply evenly to dry, unwashed virgin hair for an all-over light natural brown transformation, applying first to lengths and ends for 10-15 minutes before applying to roots, then processing for an additional 20 minutes . For the person wanting to achieve a natural light brown from natural hair, this provides the ideal single-process solution.

3. Grey Coverage for Resistant Hair: For clients with 0-50% grey hair, use the target shade alone with 20 volume oxidant. For 50-100% grey coverage with cool natural reflects, mix ½ target shade with ½ natural base shade with 20 volume oxidant . For the person with emerging grey who wants natural-looking coverage, this provides a customizable approach.

4. Lengths and Ends Refresh: For a quick refresh of mid-lengths and ends on previously colored hair: if only slightly faded, take through 5 minutes before end of development; if reflect is missing, process for 20 minutes then take through for 15 minutes; if completely faded, take through immediately . For the person whose ends have faded faster than their roots, this provides a seamless refresh that extends the life of their color.

5. Partial Coloring Technique: Suitable for both complete full-head coloring and partial coloring services, allowing versatility in application based on the client’s specific needs . For the person needing targeted color application, this provides flexibility for custom color services.