L’ORÉAL PROFESSIONNEL MAJIROUGE RUBILANE 6.40

L’ORÉAL PROFESSIONNEL MAJIROUGE RUBILANE 6.40

PRIMARY USES

1. Permanent Hair Color for Intense Copper Red Tones

• What it does: Majirouge Rubilane 6.40 is a professional permanent hair color that delivers bright, vibrant, and intense copper-red tones that stay true and long-lasting . The “6.40” code indicates a Dark Blonde Intense Copper shade, combining a level 6 dark blonde base with powerful copper red reflects for a luminous, fiery finish .

• How it helps your hair: For the person who wants a bold, head-turning copper red that doesn’t fade quickly, this provides a professional formula engineered specifically for intense copper and red results. For anyone who has struggled with copper tones that turn brassy or wash out too fast, this means a specialized formula designed to keep red tones vibrant and true.

2. Provides Up to 100% Grey Coverage and Up to 3 Levels Lift

• What it does: This permanent hair color provides perfect coverage of grey and white hair, ensuring even, uniform results from root to tip . The formula lightens hair up to 3 levels, making it ideal for clients who want to achieve a vibrant copper red from a darker starting level . The ultra-creamy texture allows for smooth, even application and uniform color distribution from roots to ends .

• How it helps your hair: For the person with grey or white hair who wants full, natural-looking copper red coverage, this provides a professional solution that covers resistant grey fibers completely while delivering vibrant color. For anyone wanting to achieve a bright copper red from darker natural hair, this means the necessary lift in a single step.

3. Enriched with Revolutionary Rubilane Technology

• What it does: The formula features Rubilane technology, specifically designed to offer pure and intense red and copper reflects within selected shades . Combined with Carmilane and DM5 technologies, this advanced pigment system ensures that copper red tones stay rich, multidimensional, and long-lasting with exceptional depth and shine .

• How it helps your hair: For the person who wants a copper red that resists fading between salon visits, this provides a formula with superior color retention. For anyone who has experienced reds that turn brassy or lose vibrancy too quickly, this means a fade-resistant formula that keeps its fiery character.

4. Enriched with Ionène G and Incell for Hair Protection

• What it does: The formula is enriched with Ionène G, which works on the cortex and surface of the hair to make it smoother, and Incell technology, which reinforces the cuticle to improve hair porosity and shine . This dual-action care system leaves hair softer, shinier, and more conditioned .

• How it helps your hair: For the person who colors their hair regularly and worries about damage and dryness, this provides a formula that cares for the hair while it colors. For anyone who has experienced dry, brittle hair after permanent color, this means a formula that leaves hair feeling stronger, softer, and looking glossy.

SECONDARY USES

1. Root Touch-Up on Copper Red Hair: Apply only to regrowth area using 20 volume oxidant, processing for 35 minutes. For the person maintaining their vibrant copper red color between full applications, this provides a precise root touch-up solution that keeps color consistent and even.

2. Global Application on Virgin Hair: Apply evenly to dry, unwashed hair for an all-over copper red transformation, using 20 volume for up to 2 levels of lift or 30 volume for up to 3 levels of lift. For the person wanting to achieve a bold, fiery copper red from natural hair, this provides the ideal single-process solution.

3. Grey Coverage Enhancement: For 0-50% grey hair, use shade alone with 20 volume; for 50-100% grey coverage, mix ½ tube with ½ tube Majirel golden base shade of the same level with 20 volume . For the person with grey roots who wants full coverage with vibrant copper red, this provides a customizable approach.

4. Color Refreshing Service: For a quick refresh of faded color on mid-lengths and ends, apply with 12.5 volume developer and process for 15-20 minutes. For the person whose copper red has faded, this provides a targeted refresh that restores vibrancy.

5. Partial Coloring Techniques: Ideal for balayage, ombré, highlights, and color blocking where rich copper accents are desired . For the person wanting a pop of intense copper in specific sections rather than all-over color, this provides the perfect solution.