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L'ORÉAL PROFESSIONNEL INOA 7.1 ASH BLONDE Amaris Beauty
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L’ORÉAL PROFESSIONNEL INOA 7.1 ASH BLONDE

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L'Oréal Professionnel iNOA 7.1 Ash Blonde is an ammonia-free permanent hair color powered by patented ODS² (Oil Delivery System) technology containing 60% oil, delivering cool, neutralized ash blonde results with up to 3 levels of lift and 100% grey coverage . Also described as 7.1/7B Medium Ash Blonde, this shade effectively eliminates unwanted warm and brassy undertones for a sophisticated, modern finish .
The revolutionary formula replaces traditional ammonia with an oil-based delivery system, providing a pleasant, odorless coloring experience while offering 48% more shine, 43% less hair porosity, and +20% scalp hydration . The vegan formula features a fluid, no-drip texture that is fast and easy to apply, mix, and rinse, with results lasting up to 6 weeks .
Mix at a 1:1 ratio with iNOA Oil Developer 10-volume (3%), 20-volume (6%), or 30-volume (9%), depending on desired lift . For white hair coverage up to 70%, use the target shade alone; for 70-100% white hair, mix with Natural shade at the same level for cool coverage . Development time is 35 minutes at room temperature.
This product is intended for professional use only. To use, mix 60g of iNOA 7.1 Ash Blonde with 60g of iNOA Oil Developer, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify gently, rinse thoroughly, and finish with iNOA Post-Color Shampoo or Metal Detox Shampoo . Always perform a patch test 48 hours before any coloring service.
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L'ORÉAL PROFESSIONNEL MAJIREL ABSOLU 7.1 ASH BLONDE Amaris Beauty
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L’ORÉAL PROFESSIONNEL MAJIREL ABSOLU 7.1 ASH BLONDE

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L'Oréal Professionnel Majirel Absolu 7.1 Ash Blonde is a permanent hair color that delivers cool, sophisticated ash blonde results with up to 100% grey coverage . The ".1" ash reflect provides optimal neutralization of warm undertones, leaving ultra-cool tones with high resistance and intense coverage, ideal for clients who want to eliminate brassiness and achieve a clean, modern ash blonde finish .
The advanced formula is enriched with Ionène G to reinforce the hair fiber from within and Incell technology to reconstruct intercellular cement, leaving hair stronger, more resistant, and with more body . The caring complex leaves hair up to 3x softer and visibly healthier . The Odor Trapping Technology provides up to 2x less ammonia odor for a more comfortable sensorial experience .
The creamy, non-drip vegan formula mixes easily at a 1:1.5 ratio (60ml color to 90ml developer) with 20 volume (6%) or 30 volume (9%) OTT Oxydant . For standard grey coverage and same-level coloring, use 20 volume; for up to 3 levels of lift and lighter results, use 30 volume . Development time is 35 minutes at room temperature .
This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for 35 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.
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