L’ORÉAL PROFESSIONNEL SERIE EXPERT METAL DETOX PRE-SHAMPOO

L’ORÉAL PROFESSIONNEL SERIE EXPERT METAL DETOX PRE-SHAMPOO

PRIMARY USES

1. Professional Pre-Treatment to Remove Metal Particles Before Shampooing

• What it does: This professional pre-shampoo treatment is specifically formulated to be applied to dry hair before the shampoo step. It utilizes the same patented Glicoamine technology to break down and trap metal particles (such as copper, iron, and nickel) that accumulate inside the hair fiber from water exposure and pipeline erosion . Unlike a regular shampoo that works on the surface, this pre-treatment penetrates the cortex to neutralize metals at their source .

• How it helps your hair: For the person who lives in a hard water area or has old copper pipes, this provides a deep detox that prepares the hair for cleansing and subsequent treatments. For anyone whose hair shows signs of metal damage—unexplained breakage, brassiness, or poor color retention—this means a targeted treatment that addresses the root cause before you even shampoo .

2. Prepares Hair for Optimal Shampoo and Mask Performance

• What it does: By removing metal buildup before the shampoo step, this pre-treatment allows the Metal Detox Shampoo and Mask to work more effectively . When metals are present, they can block other conditioning agents from penetrating the hair fiber; removing them first ensures that subsequent products deliver their full benefits .

• How it helps your hair: For the person who has been using high-quality hair products without seeing expected results, this provides a solution that clears the way for those products to work properly. For anyone who wants to maximize their investment in the Metal Detox system, this means using the products in the correct order for optimal efficacy .

3. Part of the Complete 4-Step Metal Detox System

• What it does: This pre-shampoo is the first step in the complete professional Metal Detox system: Pre-Shampoo (apply to dry hair before wetting) → Shampoo → Mask → Leave-In Cream or Oil . When used as part of this full system, clinical testing shows up to 87% less hair breakage and 100% true-to-tone color results .

• How it helps your hair: For the person who wants professional-quality, comprehensive metal detox care at home, this provides a complete system approach for maximum results. For anyone who wants their pre-treatment to work in harmony with their shampoo and mask, this means a coordinated routine designed to deliver optimal metal removal and protection .

SECONDARY USES

1. Pre-Color Service Preparation: Use in the 2-3 weeks leading up to a color, bleach, or lightening appointment to remove metal buildup and prepare hair for optimal results. For the person who wants their salon service to deliver perfect, true-to-tone color, this provides essential preparation that protects your investment and your hair.

2. Hard Water Rescue Treatment: Apply to dry hair once a week if you live in an area with hard water, well water, or old plumbing. For the person who has noticed their hair feels rough, looks dull, or colors poorly despite good care, this provides a targeted solution that addresses metal accumulation.

3. Post-Swim Detox: Apply to dry hair before your regular shampoo after swimming in chlorinated pools to remove chlorine and metal particles that accumulate from water exposure. For the person who swims regularly and struggles with dry, discolored hair, this means a treatment that addresses both chlorine and metal damage.

4. Travel Companion: Available in professional sizes suitable for salon use and home care; for travel, consider decanting into smaller containers. For anyone who travels frequently, this means professional detox care wherever you go.