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L’ORÉAL PROFESSIONNEL INOA COLOR CARE SHAMPOO

L'Oréal Professionnel INOA Color Care Shampoo is a sulfate-free, protective cream shampoo specifically formulated to gently cleanse, protect, and nourish INOA-colored hair . Enriched with Argan Oil to replenish lipids for a smooth, shiny finish and Green Tea Extracts—natural antioxidants that protect color radiance and intensity—this formula helps prolong the vibrancy of your INOA color between salon visits .
The sulfate-free formula forms a creamy lather that effectively cleanses without stripping color or irritating the scalp, leaving hair feeling clean, soft, and manageable with a fresh, fruity scent . As part of the complete INOA Color Care system (shampoo, conditioner, and masque), this shampoo works to hold color molecules in place and keep environmental aggressors that lead to fading at bay .
Ideal for use from the first wash after your INOA color service, this gentle yet effective shampoo ensures your color investment stays vibrant, your hair stays nourished, and your scalp stays comfortable.
For best results, use as the first step in the INOA Color Care routine: follow with INOA Color Care Conditioner and weekly with INOA Color Care Masque for maximum color protection and hair health.

L’ORÉAL PROFESSIONNEL SERIE EXPERT METAL DETOX HIGH PROTECTION LEAVE-IN CREAM

L'Oréal Professionnel Serie Expert Metal Detox High Protection Leave-In Cream is a professional leave-in treatment specifically formulated to remove metal particles from the hair fiber and prevent future deposits . Concentrated with 1% patented Glicoamine—the only active agent small enough to penetrate the hair and trap metals like copper from water exposure—this formula stops breakage and color shift at their source .
The melting, creamy texture absorbs instantly without weighing hair down, providing 72 hours of intense hydration and frizz control, even in high humidity . Formulated with UV filters, it protects hair against UV damage, oxidation, brushing, and heat styling up to 230°C (450°F) . Clinical testing shows it preserves 97% of color brightness after 8 weeks, leaving hair shinier, stronger, and healthier looking .
Suitable for all hair types and textures—color-treated, damaged, lightened, highlighted, natural, curly, thick, or fine—this leave-in cream is the final step in the complete Metal Detox professional system . For best results, apply daily on towel-dried hair, use 1-4 pumps from mid-lengths to ends depending on hair length, do not rinse, and proceed to blow-dry or air-dry .

L’ORÉAL PROFESSIONNEL SERIE EXPERT METAL DETOX MASQUE

L'Oréal Professionnel Serie Expert Metal Detox Masque is a professional intensive repair treatment specifically designed to follow the Metal Detox Shampoo. Formulated with patented Glycamine technology, it completes the detoxification process by neutralizing metal particles deep within the hair cortex while providing intense nourishment and sealing the cuticle.
This mask repairs damage caused by copper, iron, and other minerals found in hard water and pollution, restoring strength, elasticity, and shine. It helps prevent future breakage, seals split ends, and ensures hair is in optimal condition for chemical services, leading to truer, more vibrant, and longer-lasting color results.
For best results, apply to towel-dried hair after using the Metal Detox Shampoo, leave for 3-5 minutes, then rinse thoroughly. Use as part of the complete Metal Detox system for maximum protection against metal-induced damage and up to 87% less breakage.

L’ORÉAL PROFESSIONNEL SERIE EXPERT METAL DETOX PRE-SHAMPOO

L'Oréal Professionnel Serie Expert Metal Detox Pre-Shampoo is a professional pre-treatment specifically formulated to be applied to dry hair before shampooing. Utilizing patented Glicoamine technology, it breaks down and traps metal particles (copper, iron, nickel) that accumulate inside the hair fiber from water exposure and pipeline erosion—addressing the hidden cause of breakage, brassiness, and poor color retention .
As the essential first step in the complete 4-step Metal Detox system (Pre-Shampoo → Shampoo → Mask → Leave-In), this treatment prepares hair for optimal cleansing and conditioning by removing metal deposits that can block other products from penetrating the hair fiber. When used as part of the full system, clinical testing shows up to 87% less hair breakage and 100% true-to-tone color results .
Suitable for all hair types, especially those affected by hard water, well water, or old plumbing, this pre-shampoo is an essential tool for anyone wanting to protect their hair from metal-induced damage . For best results, apply generously to dry, unwashed hair section by section, leave for 1-2 minutes, then proceed with Metal Detox Shampoo without rinsing out the pre-treatment .

L’ORÉAL PROFESSIONNEL SERIE EXPERT METAL DETOX PRE-SHAMPOO TREATMENT

L'Oréal Professionnel Serie Expert Metal Detox Pre-Shampoo Treatment is a professional pre-wash treatment that refills up to one million hair micro-breaks in a single use, preventing excess absorption of water containing damaging metal particles . Concentrated with patented Glicofiller/Glicoamine technology, this lightweight gel formula treats hair when it is most vulnerable to damage—before shampooing—by sealing micro-cracks in the hair cortex and stopping metal particles from penetrating the fiber .
Clinical testing shows that this pre-shampoo delivers up to 96% less hair breakage in one use, with hair becoming 25x stronger and less porous when used as part of the complete Metal Detox system . It also provides 72 hours of hydration, smoothness, and softness, instantly detangling hair and leaving it visibly healthier and full-bodied .
The unique layering technique requires no rinsing—simply work the product through wet hair for 1-2 minutes until a light lather appears, then apply Metal Detox Shampoo directly over the top . Suitable for all hair types—color-treated, damaged, bleached, highlighted, natural, fine, and textured—this treatment is especially recommended before chemical services to ensure 100% true-to-tone color results and up to 87% less breakage .
The formula features an addictive fragrance with a unique signature—memorable citrus top notes associated with distinctive musky woods . It is vegan and sulfate-free, making it a clean, professional choice for daily or weekly use .

L’ORÉAL PROFESSIONNEL SERIE EXPERT METAL DETOX SHAMPOO

L'Oréal Professionnel Serie Expert Metal Detox Shampoo is a professional purifying treatment specifically formulated to detoxify the hair by eliminating metal particles (such as copper, iron, and nickel) that accumulate inside the hair fiber from water exposure, pollution, and repeated washing . Using patented Glycamine technology, this shampoo neutralizes metal within the cortex rather than simply rinsing it off the surface, addressing the hidden cause of damage, breakage, and unpredictable color results.
Clinical testing shows that when used as part of the Metal Detox system, this shampoo reduces hair breakage by up to 87% and significantly optimizes color results by eliminating the metal particles that cause brassiness, hot roots, and rapid fading . It is an essential preparation step recommended for use in the 2-3 weeks before color, bleach, or lightening services to ensure predictable, vibrant, long-lasting results.
Suitable for all hair types, this gentle yet powerful formula is ideal for those living in hard water areas, regular swimmers, or anyone whose hair shows signs of unexplained damage or discoloration. For best results, use as part of the complete Metal Detox system with the matching conditioner or mask.

L’ORÉAL PROFESSIONNEL SERIE EXPERT METAL DETOX SULFATE-FREE SHAMPOO

L'Oréal Professionnel Serie Expert Metal Detox Sulfate-Free Shampoo is a professional detoxifying shampoo specifically formulated to gently remove harmful metal particles—such as copper, iron, and nickel—that accumulate inside the hair fiber from water exposure, hard water, and pipeline erosion . Using patented Glicoamine technology, this formula penetrates the hair cortex to trap and neutralize metals, preventing the negative chemical reactions that cause breakage and unreliable color results during color, balayage, and lightening services .
Clinical testing shows that when used as part of the complete Metal Detox system, this shampoo helps achieve up to 87% less hair breakage and 100% true-to-tone color results . The sulfate-free, gentle cream formula transforms from a rich cream into an easy-to-rinse concentrated foam, leaving hair purified, nourished, and intensely shiny without stripping or drying .
This professional 1500ml size is ideal for salon use and long-term home care, especially for those living in hard water areas where metal buildup is a common concern . Suitable for all hair types and textures, this shampoo is an essential tool for anyone wanting to protect their color investment and maintain healthy, vibrant hair between salon visits.
For best results, use as part of the complete Metal Detox system: shampoo with this formula, then follow with Metal Detox Mask for optimal protection and repair .

L’ORÉAL PROFESSIONNEL SERIE EXPERT SILVER CONDITIONER

L'Oréal Professionnel Serie Expert Silver Conditioner is a professional toning conditioner specifically designed for white, grey, silver, and light blonde hair to neutralize unwanted yellow and brassy undertones. Formulated with violet and blue pigments, it restores clarity and brightness to both natural and color-treated hair, leaving it looking cool, vibrant, and fresh.
The rich nourishing formula is infused with Ceramides to increase elasticity, strength, and moisture retention, plus Babassu Oil to condition the hair without weighing it down. Hair is left softer, easier to detangle, and enhanced with a multidimensional shine. The lightweight formula also contains Magnesium Acetate to strengthen the hair fiber and support overall hair health.
For best results, apply evenly on shampooed and towel-dried hair, leave for 1-2 minutes, then rinse thoroughly. Use as part of the complete silver system with the Serie Expert Silver Shampoo for maximum brass-neutralizing and conditioning results.