Maybelline Color Sensational Vivid Hot Lacquer Lip Gloss – 78 Royal

Maybelline Color Sensational Vivid Hot Lacquer Lip Gloss in 78 Royal is a high-impact lip gloss that delivers saturated vivid colour with strong lacquered shine . The 78 Royal shade is a deep, regal purple (“mov”) that adds a bold, sophisticated pop of colour to any look .
The formula provides full, opaque coverage with a shiny, mirror-like finish that melts onto the lips for a comfortable feel . Infused with nourishing ingredients including Squalane and Vitamin E, this gloss helps hydrate and condition lips while providing a stunning lacquered finish .
With its concave precision applicator for even distribution , achieving a flawless, glossy lip look is simple. The product offers long-lasting wear (“lunga durata”) with a PAO of 24 months . Perfect for anyone seeking a bold, high-shine purple gloss that combines vibrant colour with a comfortable, hydrating formula.
Description

Maybelline Color Sensational Vivid Hot Lacquer Lip Gloss – 78 Royal

PRIMARY USES

1. High-Impact Lip Gloss for Lacquered Shine
What it does: A high-impact lip gloss that delivers saturated vivid colour with strong lacquered shine, melting onto the lips for a bold, sensual look . The super-saturated pigment technology provides opaque, mirror-like shine in a single swipe . The formula is available in eight colour variants ranging from nude to dark berry tones, with 78 Royal being a deep, regal purple shade .
How it helps your lips: For the person who loves the look of high-shine, glossy lips but doesn’t want to sacrifice colour intensity, this provides the best of both worlds—vivid pigmentation with a lacquered finish. The formula is designed to be more opaque than traditional glosses, giving you bold colour with intense shine.
2. 78 Royal Deep Purple Shade
What it does: The 78 Royal shade is described as a purple (“mov”) colour . This deep, regal purple delivers a bold, sophisticated look that commands attention, perfect for those who want to make a dramatic statement with their lip colour.
How it helps your lips: For the person who loves deep, dramatic purple tones that stand out from the crowd, this provides a regal, eye-catching shade that adds instant glamour to any look. The royal purple is ideal for evening wear, special occasions, or any time you want to add a touch of bold sophistication.
3. Opaque, Full-Coverage Formula
What it does: The formula provides full coverage (“gradul de acoperire: complet”) with high pigment colour that is completely opaque, unlike traditional sheer glosses . It offers a shiny finish (“aspect: stralucitor”) with super-saturated pigment technology for an incomparable mirror shine .
How it helps your lips: For the person who hates the sheer, barely-there colour of traditional lip glosses, this provides an opaque, high-impact finish that rivals lipsticks. The colour is vibrant and intense, giving you bold, statement-making lips without the need for multiple layers.
4. Hydrating Formula with Squalane
What it does: The formula is enriched with squalane and concentrated pigments to help embellish the lips while providing a long-lasting lacquered effect . It contains nourishing ingredients including Squalane, Tocopheryl Acetate (Vitamin E), Sodium Chondroitin Sulfate, and Atelocollagen to help hydrate and condition the lips .
How it helps your lips: For the person who worries that gloss will dry out their lips, this provides a hydrating formula that cares for lips while adding shine and colour. The nourishing ingredients help maintain lip health, even with daily wear.
5. Long-Lasting Wear with Lacquered Effect
What it does: The formula is designed to provide long-lasting wear (“lunga durata”) with a lacquered effect that stays shiny throughout wear . The product has a PAO (Period After Opening) of 24 months .
How it helps your lips: For the person who wants a glossy lip that maintains its shine for hours, this delivers that effect. The lacquered finish provides a polished, mirror-like shine that catches the light beautifully.
6. Easy Application with Concave Applicator
What it does: The concave and smooth applicator allows you to fix the colour and distribute it uniformly . The generous applicator helps you achieve an ultimate lacquered look in a single swipe .
How it helps your lips: For the person who struggles with messy gloss application, the concave applicator provides control and precision, helping you achieve a clean, defined lip look with even coverage.

SECONDARY USES

1. Statement Lip Colour: Use as your go-to gloss for evenings out, parties, or any occasion where you want a bold, dramatic purple look.
2. Evening and Special Occasion Gloss: The deep royal purple shade is perfect for evening events, date nights, and holiday parties where you want to make a statement.
3. Lip Topper: Can be worn over matte lipsticks to add a glossy, lacquered finish while deepening the colour.
4. Layering for Intensity: Apply one coat for full opaque coverage, or layer more thickly for extra shine and intensity.
5. Photo-Opp Gloss: The high-shine finish looks great in photos and for special events, making it perfect for capturing memorable moments.
KEY PRODUCT FEATURES

1. BASIC IDENTIFICATION ATTRIBUTES

Brand: Maybelline New York
Product Name: Color Sensational Vivid Hot Lacquer Lip Gloss
Shade: 78 Royal
Shade Description: Purple ("mov"), deep regal purple 
Size: 5 ml - 7.7 ml (varies by market) 
Product Type: Lip gloss / lip lacquer
Finish: High-Glossy / Lacquered / Mirror-like shine ("aspect: stralucitor") 
Coverage: Full / Opaque ("gradul de acoperire: complet") 
Key Benefits: High-impact glossy finish, opaque colour, ultra-shiny, long-lasting, hydrating formula
Special Ingredients: Squalane, Tocopheryl Acetate (Vitamin E), Sodium Chondroitin Sulfate, Atelocollagen 
Packaging: Transparent tube with black twist-off lid and concave applicator 
Container Type: Tube with wand applicator and cap
Product Code: 1175056-6_229016 
EAN/GTIN: 3600531393809
Price: 8.49€ (typical retail) 
Period After Opening (PAO): 24 months 
Country of Origin: Not specified

2. TECHNICAL & FORMULATION PROPERTIES

Key Technology 1: Super-saturated pigment technology – opaque colour in a single swipe 
Key Technology 2: High-impact gloss formula – delivers lacquered, mirror-like shine 
Key Technology 3: Concave precision applicator – even distribution of colour 
Key Active 1: Squalane – moisturising and conditioning benefits 
Key Active 2: Tocopheryl Acetate (Vitamin E) – antioxidant benefits 
Key Active 3: Sodium Chondroitin Sulfate – skin conditioning properties 
Key Active 4: Atelocollagen – moisturising benefits 
Full Ingredient List: Trimethylsiloxyphenyl Dimethicone, Octyldodecanol, Acrylic Acid/Isobutyl Acrylate/Isobornyl Acrylate Copolymer, Isododecane, Squalane, Polybutene, Silica, Dimethyl Silylate, Octyldodecyl Neopentanoate, Alumina, Silica, Caprylyl Glycol, Caprilic/Capric Glycerides, Tocopheryl Acetate, Pentaerythrityl Tetraisostearate, Aluminum Hydroxide, Benzyl Alcohol, Butylene Glycol, Sodium Chondroitin Sulfate, Atelocollagen, Phenoxyethanol, Hexylene Glycol, Parfum/Fragrance 
May Contain (+/-): CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 45410 / Red 28 Lake, CI 77891 / Titanium Dioxide, CI 15850 / Red 7, CI 45380 / Red 22 Lake, Mica, CI 15985 / Yellow 6 Lake, CI 42090 / Blue 1 Lake, CI 19140 / Yellow 5 Lake 
Primary Function: High-impact, glossy lip colour with hydration
Application: Step 1. Apply lip lacquer with the applicator wand in the centre of your upper lip and follow the contours of your mouth. Step 2. Glide the lip lacquer across the entire bottom lip 
Skin Type: All skin types 
Long-Lasting: Yes ("lunga durata") 
Cruelty-Free: Not specifically stated; Maybelline sells in markets where animal testing may be required by law

3. PHYSICAL ATTRIBUTES

Product Form: Liquid in tube
Texture: Smooth, glossy, creamy consistency that melts onto the lips 
Colour: 78 Royal - Purple ("mov") / deep regal purple 
Consistency: Liquid that applies smoothly and provides full coverage
Opacity: Fully opaque / full coverage 
Finish: High-Glossy / Lacquered / Mirror-like shine ("aspect: stralucitor") 
Applicator: Concave precision applicator wand 
Packaging: Transparent tube with black twist-off lid
Net Weight: 5 ml - 7.7 ml 
Storage: Store in a cool, dry place away from direct sunlight
Precautions: For external use only. Avoid direct contact with eyes. Discontinue use if irritation occurs. Contains fragrance which may be allergens for some individuals.

4. HOW TO USE

For First Time Use:
Prepare Lips: Start with clean, dry lips. Exfoliate if necessary.
Twist: Twist the bottom of the tube to reveal the applicator wand.
For Precise, Flawless Application:
Start at the Centre: Apply lip lacquer with the applicator wand in the centre of your upper lip and follow the contours of your mouth .
Follow the Contour: Work from the centre to the outer edges of your lip, using the concave applicator for even distribution .
Fill In Bottom Lip: Glide the lip lacquer across the entire bottom lip .
One Swipe is Enough: The formula provides full coverage in a single swipe .
For Enhanced Precision:
The concave applicator helps fix the colour and distribute it uniformly .
For a particularly precise result, trace the lip contour with a lip liner before applying the gloss.
Pro Tips:
For Maximum Shine: Apply a slightly thicker layer for an intense, lacquered, wet-look finish.
For Best Results: The formula melts onto the lips for a comfortable feel .
For Hydration: This gloss contains squalane and Vitamin E to help condition lips while providing shine .
For Longevity: The product has a PAO of 24 months, indicating good preservation once opened .
SAFETY HANDLING PRECAUTIONS

1. SAFETY PRECAUTIONS

Patch Test Recommended: As with any new cosmetic product, especially if you have very sensitive skin or known allergies, perform a patch test before first use. Apply a small amount to your inner arm and wait 24 hours to check for any reaction before applying to your lips.
External Use Only: This product is formulated for external use only. Avoid direct contact with the eyes. If contact occurs, rinse immediately and thoroughly with plenty of clean, lukewarm water.
Contains Fragrance: The formula contains fragrance (Parfum), which may be an allergen for some individuals . Review the full ingredient list before use if you have known sensitivities.
Discontinue Use If Needed: If you experience persistent redness, itching, swelling, or irritation around the lip area, discontinue use immediately. If symptoms persist, consult a physician.
Broken or Irritated Skin: Do not apply to open wounds, broken skin, or active cold sores. Wait until the area has fully healed before using.
Personal Use Only: To safeguard purity, reserve this product for your personal use. Do not share with others.
Storage: Store in a cool, dry place away from direct sunlight and heat. Keep out of reach of children.
Expiration: Check the PAO (Period After Opening) symbol on the packaging (24 months) . Do not use beyond the expiration date printed on packaging.
Pregnancy and Nursing: This product is generally considered safe for use during pregnancy and nursing, but if you have specific concerns, consult your healthcare provider before introducing new products.

2. FIRST AID MEASURES

Eye Contact: If product enters eyes, rinse immediately with plenty of clean, lukewarm water for at least 15 minutes. Remove contact lenses if present and easy to do. If irritation persists, seek medical attention.
Skin Reaction: If skin irritation or rash occurs on or around the lip area, discontinue use immediately. Wash the area with mild soap and water. Apply a cool compress to soothe discomfort. If the reaction is severe or persists, consult a dermatologist.
Ingestion: This product is not intended for ingestion. If accidentally swallowed, rinse your mouth with water and drink a glass of water. Seek medical attention if discomfort occurs.
Allergic Reaction: Signs of allergic reaction may include rash, hives, itching, difficulty breathing, or swelling of the mouth, face, lips, or tongue. If allergic reaction is suspected, discontinue use immediately and seek emergency medical attention.