Maybelline SuperStay Matte Ink Liquid Lipstick – 30 Romantic

Maybelline SuperStay Matte Ink Liquid Lipstick in 30 Romantic is a long-wearing, high-performance liquid lipstick that delivers up to 16 hours of intense, waterproof, transfer-proof matte color . The 30 Romantic shade is a soft, flattering pink with highly concentrated pigments that provide full coverage in a single application, making it a versatile choice for any occasion .
The unique arrow-shaped precision tip applicator allows for effortless, controlled application, enabling you to trace the contours of your lips for a flawless, sharp finish without the need for a separate lip liner . The iconic longwear formula features an elastic ink technology that locks in color, providing a smudge-proof, transfer-proof, and kiss-proof finish that feels and looks fresh all day .
Once applied, the creamy formula dries down to a comfortable velvety matte finish that resists smudging, transferring, and fading, ensuring your lip look stays fresh and flawless from morning to night . Dermatologically tested and free from parabens, oil, sulfates, and acetone, this lipstick is suitable for all skin types . Perfect for anyone seeking a romantic, long-wearing pink lip color that can keep up with their busy lifestyle.
Description

Maybelline SuperStay Matte Ink Liquid Lipstick – 30 Romantic

PRIMARY USES

1. Long-Wearing Matte Liquid Lipstick for All-Day Color
  • What it does: A super-saturated liquid lipstick that delivers up to 16 hours of flawless, color-intense matte finish . The iconic longwear formula features an elastic ink technology that locks in color, providing a smudge-proof, transfer-proof, and kiss-proof finish that feels and looks fresh all day .
  • How it helps your lips: For the person who is tired of lipstick fading, transferring onto coffee cups, or disappearing after meals, this provides a worry-free formula that stays exactly where you put it . For anyone who wants to apply their lipstick once and forget about it for the rest of the day, this means a reliable, long-wearing solution that doesn’t require constant checking or touch-ups.
2. 30 Romantic Soft Pink Shade
  • What it does: The 30 Romantic shade is a soft, flattering pink that delivers a beautiful, natural-looking color with highly concentrated pigments . This versatile shade complements all skin tones and provides full coverage with a velvety matte finish .
  • How it helps your lips: For the person who loves romantic, feminine pink tones that are perfect for everyday wear, this provides a shade that is both soft and impactful. For anyone who wants a lip color that transitions seamlessly from day to night, this means a versatile pink that works for any occasion.
3. Unique Arrow Precision Applicator for Flawless Application
  • What it does: The unique arrow-shaped precision tip applicator allows for effortless, controlled application, enabling you to trace the contours of your lips with accuracy . The applicator glides on smoothly, providing even coverage and uniform results in a single stroke.
  • How it helps your lips: For the person who struggles with liquid lipsticks that bleed or require a steady hand, this provides a foolproof applicator that makes professional-looking results achievable at home. For anyone who wants a quick, precise application without needing a separate lip liner, this means an all-in-one applicator that defines, fills, and perfects in seconds.
4. Smudge-Proof, Transfer-Proof, and Waterproof Formula
  • What it does: The formula is specifically designed to be smudge-proof, transfer-proof, and kiss-proof, ensuring your lip color stays perfectly in place without leaving marks on cups, clothes, or skin . The waterproof formula resists fading and smudging, even through eating and drinking .
  • How it helps your lips: For the person who is tired of lipstick transferring onto coffee cups, mask smudging, or fading after meals, this provides a worry-free formula that stays exactly where you put it. For anyone who wants to apply their lipstick once and forget about it, this means a reliable, long-wearing solution.
5. Up to 16 Hours of Long-Lasting Wear
  • What it does: The long-lasting formula provides up to 16 hours of wear, maintaining its intense color and matte finish from morning to night without fading, cracking, or requiring reapplication . This all-day durability makes it ideal for long workdays, events, and travel.
  • How it helps your lips: For the busy professional, student, or anyone with long days, this provides lipstick that stays intact from morning to night without constant checking or touch-ups. For anyone who has experienced lipstick that fades or disappears by afternoon, this means a reliable formula that keeps your lip look fresh and bold all day long.
6. Paraben-Free and Dermatologically Tested Formula
  • What it does: The formula is free from parabens, oil, sulfates, and acetone, and has been dermatologically tested for safety . It is suitable for all skin types and is vegan .
  • How it helps your lips: For the person who prefers cleaner beauty products or has sensitive lips, this provides peace of mind that their lipstick is formulated without common irritants. For anyone who wants to feel good about what they’re putting on their lips, this means a formula that prioritizes safety and quality.

SECONDARY USES

1. Everyday Soft Lip Color: Use as your go-to lipstick for work, school, or daily activities where you need long-lasting, worry-free color .
2. Event and Long-Day Wear: Ideal for weddings, parties, long workdays, and travel where you need your lip color to stay perfect without touch-ups.
3. Mask-Proof Lipstick: The transfer-proof formula makes it excellent for wearing under face masks without leaving residue.
4. Layering Base: Use as a long-lasting base layer under lip gloss for a customized finish while maintaining the staying power.
5. Lip Liner Substitute: Use the precision tip to line and define lips without needing a separate lip liner .
KEY PRODUCT FEATURES

1. BASIC IDENTIFICATION ATTRIBUTES

  • Brand: Maybelline New York
  • Product Name: SuperStay Matte Ink Liquid Lipstick / Super Stay Matte Ink
  • Shade: 30 Romantic / 030 Romantic
  • Shade Description: Soft pink / flattering pink
  • Size: 5 ml / 0.17 fl oz 
  • Product Type: Liquid lipstick
  • Finish: Velvety Matte / Matte
  • Coverage: Full / High coverage 
  • Key Benefits: 16-hour wear, waterproof, transfer-proof, smudge-proof, kiss-proof, high-pigment, comfortable
  • Formula Integrity: Paraben-free, oil-free, sulfate-free, acetone-free, dermatologically tested, vegan 
  • Packaging: Tube with arrow-shaped precision tip applicator
  • Container Type: Tube with wand and precision tip applicator
  • Item Model Number: 3600531411138 
  • UPC/GTIN: 041554496949 
  • Product Dimensions: 1.8 x 1.8 x 9.8 cm 
  • Item Weight: 26 g 
  • Volume: 5 ml 
  • Date First Available: September 28, 2017 
  • Period After Opening (PAO): 12 months
  • Shelf Life: 36 months
  • Country of Origin: France 

2. TECHNICAL & FORMULATION PROPERTIES

  • Key Technology 1: Arrow-shaped precision tip applicator – allows for precise, controlled application without lip liner 
  • Key Technology 2: Elastic ink formula – provides up to 16-hour comfortable hold 
  • Key Technology 3: Transfer-proof, waterproof formula – resists smudging, fading, and transferring 
  • Full Ingredient List: DIMETHICONE, TRIMETHYLSILOXYSILICATE, ISODODECANE, NYLON-611/DIMETHICONE COPOLYMER, DIMETHICONE CROSSPOLYMER, C30-45 ALKYLDIMETHYLSILYL POLYPROPYLSILSESQUIOXANE, LAUROYL LYSINE, ALUMINA, SILICA SILYLATE, DISODIUM STEAROYL GLUTAMATE, PHENOXYETHANOL, CAPRYLYL GLYCOL, LIMONENE, ALUMINUM HYDROXIDE, PARAFFIN, BENZYL BENZOATE, BENZYL ALCOHOL, CITRONELLOL, PARFUM / FRAGRANCE 
  • May Contain (+/-): CI 45410 / RED 28 LAKE, CI 77891 / TITANIUM DIOXIDE, CI 15850 / RED 7, CI 77491, CI 77492, CI 77499 / IRON OXIDES, CI 45380 / RED 22 LAKE, CI 15985 / YELLOW 6 LAKE, CI 19140 / YELLOW 5 LAKE, CI 42090 / BLUE 1 LAKE, CI 15850 / RED 6, CI 17200 / RED 33 LAKE, MICA 
  • Formula Code: F.I.L. D197345/2 
  • Primary Function: Long-lasting, high-pigment matte lip color
  • Application: STEP 1 - Apply liquid lipstick to the center of your upper lip and follow the contours of your mouth. STEP 2 - Glide the liquid lipstick across your entire bottom lip. STEP 3 - Allow product to dry 
  • Wear Time: Up to 16 hours 
  • Waterproof: Yes
  • Transfer-Proof: Yes 
  • Smudge-Proof: Yes 
  • Paraben-Free: Yes 
  • Oil-Free: Yes 
  • Sulfate-Free: Yes 
  • Acetone-Free: Yes 
  • Vegan: Yes 
  • Dermatologically Tested: Yes 
  • Cruelty-Free: Not specifically stated; Maybelline sells in markets where animal testing may be required by law

3. PHYSICAL ATTRIBUTES

  • Product Form: Liquid lipstick
  • Texture: Creamy, viscous liquid that spreads easily
  • Color: 30 Romantic - Soft pink / flattering pink 
  • Consistency: Liquid that applies smoothly and sets quickly
  • Opacity: Fully opaque / high coverage 
  • Scent: Fragrance with notes including Limonene, Benzyl Benzoate, Citronellol; described as odorless by some sources 
  • Finish: Velvety matte / Matte
  • Lip Color Undertone: Pink
  • Applicator: Arrow-shaped precision tip applicator 
  • Packaging: Matte plastic tube with wand applicator and cap
  • Net Weight: 5 ml / 0.17 fl oz 
  • Storage: Store in a cool, dry place away from direct sunlight. Cap tightly after use.
  • Precautions: Flammable until dry. Do not use near fire, flame, or heat . For external use only. Avoid direct contact with eyes. Discontinue use if irritation occurs. Contains fragrance ingredients that may be allergens for some users.

4. HOW TO USE

For First Time Use:
  1. Prepare Lips: Start with clean, dry lips for the best adhesion and color payoff. Exfoliate if necessary and apply lip balm, allowing it to absorb fully before application .
  2. Shake: Gently shake the tube before use to ensure the formula is well-mixed.
For Precise, Flawless Application:
  1. Apply to Upper Lip: Apply liquid lipstick to the center of your upper lip and follow the contours of your mouth, moving the applicator to the outer edges .
  2. Apply to Bottom Lip: Glide the liquid lipstick across your entire bottom lip .
  3. Perfect the Edges: Use the tip of the precision applicator for controlled, sharp application along the lip edge .
  4. Allow to Dry: Allow the product to dry completely for the best results . Avoid pressing your lips together until fully dry.
For Best Results:
  • No Lip Liner Needed: The precision tip applicator allows you to create a sharp, clean line without the need for a separate lip liner .
  • Avoid Oily Foods: For maximum longevity, avoid oily foods as they can break down the formula.
  • Removal: For easy removal, use Garnier Oil-in-Water Micellar Water or an oil-based makeup remover .
Pro Tips:
  • For Extra Comfort: If you find the matte finish drying, apply a thin layer of lip balm on top after the formula has fully dried .
  • For a Softer Look: Apply a small amount to the center of the lips and blend outward with your fingertip for a blurred, stained effect.
  • For Long-Lasting Wear: Ensure lips are completely dry and free of any balm or oil before application for maximum adhesion.
SAFETY HANDLING PRECAUTIONS

1. SAFETY PRECAUTIONS

  • Patch Test Recommended: As with any new cosmetic product, especially if you have very sensitive skin or known allergies, perform a patch test before first use. Apply a small amount to your inner arm and wait 24 hours to check for any reaction before applying to your lips.
  • External Use Only: This product is formulated for external use only. Avoid direct contact with the eyes. If contact occurs, rinse immediately and thoroughly with plenty of clean, lukewarm water.
  • Flammability Warning: The product is flammable until dry. Do not use near fire, flame, or heat .
  • Contains Fragrance Allergens: The formula contains fragrance ingredients including Limonene, Benzyl Benzoate, Citronellol, and Benzyl Alcohol, which may be allergens for some individuals . Review the full ingredient list before use if you have known sensitivities.
  • Discontinue Use If Needed: If you experience persistent redness, itching, swelling, or irritation around the lip area, discontinue use immediately. If symptoms persist, consult a physician.
  • Broken or Irritated Skin: Do not apply to open wounds, broken skin, or active cold sores. Wait until the area has fully healed before using.
  • Personal Use Only: To safeguard purity, reserve this product for your personal use. Do not share with others.
  • Cap Tightly: Cap tightly after each use to prevent the product from drying out and to maintain hygiene.
  • Storage: Store in a cool, dry place away from direct sunlight and heat. Keep out of reach of children.
  • Expiration: Check the PAO (Period After Opening) symbol on the packaging. Do not use beyond the expiration date printed on packaging. The shelf life is typically 36 months.
  • Pregnancy and Nursing: This product is generally considered safe for use during pregnancy and nursing, but if you have specific concerns, consult your healthcare provider before introducing new products.

2. FIRST AID MEASURES

  • Eye Contact: If product enters eyes, rinse immediately with plenty of clean, lukewarm water for at least 15 minutes. Remove contact lenses if present and easy to do. If irritation persists, seek medical attention.
  • Skin Reaction: If skin irritation or rash occurs on or around the lip area, discontinue use immediately. Wash the area with mild soap and water. Apply a cool compress to soothe discomfort. If the reaction is severe or persists, consult a dermatologist.
  • Ingestion: This product is not intended for ingestion. If accidentally swallowed, rinse your mouth with water and drink a glass of water. Seek medical attention if discomfort occurs.
  • Allergic Reaction: Signs of allergic reaction may include rash, hives, itching, difficulty breathing, or swelling of the mouth, face, lips, or tongue. If allergic reaction is suspected, discontinue use immediately and seek emergency medical attention.