Showing all 21 results

L’ORÉAL PARIS ELVIVE HYALURON PURE SHAMPOO

L'Oréal Paris Elvive Hyaluron Pure Shampoo is a dual-action formula expertly designed for oily hair, combining the deep cleansing power of Salicylic Acid with the intense hydration of Hyaluronic Acid . Inspired by skincare technology, this shampoo purifies the scalp while hydrating dehydrated lengths without weighing hair down, making it ideal for hair that is oily at the roots but dry or dehydrated on the ends .
Enriched with Salicylic Acid to gently exfoliate and remove dirt, oil, and buildup, and Hyaluronic Acid (Sodium Hyaluronate) which retains up to 1000 times its weight in water, this silicone-free formula provides up to 72 hours of fresh, clean roots and hydrated, free-flowing hair . The lightweight formula is suitable for all hair types, including sensitive scalps, and has been dermatologically tested and clinically proven for safety and efficacy.
Whether used alone or as the second step in the complete Hyaluron Pure regimen—following the Oil Erasing Pre-Shampoo Serum and followed by the 72H Rehydrating Conditioner—this shampoo delivers balanced, beautiful hair that stays fresh, hydrated, and full of life for days.

L’ORÉAL PARIS ELVIVE HYALURON SHAMPOO

L'ORÉAL PARIS ELVIVE HYALURON SHAMPOO is a dual-action formula expertly designed for oily hair, combining the deep cleansing power of Salicylic Acid with the intense hydration of Hyaluronic Acid . Inspired by skincare technology, this shampoo purifies the scalp while hydrating dehydrated lengths without weighing hair down, making it ideal for hair that is oily at the roots but dry or dehydrated on the ends .
Enriched with Salicylic Acid to gently exfoliate and remove dirt, oil, and buildup, and Hyaluronic Acid (Sodium Hyaluronate) which retains up to 1000 times its weight in water, this silicone-free formula provides up to 72 hours of fresh, clean roots and hydrated, free-flowing hair . The lightweight formula is suitable for all hair types, including sensitive scalps, and has been dermatologically tested and clinically proven for safety and efficacy .
Whether used alone or as the second step in the complete Hyaluron Pure regimen—following the Oil Erasing Pre-Shampoo Serum and followed by the 72H Rehydrating Conditioner—this shampoo delivers balanced, beautiful hair that stays fresh, hydrated, and full of life for days .

L’ORÉAL PROFESSIONNEL DIA LIGHT 10.01 LIGHTEST NATURAL ASH BLONDE (MILKSHAKE)

L'Oréal Professionnel Dia Light 10.01 Lightest Natural Ash Blonde—also known as "Natural Iced Milkshake"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 1.9x more hydration, 82% glossier color, and a vinyl shine finish .
The 10.01 Lightest Natural Ash Blonde shade delivers a clean, cool, neutralized very light blonde result—perfect for neutralizing unwanted yellow undertones after lightening services or refreshing faded color on lengths and ends. The double-code ".01" combines natural and ash reflects for a balanced, sophisticated finish that eliminates warmth while maintaining a natural look .
Ideal for toning highlights and balayage, glossing services, refreshing faded color, and creating pastel blonde shades, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 2 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks. Not for grey coverage—please refer to Dia Richesse for white hair coverage .
This product is intended for professional use only. To use, mix 1 tube (50ml) of Dia Light 10.01 with 75ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 2-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL DIA LIGHT 10.12 PLATINUM ASH IRIDESCENT BLONDE MILKSHAKE

L'Oréal Professionnel Dia Light 10.12 Platinum Ash Iridescent Blonde Milkshake is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula—also known as "Frosty Pearl," "Pearly Glazed Milkshake," or "Milkshake Silver Mother-of-Pearl"—delivers a cool, pearlescent ash finish with iridescent reflects, perfect for neutralizing unwanted warm undertones after lightening services and achieving a clean, sophisticated platinum blonde look .
The new formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with up to 3x less breakage after bleach . Hair is balanced and 30% more conditioned for a healthier, natural-looking result .
Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 2 to 20 minutes depending on desired intensity . Not for grey coverage—please refer to Dia Color for white hair coverage .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 10.12 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 2-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 10.21

L'Oréal Professionnel Dia Light 10.21 Lightest Ash Iridescent Blonde—also known as "Iridescent Sorbet Milkshake" or "Milkshake Platinblond Irisé Asch"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with up to 3x less breakage after bleach .
The 10.21 Lightest Ash Iridescent Blonde shade delivers a cool, pearlescent finish with iridescent silver-mother-of-pearl reflects, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results, leaving hair 30% more conditioned .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service in just 2-10 minutes . Not for grey coverage—please refer to Dia Color for white hair coverage.
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 10.21 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 10.22 DEEP IRIDESCENT

L'Oréal Professionnel Dia Light 10.22 Deep Iridescent Platinum Blonde Milkshake is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with up to 3x less breakage after bleach .
The 10.22 Deep Iridescent Platinum Blonde shade—also known as "Milkshake Intense iridescent" —delivers a cool, pearlescent finish with intense iridescent reflects, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends. Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists. The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results, leaving hair 30% more conditioned .
The milky cream texture ensures precision application and even color distribution. Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes or 9-vol (2.7%) for standard tone-on-tone results . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service in just 2-10 minutes . Not for grey coverage—please refer to Dia Color for white hair coverage.
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 10.22 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 4 BROWN

L'Oréal Professionnel Dia Light 4 Brown is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift. This ammonia-free formula is enriched with a 1% Hyaluronic Complex that instantly replenishes lost moisture, providing 2x more hydration, 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
Ideal for glossing services to add shine, toning services to neutralize unwanted undertones after lightening, and refreshing services to revive faded color on lengths and ends, Dia Light offers versatile service opportunities for professional stylists . The formula also enables French Blendingâ„¢ services, which blend grey hair naturally without harsh regrowth lines .
The milky cream consistency ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity and up to 1.5 levels of darkening . Development time ranges from 2 to 20 minutes depending on desired intensity .
This product is intended for professional use only. To use, mix 1 tube (50ml) of Dia Light 4 Brown with 75ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 2-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 7.43 GOLDEN COPPER BLONDE

L'Oréal Professionnel Dia Light 7.43 Golden Copper Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing up to 82% glossier color results and leaves hair up to 30% more conditioned .
The 7.43 Golden Copper Blonde shade—also described as Light Copper Gold Blonde—delivers a warm, luminous finish with beautiful golden and copper reflects, perfect for adding soft, natural warmth and dimension to medium blonde hair after lightening services or refreshing faded color on lengths and ends . Ideal for glossing services to add shine, toning services to neutralize unwanted undertones, and refreshing services to revive faded color, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free, vegan formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The gel-cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks . Provides up to 70% grey coverage.
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 7.43 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 7.8 MOCHA BLONDE

L'Oréal Professionnel Dia Light 7.8 Mocha Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is enriched with a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 7.8 Mocha Blonde shade delivers a soft, neutral blonde with subtle mocha undertones, perfect for neutralizing unwanted warmth after lightening or refreshing faded lengths and ends. Ideal for glossing services to add shine, toning services to neutralize unwanted undertones, and refreshing services to revive faded color, Dia Light offers versatile service opportunities for professional stylists .
The formula provides up to 70% subtle grey coverage, ideal for maintaining a youthful look when white hair does not exceed 30% . Results last up to 6 weeks with proper care, and the demi-permanent formula gradually fades without harsh regrowth lines . The gel-cream consistency ensures precision application and even color distribution .
Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 7.8 Mocha Blonde with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 8.1 LIGHT ASH BLONDE

L'Oréal Professionnel Dia Light 8.1 Light Ash Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, up to 3x less breakage after bleach, and leaves hair 30% more conditioned .
The 8.1 Light Ash Blonde shade delivers a cool, neutralized ash finish, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and pre-coloration applications, Dia Light offers versatile service opportunities for professional stylists . The unique acid-gel cream technology seals the cuticle for a vinyl-like finish, providing ultimate shine and silky smoothing of the hair surface .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results on brunettes, or 15-vol (4.5%) for maximum opacity . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service in just 2-10 minutes. Not for grey coverage over 30%—please refer to Dia Color for white hair coverage up to 70% .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 8.1 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL DIA LIGHT 8.23 LIGHT GOLDEN IRIDESCENT BLONDE

L'Oréal Professionnel Dia Light 8.23 Light Golden Iridescent Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is enriched with a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 8.23 Light Golden Iridescent Blonde shade delivers a bright, luminous blonde with iridescent golden reflects, perfect for light-reflective tonal refinement and neutralizing unwanted warmth after lightening . Ideal for glossing services to add shine, toning services to neutralize unwanted undertones, and refreshing services to revive faded color, Dia Light offers versatile service opportunities for professional stylists . The formula also enables French Blendingâ„¢ services, which blend grey hair naturally without harsh regrowth lines .
Results last up to 6 weeks with proper care, and the demi-permanent formula gradually fades without harsh regrowth lines . The milky cream texture ensures precision application and even color distribution.
Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity.
This product is intended for professional use only . To use, mix 1 tube (50-60ml) of Dia Light 8.23 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.11 VERY LIGHT DEEP ASH BLONDE

L'Oréal Professionnel Dia Light 9.11 Very Light Deep Ash Blonde—also known as "Iceberg Milkshake"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is enriched with Hyaluronic Acid that instantly replenishes lost moisture, providing 2x more hydration, 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 9.11 Very Light Deep Ash Blonde shade delivers a cool, sophisticated ash result with intense grey and silver reflects, perfect for neutralizing unwanted warm undertones after lightening or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 2 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks . For grey coverage, please refer to Dia Richesse.
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.11 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.11 VERY LIGHT DEEP ASH BLONDE

L'Oréal Professionnel Dia Light 9.11 Very Light Deep Ash Blonde—also known as "Iceberg Milkshake"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is enriched with Hyaluronic Acid that instantly replenishes lost moisture, providing 2x more hydration, 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 9.11 Very Light Deep Ash Blonde shade delivers a cool, sophisticated ash result with intense grey and silver reflects, perfect for neutralizing unwanted warm undertones after lightening or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 2 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks . For grey coverage, please refer to Dia Richesse.
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.11 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.12 IRIDESCENT ICED MILKSHAKE

L'Oréal Professionnel Dia Light 9.12 Iridescent Iced Milkshake is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing up to 82% glossier color, up to 3x less breakage after bleach, and leaves hair 30% more conditioned .
The 9.12 Iridescent Iced Milkshade—also known as "Pearl Iced Milkshake" and "Milkshake Platinum Mother-of-Pearl"—delivers a cool, pearlescent finish with iridescent reflects, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for sensitized hair or 9-vol (2.7%) for good condition hair . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service in just 2-10 minutes . Not for grey coverage—please refer to Dia Color for white hair coverage .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.12 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.13 VERY LIGHT GOLDEN ASH BLONDE

L'Oréal Professionnel Dia Light 9.13 Very Light Golden Ash Blonde—also known as "Milkshake"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 9.13 Very Light Golden Ash Blonde shade delivers a luminous, light-reflective result with a perfectly balanced blend of golden and ash reflects, creating a fresh, modern "milkshake" blonde finish . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results, leaving hair 30% more conditioned .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.13 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.13 VERY LIGHT GOLDEN ASH BLONDE

L'Oréal Professionnel Dia Light 9.13 Very Light Golden Ash Blonde—also known as "Milkshake"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 9.13 Very Light Golden Ash Blonde shade delivers a luminous, light-reflective result with a perfectly balanced blend of golden and ash reflects, creating a fresh, modern "milkshake" blonde finish . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results, leaving hair 30% more conditioned .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.13 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.21 VERY LIGHT IRIDESCENT ASH BLONDE MILKSHAKE

L'Oréal Professionnel Dia Light 9.21 Very Light Iridescent Ash Blonde Milkshake is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing deep hydration, up to 80% more shine, and leaves hair up to 30% more conditioned .
The 9.21 Very Light Iridescent Ash Blonde Milkshake shade delivers a cool, pearlescent finish with iridescent reflects, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists. The ammonia-free, vegan formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results .
The gel-cream texture ensures precision application and even color distribution. Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for sensitized hair or 9-vol (2.7%) for good condition hair . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service . Not for grey coverage—please refer to Dia Color for white hair coverage .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.21 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for up to 20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.3 VERY LIGHT GOLDEN BLONDE

color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing up to 80% more shine, 2x more hydration, and leaves hair up to 30% more conditioned .
The 9.3 Very Light Golden Blonde shade delivers a warm, luminous finish with soft golden reflects, perfect for neutralizing unwanted yellow undertones after lightening services or refreshing faded color on lengths and ends while adding natural warmth . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free, vegan formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results .
The gel-cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for sensitized hair or 9-vol (2.7%) for good condition hair . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service in just 2-10 minutes . Not for grey coverage—please refer to Dia Color for white hair coverage .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.3 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for up to 20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

La Plante PDRN Bioleedle 100

$ 34.62
La Plante PDRN Bioleedle 100 is a dual-function cosmetic formulated for whitening and wrinkle improvement, featuring 1 million hyaluronic acid-coated bio-needles that deliver active ingredients deep into the skin without any device. Enriched with patented 99% high-purity plant-derived PDRN, it stimulates collagen production 100 times more effectively than animal-based PDRN, visibly improving skin elasticity, firmness, and density. Clinical testing confirms significant improvement in four types of pores (count, area, depth, and volume), reduction in nasolabial folds, and enhanced skin density within just 2 weeks of use. The double-coated hyaluronic acid bio-needles provide instant hydration while minimizing irritation, making it safe and gentle enough for daily smart home care. Experience a pleasant awakening sensation that lifts skin tension and revives your skin's natural vitality.

La Plante PDRN Bioleedle 150

$ 34.62
La Plante PDRN Bioleedle 150 is a dual-function cosmetic formulated for whitening and wrinkle improvement, featuring 1.5 million hyaluronic acid-coated bio-needles that deliver active ingredients deep into the skin without any device. Enriched with patented 99% high-purity plant-derived PDRN, it stimulates collagen production 100 times more effectively than animal-based PDRN, visibly improving skin elasticity, firmness, and density with accelerated results.
Extensive clinical testing confirms: lifting effect proven on full face (forehead, eye area, smile lines, mouth corners, jawline); reduced pore size; improved skin density; reduced deep nasolabial wrinkles; reduced dark spots, pigmentation, and deep invisible melanin; boosted skin moisture for up to 130 hours; and enhanced skin absorption. Primary skin irritation tested – rated as non-irritating.
The dual hyaluronic acid coating reduces tingling sensations while providing extended hydration, making it ideal for daily, irritation-free smart home care. Experience a pleasant awakening sensation that lifts skin tension and revitalizes your complexion with renewed energy. Ideal for experienced microneedle users seeking faster, more visible results with reduced irritation.

La Plante PDRN Bioleedle 300

$ 34.62
La Plante PDRN Bioleedle 300 is a dual-function cosmetic formulated for whitening and wrinkle improvement, featuring 3 million ultra-fine 15μm bio-microneedles designed to match pore size and skin thickness for special home aesthetic care every 3 days. It delivers active ingredients deep into the skin without any device, targeting deeper layers for maximum intensity.
Powered by patented 99% high-purity plant-derived PDRN, clinically shown to stimulate collagen production 100 times more than animal-based PDRN, it provides firm, elastic skin with intensive regenerative benefits. Dual hyaluronic acid-coated bio-needles instantly recharge skin with deep hydration while minimizing irritation for gentle yet powerful home care.
Experience a pleasant awakening sensation that lifts skin tension and helps restore a vibrant, energized complexion. Ideal for experienced microneedle users seeking powerful PDRN care, those who prefer a strong intense sensation, and anyone needing targeted treatment for specific problem zones every 3 days.