Showing all 19 results

L’ORÉAL PROFESSIONNEL DIA LIGHT 10.01 LIGHTEST NATURAL ASH BLONDE (MILKSHAKE)

L'Oréal Professionnel Dia Light 10.01 Lightest Natural Ash Blonde—also known as "Natural Iced Milkshake"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 1.9x more hydration, 82% glossier color, and a vinyl shine finish .
The 10.01 Lightest Natural Ash Blonde shade delivers a clean, cool, neutralized very light blonde result—perfect for neutralizing unwanted yellow undertones after lightening services or refreshing faded color on lengths and ends. The double-code ".01" combines natural and ash reflects for a balanced, sophisticated finish that eliminates warmth while maintaining a natural look .
Ideal for toning highlights and balayage, glossing services, refreshing faded color, and creating pastel blonde shades, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 2 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks. Not for grey coverage—please refer to Dia Richesse for white hair coverage .
This product is intended for professional use only. To use, mix 1 tube (50ml) of Dia Light 10.01 with 75ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 2-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL DIA LIGHT 10.12 PLATINUM ASH IRIDESCENT BLONDE MILKSHAKE

L'Oréal Professionnel Dia Light 10.12 Platinum Ash Iridescent Blonde Milkshake is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula—also known as "Frosty Pearl," "Pearly Glazed Milkshake," or "Milkshake Silver Mother-of-Pearl"—delivers a cool, pearlescent ash finish with iridescent reflects, perfect for neutralizing unwanted warm undertones after lightening services and achieving a clean, sophisticated platinum blonde look .
The new formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with up to 3x less breakage after bleach . Hair is balanced and 30% more conditioned for a healthier, natural-looking result .
Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 2 to 20 minutes depending on desired intensity . Not for grey coverage—please refer to Dia Color for white hair coverage .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 10.12 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 2-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 10.21

L'Oréal Professionnel Dia Light 10.21 Lightest Ash Iridescent Blonde—also known as "Iridescent Sorbet Milkshake" or "Milkshake Platinblond Irisé Asch"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with up to 3x less breakage after bleach .
The 10.21 Lightest Ash Iridescent Blonde shade delivers a cool, pearlescent finish with iridescent silver-mother-of-pearl reflects, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results, leaving hair 30% more conditioned .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service in just 2-10 minutes . Not for grey coverage—please refer to Dia Color for white hair coverage.
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 10.21 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 10.22 DEEP IRIDESCENT

L'Oréal Professionnel Dia Light 10.22 Deep Iridescent Platinum Blonde Milkshake is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with up to 3x less breakage after bleach .
The 10.22 Deep Iridescent Platinum Blonde shade—also known as "Milkshake Intense iridescent" —delivers a cool, pearlescent finish with intense iridescent reflects, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends. Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists. The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results, leaving hair 30% more conditioned .
The milky cream texture ensures precision application and even color distribution. Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes or 9-vol (2.7%) for standard tone-on-tone results . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service in just 2-10 minutes . Not for grey coverage—please refer to Dia Color for white hair coverage.
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 10.22 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 4 BROWN

L'Oréal Professionnel Dia Light 4 Brown is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift. This ammonia-free formula is enriched with a 1% Hyaluronic Complex that instantly replenishes lost moisture, providing 2x more hydration, 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
Ideal for glossing services to add shine, toning services to neutralize unwanted undertones after lightening, and refreshing services to revive faded color on lengths and ends, Dia Light offers versatile service opportunities for professional stylists . The formula also enables French Blendingâ„¢ services, which blend grey hair naturally without harsh regrowth lines .
The milky cream consistency ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity and up to 1.5 levels of darkening . Development time ranges from 2 to 20 minutes depending on desired intensity .
This product is intended for professional use only. To use, mix 1 tube (50ml) of Dia Light 4 Brown with 75ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 2-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 7.11 DEEP ASH BLONDE

L'Oréal Professionnel Dia Light 7.11 Deep Ash Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula features unique acid-gel cream technology with an acidic pH that seals the cuticle for a vinyl-like finish, providing ultimate shine while leaving hair up to 30% more conditioned .
The 7.11 Deep Ash Blonde shade delivers an intense, cool, neutralized ash finish, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends . The ammonia-free, semi-permanent formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results .
The gel-cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit, 9-vol (2.7%) for standard results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks . Not designed for grey coverage—for white hair coverage up to 70%, please refer to Dia Color .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 7.11 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 7.43 GOLDEN COPPER BLONDE

L'Oréal Professionnel Dia Light 7.43 Golden Copper Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing up to 82% glossier color results and leaves hair up to 30% more conditioned .
The 7.43 Golden Copper Blonde shade—also described as Light Copper Gold Blonde—delivers a warm, luminous finish with beautiful golden and copper reflects, perfect for adding soft, natural warmth and dimension to medium blonde hair after lightening services or refreshing faded color on lengths and ends . Ideal for glossing services to add shine, toning services to neutralize unwanted undertones, and refreshing services to revive faded color, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free, vegan formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The gel-cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks . Provides up to 70% grey coverage.
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 7.43 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 7.8 MOCHA BLONDE

L'Oréal Professionnel Dia Light 7.8 Mocha Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is enriched with a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 7.8 Mocha Blonde shade delivers a soft, neutral blonde with subtle mocha undertones, perfect for neutralizing unwanted warmth after lightening or refreshing faded lengths and ends. Ideal for glossing services to add shine, toning services to neutralize unwanted undertones, and refreshing services to revive faded color, Dia Light offers versatile service opportunities for professional stylists .
The formula provides up to 70% subtle grey coverage, ideal for maintaining a youthful look when white hair does not exceed 30% . Results last up to 6 weeks with proper care, and the demi-permanent formula gradually fades without harsh regrowth lines . The gel-cream consistency ensures precision application and even color distribution .
Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 7.8 Mocha Blonde with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 8.1 LIGHT ASH BLONDE

L'Oréal Professionnel Dia Light 8.1 Light Ash Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, up to 3x less breakage after bleach, and leaves hair 30% more conditioned .
The 8.1 Light Ash Blonde shade delivers a cool, neutralized ash finish, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and pre-coloration applications, Dia Light offers versatile service opportunities for professional stylists . The unique acid-gel cream technology seals the cuticle for a vinyl-like finish, providing ultimate shine and silky smoothing of the hair surface .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results on brunettes, or 15-vol (4.5%) for maximum opacity . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service in just 2-10 minutes. Not for grey coverage over 30%—please refer to Dia Color for white hair coverage up to 70% .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 8.1 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL DIA LIGHT 8.23 LIGHT GOLDEN IRIDESCENT BLONDE

L'Oréal Professionnel Dia Light 8.23 Light Golden Iridescent Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is enriched with a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 8.23 Light Golden Iridescent Blonde shade delivers a bright, luminous blonde with iridescent golden reflects, perfect for light-reflective tonal refinement and neutralizing unwanted warmth after lightening . Ideal for glossing services to add shine, toning services to neutralize unwanted undertones, and refreshing services to revive faded color, Dia Light offers versatile service opportunities for professional stylists . The formula also enables French Blendingâ„¢ services, which blend grey hair naturally without harsh regrowth lines .
Results last up to 6 weeks with proper care, and the demi-permanent formula gradually fades without harsh regrowth lines . The milky cream texture ensures precision application and even color distribution.
Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity.
This product is intended for professional use only . To use, mix 1 tube (50-60ml) of Dia Light 8.23 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 8.3 LIGHT GOLDEN BLONDE

L'Oréal Professionnel Dia Light 8.3 Light Golden Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula features acid technology that provides ultimate condition, luminous color, and vinyl shine, leaving hair 30% more conditioned while delivering a glossy, natural-looking finish . The 8.3 Light Golden Blonde shade delivers a bright, luminous result with soft golden warmth, perfect for neutralizing unwanted undertones after lightening or refreshing faded color on lengths and ends .
Ideal for toning highlights and balayage, refreshing permanent color, corrective color applications, and creating lowlights, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color or cover greys, focusing instead on toning, glossing, and refreshing with natural results .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit on blondes or 9-vol (2.7%) for standard tone-on-tone results on brunettes . Development time ranges from 2 to 20 minutes depending on desired intensity .
This product is intended for professional use only . To use, mix 1 tube (50-60ml) of Dia Light 8.3 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 8.34 LIGHT GOLDEN COPPER BLONDE

L'Oréal Professionnel Dia Light 8.34 Light Golden Copper Blonde is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula features Gentle Acid Technology that provides ultimate condition, luminous color, and vinyl shine, leaving hair 30% more conditioned while delivering a glossy, natural-looking finish . The 8.34 Light Golden Copper Blonde shade delivers a bright, luminous result with warm golden and copper reflects, also referenced as 8.34/8GC (Gold Copper), perfect for adding sun-kissed warmth and dimension to blonde hair .
Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 2 to 20 minutes depending on desired intensity.
This product is intended for professional use only . To use, mix 1 tube (50-60ml) of Dia Light 8.34 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.11 VERY LIGHT DEEP ASH BLONDE

L'Oréal Professionnel Dia Light 9.11 Very Light Deep Ash Blonde—also known as "Iceberg Milkshake"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is enriched with Hyaluronic Acid that instantly replenishes lost moisture, providing 2x more hydration, 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 9.11 Very Light Deep Ash Blonde shade delivers a cool, sophisticated ash result with intense grey and silver reflects, perfect for neutralizing unwanted warm undertones after lightening or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 2 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks . For grey coverage, please refer to Dia Richesse.
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.11 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.11 VERY LIGHT DEEP ASH BLONDE

L'Oréal Professionnel Dia Light 9.11 Very Light Deep Ash Blonde—also known as "Iceberg Milkshake"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is enriched with Hyaluronic Acid that instantly replenishes lost moisture, providing 2x more hydration, 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 9.11 Very Light Deep Ash Blonde shade delivers a cool, sophisticated ash result with intense grey and silver reflects, perfect for neutralizing unwanted warm undertones after lightening or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results.
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 2 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks . For grey coverage, please refer to Dia Richesse.
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.11 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service .

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.12 IRIDESCENT ICED MILKSHAKE

L'Oréal Professionnel Dia Light 9.12 Iridescent Iced Milkshake is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing up to 82% glossier color, up to 3x less breakage after bleach, and leaves hair 30% more conditioned .
The 9.12 Iridescent Iced Milkshade—also known as "Pearl Iced Milkshake" and "Milkshake Platinum Mother-of-Pearl"—delivers a cool, pearlescent finish with iridescent reflects, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for sensitized hair or 9-vol (2.7%) for good condition hair . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service in just 2-10 minutes . Not for grey coverage—please refer to Dia Color for white hair coverage .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.12 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.13 VERY LIGHT GOLDEN ASH BLONDE

L'Oréal Professionnel Dia Light 9.13 Very Light Golden Ash Blonde—also known as "Milkshake"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 9.13 Very Light Golden Ash Blonde shade delivers a luminous, light-reflective result with a perfectly balanced blend of golden and ash reflects, creating a fresh, modern "milkshake" blonde finish . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results, leaving hair 30% more conditioned .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.13 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.13 VERY LIGHT GOLDEN ASH BLONDE

L'Oréal Professionnel Dia Light 9.13 Very Light Golden Ash Blonde—also known as "Milkshake"—is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing 2x more hydration, up to 82% glossier color, and helping to preserve cortex integrity with 3x less breakage after bleach .
The 9.13 Very Light Golden Ash Blonde shade delivers a luminous, light-reflective result with a perfectly balanced blend of golden and ash reflects, creating a fresh, modern "milkshake" blonde finish . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results, leaving hair 30% more conditioned .
The milky cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio with DIActivateur 6-vol (1.8%) for soft deposit on blondes, 9-vol (2.7%) for standard tone-on-tone results, or 15-vol (4.5%) for stronger opacity . Development time ranges from 5 to 20 minutes depending on desired intensity, with results lasting up to 6 weeks .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.13 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for 5-20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.21 VERY LIGHT IRIDESCENT ASH BLONDE MILKSHAKE

L'Oréal Professionnel Dia Light 9.21 Very Light Iridescent Ash Blonde Milkshake is an acidic demi-permanent gloss color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing deep hydration, up to 80% more shine, and leaves hair up to 30% more conditioned .
The 9.21 Very Light Iridescent Ash Blonde Milkshake shade delivers a cool, pearlescent finish with iridescent reflects, perfect for neutralizing unwanted yellow and warm undertones after lightening services or refreshing faded color on lengths and ends . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists. The ammonia-free, vegan formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results .
The gel-cream texture ensures precision application and even color distribution. Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for sensitized hair or 9-vol (2.7%) for good condition hair . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service . Not for grey coverage—please refer to Dia Color for white hair coverage .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.21 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for up to 20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.

L’ORÉAL PROFESSIONNEL DIA LIGHT 9.3 VERY LIGHT GOLDEN BLONDE

color specifically formulated to tone, refresh, and enhance color-treated or sensitized hair without ammonia or lift . This innovative formula is powered by a 1% Hyaluronic Acid complex that instantly replenishes lost moisture, providing up to 80% more shine, 2x more hydration, and leaves hair up to 30% more conditioned .
The 9.3 Very Light Golden Blonde shade delivers a warm, luminous finish with soft golden reflects, perfect for neutralizing unwanted yellow undertones after lightening services or refreshing faded color on lengths and ends while adding natural warmth . Ideal for toning highlights and balayage, glossing services, refreshing faded color, and corrective color applications, Dia Light offers versatile service opportunities for professional stylists . The ammonia-free, vegan formula does not lift hair color, focusing instead on toning, glossing, and refreshing with natural results .
The gel-cream texture ensures precision application and even color distribution . Mix at a 1:1.5 ratio (1 tube color to 1.5 parts developer) with DIActivateur 6-vol (1.8%) for sensitized hair or 9-vol (2.7%) for good condition hair . The "Milkshake" shades (Level 9 & 10) are specifically formulated for toning and glossing blondes after lightening service in just 2-10 minutes . Not for grey coverage—please refer to Dia Color for white hair coverage .
This product is intended for professional use only. To use, mix 1 tube (50-60ml) of Dia Light 9.3 with 75-90ml of DIActivateur Developer at the desired volume, apply to dry, unwashed hair using sectioning techniques, process for up to 20 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo . Always perform a patch test 48 hours before any coloring service.