L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 1 PERMANENT HAIR COLOR

L’ORÉAL PROFESSIONNEL MAJIREL EU ABSOLU 1 PERMANENT HAIR COLOR

PRIMARY USES

1. Iconic Permanent Hair Color with Advanced Care Technology

• What it does: Majirel Absolu is an iconic professional permanent hair color formulated with Ionène G™, which helps strengthen and reinforce the hair fiber, and Incell technology, which works on the cortex and surface of the hair to make it smoother. The cream formula provides even, rich color from root to tip with a luminous, glossy finish.

• How it helps your hair: For the person who colors their hair regularly and worries about damage and dryness, this provides a formula that cares for the hair while it colors. For anyone who has experienced dry, brittle hair after permanent color, this means a formula that leaves hair feeling stronger, softer, and looking glossy and healthy.

2. Provides Up to 100% Grey Coverage

• What it does: This permanent hair color delivers reliable up to 100% grey coverage, ensuring even, consistent results across the entire head. The formula provides perfect coverage of white hairs with permanent, rich, deep color that lasts.

• How it helps your hair: For the person with grey or white hair who wants full, natural-looking coverage, this provides a professional solution that covers resistant grey fibers completely. For anyone who has struggled with patchy coverage or grey hairs that seem to repel color, this means a professional formula trusted by stylists worldwide for consistent grey coverage.

3. Can Lighten or Darken Up to 3 Levels

• What it does: This versatile permanent color can darken or lighten hair up to 3 levels depending on the developer used. The lift potential allows professional stylists to customize the service based on the client’s starting level and desired result.

• How it helps your hair: For the person with different hair textures and desired levels of lift, this provides a customizable approach that ensures optimal results. For the stylist, this means the flexibility to adjust the service based on the client’s specific needs and hair condition.

4. Features Odor Trapping Technology for Reduced Ammonia Smell

• What it does: The formula incorporates advanced odor trapping technology that reduces ammonia smell by 2x compared to previous formulations . This provides a more comfortable, sensorial experience for both the stylist and the client during the application process .

• How it helps your hair: For the person sensitive to strong chemical smells who finds traditional hair color unpleasant, this provides a more comfortable salon experience. For stylists who work with color daily, this means a more pleasant working environment without compromising on color results.

5. Enriched with Ionène G and Incell for Hair Protection

• What it does: The formula is enriched with Ionène G, which helps rebuild keratin bonds within the hair fiber and smooth the hair surface, and Incell technology, which helps rebuild the cellular cement that holds hair fibers together . Hair is 45% more conditioned after color thanks to Ionène G™ compared to hair without the ingredient .

• How it helps your hair: For the person who colors their hair regularly and worries about damage and dryness, this provides a formula that cares for the hair while it colors. For anyone who has experienced dry, brittle hair after permanent color, this means a formula that prioritizes hair health alongside beautiful color results.

6. Mixable with 20 or 30 Volume Oxidant for Customized Results

• What it does: This color cream can be mixed with 20 volume (6%) or 30 volume (9%) oxidant at a ratio of 1:1.5 (60ml color to 90ml developer) . 20 volume provides gentle lift and is ideal for grey coverage and same-level coloring, while 30 volume provides up to 3 levels of lift for lighter results .

• How it helps your hair: For the person with different hair textures and desired levels of lift, this provides a customizable approach that ensures optimal results. For the stylist, this means the flexibility to adjust the service based on the client’s specific needs and hair condition.

7. 35-Minute Development Time for Efficient Salon Service

• What it does: The recommended development time is 35 minutes, allowing for efficient salon scheduling while ensuring optimal color development and long-lasting results . The formula processes at room temperature without the need for added heat.

• How it helps your hair: For the client, this provides a predictable service time that fits into a busy schedule. For the stylist, it enables efficient salon scheduling while ensuring the color has adequate time to develop fully.

8. Cream Formula with Wide Shade Palette

• What it does: The Crème de Beaute formula features a creamy texture that allows for smoother mixing and easier, more precise application, ranging from soft and subtle to really daring tones . Available in a wide palette of rich tones and shades across natural, golden, ash, and copper families.

• How it helps your hair: For the stylist performing precise color work, this provides a manageable, non-drip formula that enables clean, professional application. For the client, the creamy consistency ensures even coverage and predictable results with minimal mess.

9. Professional 50-60ml Size Designed for Salon Use

• What it does: This permanent hair color comes in a professional 50ml-60ml tube designed for single full-head applications . The packaging ensures product freshness and ease of dispensing in a professional salon environment.

• How it helps your hair: For salons, this provides a professional-grade product in a convenient size for single applications. For the client, it means their stylist is using a fresh, professional-quality product for their service.

SECONDARY USES

1. Root Touch-Up on Colored Hair: Apply only to regrowth area where natural hair needs to be recolored to match previously colored lengths, using 20 volume oxidant. For the person maintaining their color between full applications, this provides a precise root touch-up solution that keeps color consistent and even.

2. Global Application on Virgin Hair: Apply evenly to dry, unwashed virgin hair for an all-over color transformation, using 20 or 30 volume oxidant depending on desired lift. For the person wanting to achieve a rich, dimensional color from natural hair, this provides the ideal single-process solution.

3. Grey Coverage for Resistant Hair: For clients with up to 100% grey hair, this formula provides full coverage with excellent resistance to fading. For the person with emerging grey who wants natural-looking coverage, this provides a reliable professional solution.

4. Lengths and Ends Refresh: For a quick refresh of mid-lengths and ends on previously colored hair, add 5-10ml of warm water to the remaining mixture before applying . For the person whose ends have faded faster than their roots, this provides a seamless refresh that extends the life of their color.

5. Toning for Cool or Neutral Results: Apply to pre-lightened or naturally warm hair to neutralize unwanted tones while adding desired reflect. For the person who wants a sophisticated, balanced color result, this provides a professional solution for tonal correction.