SheaMoisture 100% Virgin Coconut Oil Daily Hydration Milk Mask

SheaMoisture 100% Virgin Coconut Oil Daily Hydration Milk Mask is a soothing milk mask formulated with 100% Virgin Coconut Oil, Coconut Milk, Acacia Senegal, and Fair Trade Shea Butter to deeply hydrate the skin and lock in essential moisture, leaving skin soft, supple, and glowing. This indulgent mask uses the best parts of the coconut to soften and restore skin.

Virgin Coconut Oil and Coconut Milk work together to nourish, hydrate, and soften dry skin, while Acacia Senegal helps seal in moisture, ensuring hydration is locked in. Fair Trade Shea Butter provides deep, nourishing moisturization rich in essential fatty acids and vitamins. Aloe Vera and Green Tea soothe and calm the skin, while Chamomile and Cucumber extracts provide additional soothing benefits. Panthenol conditions and Tocopherol (Vitamin E) offers antioxidant protection.

Dermatologist tested and formulated without parabens, phthalates, mineral oil, or sulfates, this mask is cruelty-free, ethically traded, and sustainably produced. Tested on the Tucker family for four generations, never on animals. Pioneering community commerce and Fair Trade since 1912, this mask is perfect for those seeking a deeply hydrating treatment that restores dry, dull skin and leaves it feeling soft, smooth, and radiant.

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SheaMoisture 100% Virgin Coconut Oil Daily Hydration Milk Mask

PRIMARY USES

1. Deeply Hydrating Milk Mask for Dry, Dehydrated Skin

What it does: A soothing milk mask formulated with 100% Virgin Coconut Oil, Coconut Milk, Acacia Senegal, and Fair Trade Shea Butter to deeply hydrate the skin and lock in essential moisture, leaving skin soft, supple, and glowing.
How it helps your skin: For the customer with dry, dehydrated, or lackluster skin, this provides an intensive hydrating treatment. For anyone whose skin feels tight, looks dull, or suffers from flaky patches, this means a mask that deeply replenishes moisture, restoring softness, smoothness, and a healthy, radiant glow.

2. 100% Virgin Coconut Oil for Deep Moisturization

What it does: Virgin Coconut Oil is rich in vitamins, minerals, and fatty acids that help nourish, hydrate, and soften dry skin while promoting a healthy, youthful glow.
How it helps your skin: For the customer with dry, dehydrated skin that craves lasting moisture, coconut oil provides deep, natural hydration. For anyone whose skin feels rough or looks lackluster, this means a mask that delivers intense moisture while helping to improve overall skin health and appearance.

3. Coconut Milk for Smoothing and Softening

What it does: Coconut Milk has conditioning properties that help smooth and soften skin, working alongside the coconut oil to provide comprehensive hydration.
How it helps your skin: For the customer with rough, uneven skin texture, coconut milk provides smoothing benefits. For anyone whose skin feels dry or looks lackluster, this means a mask that helps restore softness and radiance.

4. Acacia Senegal for Sealing in Moisture

What it does: Acacia Senegal gum extract helps seal moisture into the skin, ensuring that hydration is locked in rather than lost.
How it helps your skin: For the customer whose skin feels dry even after applying moisturizer, acacia senegal provides essential moisture retention. For anyone who wants their skincare to work effectively, this means a mask that helps lock in hydration so skin stays soft and supple long after rinsing.

5. Fair Trade Shea Butter for Nourishing Moisturization

What it does: Certified organic Fair Trade Shea Butter is rich in essential fatty acids and vitamins that deeply moisturize, nourish, and help restore the skin’s natural moisture barrier.
How it helps your skin: For the customer with dry, compromised skin, shea butter provides trusted restorative benefits. For anyone whose skin loses hydration quickly, this means a mask that helps strengthen the skin’s natural defenses while providing deep, lasting nourishment.

6. Aloe Vera and Green Tea for Soothing and Calming

What it does: Contains Aloe Barbadensis Leaf Juice to soothe and calm the skin, and Camellia Sinensis (Green Tea) Leaf Extract to provide antioxidant protection.
How it helps your skin: For the customer with sensitive or easily irritated skin, aloe and green tea provide gentle, natural soothing benefits. For anyone whose skin feels hot, tight, or uncomfortable, this means a mask that helps calm and soothe while providing essential hydration.

7. Chamomile and Cucumber Extracts for Additional Soothing

What it does: Formulated with Chamomilla Recutita (Matricaria) Flower Extract and Cucumis Sativus (Cucumber) Fruit Extract to help soothe and calm the skin.
How it helps your skin: For the customer with sensitive or reactive skin, chamomile and cucumber provide additional soothing benefits. For anyone whose skin is prone to redness or irritation, this means a mask that helps calm and comfort while it hydrates.

8. Panthenol and Tocopherol for Conditioning and Protection

What it does: Contains Panthenol (Pro-Vitamin B-5) to help hydrate and condition the skin, and Tocopherol (Vitamin E) to provide antioxidant protection.
How it helps your skin: For the customer with dehydrated skin, panthenol provides essential moisture retention. For anyone concerned with skin health and environmental protection, Vitamin E helps defend while it moisturizes.

9. Gentle, Non-Irritating Formula

What it does: Formulated without parabens, phthalates, mineral oil, sulfates, propylene glycol, and never tested on animals.
How it helps your skin: For the dermatologist recommending clean skincare, this provides a trusted, minimal ingredient option. For the customer who prefers natural, ethical products, this means they can trust what they are putting on their skin, with no unnecessary or potentially irritating additives.

10. Dermatologist Tested

What it does: Dermatologist tested to ensure safety and efficacy for all skin types.
How it helps your skin: For the customer concerned with product safety, this provides assurance that the mask has been professionally evaluated. For anyone with sensitive or reactive skin, this means a mask that has been tested to be gentle and effective.

11.Tested on Family for Four Generations

What it does: Tested on the Tucker family for four generations, never on animals, ensuring safe, effective formulas.
How it helps your skin: For the customer who values family-owned businesses and ethical testing practices, this provides peace of mind. For anyone who prefers cruelty-free products, this means a mask that aligns with their values.

12. Pioneering Community Commerce Since 1912

What it does: SheaMoisture is the legacy of Sofi Tucker, a pioneering mother of four and entrepreneur, who sold Shea Butter, African Black Soap, and homemade beauty preparations in Sierra Leone in 1912. With every purchase, you support reinvestment back into communities.
How it helps your skin: For the socially conscious consumer, this means their purchase makes a difference. For families who believe in supporting communities and fair labor practices, this means they can trust that their skincare choice contributes to a fairer world.

13. Sustainable Packaging

What it does: The packaging contains a minimum of 25% post-consumer resin, reflecting the brand’s commitment to environmental responsibility.
How it helps your skin: For the environmentally conscious consumer, this means their skincare choice supports sustainable packaging practices. For the customer who cares about reducing plastic waste, this means they can feel good about their purchase.

14. Made in the USA

What it does: Manufactured in the United States using globally-sourced ingredients.
How it helps your skin: For the customer who prefers domestically produced products, this provides assurance of quality manufacturing standards.

15. Natural Ingredients May Vary

What it does: Contains natural, plant-based ingredients that may vary in color and consistency from batch to batch.
How it helps your skin: For the customer who appreciates natural, minimally processed products, this is a sign of authenticity. For anyone who prefers products without artificial colors or stabilizers, this means a mask that stays true to its natural ingredients.

SECONDARY USES

1. Weekly Deep Hydration Treatment: Use once or twice weekly as an intensive hydrating treatment for dry, dehydrated skin.

2. Pre-Moisturizer Prep: Apply before your evening skincare routine to allow the hydrating ingredients to penetrate deeply and enhance the effectiveness of subsequent products.

3. Post-Sun Soother: Apply after sun exposure to help replenish lost moisture and soothe sun-warmed skin.

4. Winter Skin Defense: Use during cold, dry months to protect skin from harsh weather and indoor heating.

5. Travel Recovery: Apply after long flights or travel to combat dry cabin air and restore hydration to stressed skin.

6. Sensitive Skin Hydration: The gentle, natural formula is ideal for those with reactive or sensitive skin who need effective hydration without irritation.

7. Overnight Intense Treatment: For severely dry skin, apply a thicker layer before bed as an overnight treatment.

8. Pre-Event Prep: Use before special occasions to ensure skin looks smooth, radiant, and well-hydrated.

9.Neck and Décolletage Treatment: Extend application down to the neck and chest area for complete hydration.

10. Hand and Elbow Softener: Apply to dry hands, elbows, and knees for intensive moisturizing and softening.

KEY PRODUCT FEATURES

1. BASIC IDENTIFICATION ATTRIBUTES

Brand: SheaMoisture
Product Name: 100% Virgin Coconut Oil Daily Hydration Milk Mask
Size: 4 oz (113 g / 118 ml)
Product Type: Hydrating facial mask
Key Ingredients: 100% Virgin Coconut Oil, Coconut Milk, Acacia Senegal Gum Extract, Fair Trade Shea Butter, Aloe Barbadensis Leaf Juice, Camellia Sinensis (Green Tea) Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Cucumis Sativus (Cucumber) Fruit Extract, Panthenol (Pro-Vitamin B-5), Tocopherol (Vitamin E)
Key Benefits: Deep hydration, locks in moisture, softens and smooths skin, restores essential skin oils, soothes and calms
Target Concerns: Dry skin, dehydrated skin, dull skin, rough texture, flaky skin, sensitive skin
Skin Types: All skin types, including dry, sensitive, and normal
Texture: Creamy, milk-like mask
Scent: Natural coconut essential oil blend
Formula Integrity: Paraben-free, phthalate-free, mineral oil-free, sulfate-free, propylene glycol-free, no animal testing, cruelty-free, dermatologist tested, Fair Trade shea butter, packaging contains minimum 25% post-consumer resin
Made in: USA
Cruelty-Free: Yes, tested on the Tucker family for four generations, never on animals
Community Commerce: Pioneering Fair Trade since 1912
UPC: 764302201441

2. TECHNICAL & FORMULATION PROPERTIES

Key Active 1: 100% Virgin Coconut Oil – rich in vitamins, minerals, and fatty acids, nourishes, hydrates, softens dry skin
Key Active 2: Coconut Milk – conditioning properties, smooths and softens skin
Key Active 3: Acacia Senegal Gum Extract – seals in moisture, locks in hydration
Key Active 4: Fair Trade Shea Butter – deeply moisturizes, restores moisture barrier, rich in essential fatty acids and vitamins
Key Active 5: Aloe Barbadensis Leaf Juice – soothes and calms skin
Key Active 6: Camellia Sinensis (Green Tea) Leaf Extract – antioxidant protection
Key Active 7: Chamomilla Recutita (Matricaria) Flower Extract – soothing properties
Key Active 8: Panthenol (Pro-Vitamin B-5) – hydrates, conditions skin
Key Active 9: Tocopherol (Vitamin E) – antioxidant, protects skin from free radical damage
Primary Function: Deeply hydrates and restores dry, dehydrated skin
Application: Apply a generous amount to clean, dry your face and allow it to soak for approximately 20 minutes. Wash off with warm water and pat dry
Frequency: Recommended for weekly deep treatments
Skin Types: Suitable for all skin types, including dry, sensitive, and normal
Usage: Weekly hydrating mask, intensive treatment
Safety: If irritation occurs, discontinue use

3. PHYSICAL ATTRIBUTES

Product Form: Creamy mask
Texture: Smooth, creamy, milk-like consistency
Volume: 4 oz (113 g / 118 ml)
Packaging: Jar with screw-top lid
Product Dimensions: 4.19 x 4.19 x 16.51 cm
Item Weight: 113.4 g
Scent: Natural coconut essential oil blend
Storage: Store in a cool, dry place away from direct sunlight
Shelf Life After Opening: As indicated on packaging (PAO symbol)
Precautions: Natural ingredients may vary in color and consistency. If irritation occurs, discontinue use

4. HOW TO USE

As a Weekly Deep Hydration Mask:

Cleanse: Start with a clean, dry face. Wash with your favorite gentle cleanser and pat dry.
Apply: Apply a generous amount of the milk mask to clean, dry your face, avoiding the eye and lip areas.
Allow to Soak: Allow the mask to soak into the skin for approximately 20 minutes.
Rinse: Rinse thoroughly with warm water.
Pat Dry: Gently pat skin dry with a soft, clean towel.
Follow Up: Follow with your favorite serum and moisturizer.
Frequency: Recommended for weekly deep treatments, or use 1-2 times per week as needed.

For Intense Hydration:

Cleanse: Start with a clean, dry face.
Apply: Apply a thick, even layer of the mask to the face and neck.
Relax: Allow the mask to penetrate for 15-20 minutes.
Rinse: Rinse thoroughly with warm water using gentle circular motions to lightly exfoliate.
Moisturize: Follow with moisturizer to lock in hydration.

As a Targeted Dry Spot Treatment:

Apply: Apply a small amount of mask to extra dry areas such as cheeks, forehead, or around the nose.
Leave: Allow to sit for 10-15 minutes.
Rinse: Rinse with warm water.
Repeat: Use as needed on dry patches between full mask applications.

Pro Tip for Best Results: For optimal hydration, use consistently as part of the 100% Virgin Coconut Oil Daily Hydration Collection for complete skin care.

Pro Tip for Sensitive Skin: If you have sensitive skin, start by leaving the mask on for 5-10 minutes and gradually increase the time as your skin adjusts. Some users report a mild tingling sensation; if burning or severe irritation occurs, rinse off immediately.

Pro Tip for Application: Apply the mask to slightly damp skin to help lock in even more moisture.

SAFETY HANDLING PRECAUTIONS

1. SAFETY PRECAUTIONS

Patch Test Recommended: As with any new skincare product, especially if you have very sensitive skin or known allergies (including tree nut allergies, as shea butter is derived from tree nuts), perform a patch test before first use. Apply a small amount to your inner arm and wait 24 hours to check for any reaction before applying to your face.
External Use Only: This product is formulated for external use only. Avoid direct contact with the eyes. If contact occurs, rinse immediately and thoroughly with plenty of clean, lukewarm water.
Sensation Warning: Some users may experience a mild tingling or warming sensation during use. This is normal for many hydrating masks. However, if you experience intense burning, stinging, or discomfort, rinse off immediately and discontinue use.
Natural Variation: Natural ingredients may vary in color and consistency from batch to batch.
If Irritation Occurs: If irritation occurs, discontinue use.
Broken or Irritated Skin: Do not apply to open wounds, broken skin, or active infections. Wait until the skin has fully healed before using.
Discontinue Use If Needed: If you experience persistent redness, itching, swelling, or irritation, discontinue use immediately. If symptoms persist, consult a dermatologist or healthcare professional.
Children: Keep out of reach of children. This product is intended for adult use.
Storage: Store in a cool, dry place away from direct sunlight and heat.
Expiration: Do not use beyond the expiration date printed on packaging.
Pregnancy and Nursing: This product is generally considered safe, but if you have specific concerns, consult your healthcare provider before introducing new products.

2. FIRST AID MEASURES

Eye Contact: If product enters eyes, rinse immediately with plenty of clean, lukewarm water for at least 15 minutes. Remove contact lenses if present and easy to do. If irritation persists, seek medical attention.
Skin Reaction: If skin irritation or rash occurs, discontinue use immediately. Wash the area with mild soap and water. Apply a cool compress to soothe discomfort. If the reaction is severe or persists, consult a dermatologist.
Ingestion: This product is not intended for ingestion. If accidentally swallowed, rinse your mouth with water and drink a glass of water. Seek medical attention if discomfort occurs.
Allergic Reaction: Signs of allergic reaction may include rash, hives, itching, difficulty breathing, or swelling of the mouth, face, lips, or tongue. If allergic reaction is suspected, discontinue use immediately and seek emergency medical attention.

SheaMoisture 100% Virgin Coconut Oil Daily Hydration Milk Mask

SheaMoisture 100% Virgin Coconut Oil Daily Hydration Milk Mask

PRIMARY USES

1. Deeply Hydrating Milk Mask for Dry, Dehydrated Skin

What it does: A soothing milk mask formulated with 100% Virgin Coconut Oil, Coconut Milk, Acacia Senegal, and Fair Trade Shea Butter to deeply hydrate the skin and lock in essential moisture, leaving skin soft, supple, and glowing.

2. 100% Virgin Coconut Oil for Deep Moisturization

What it does: Virgin Coconut Oil is rich in vitamins, minerals, and fatty acids that help nourish, hydrate, and soften dry skin while promoting a healthy, youthful glow.

3. Coconut Milk for Smoothing and Softening

What it does: Coconut Milk has conditioning properties that help smooth and soften skin, working alongside the coconut oil to provide comprehensive hydration.

How it helps your skin: For the customer with rough, uneven skin texture, coconut milk provides smoothing benefits. For anyone whose skin feels dry or looks lackluster, this means a mask that helps restore softness and radiance.

4. Acacia Senegal for Sealing in Moisture

What it does: Acacia Senegal gum extract helps seal moisture into the skin, ensuring that hydration is locked in rather than lost.

5. Fair Trade Shea Butter for Nourishing Moisturization

What it does: Certified organic Fair Trade Shea Butter is rich in essential fatty acids and vitamins that deeply moisturize, nourish, and help restore the skin’s natural moisture barrier.

How it helps your skin: For the customer with dry, compromised skin, shea butter provides trusted restorative benefits. For anyone whose skin loses hydration quickly, this means a mask that helps strengthen the skin’s natural defenses while providing deep, lasting nourishment.

6. Aloe Vera and Green Tea for Soothing and Calming

What it does: Contains Aloe Barbadensis Leaf Juice to soothe and calm the skin, and Camellia Sinensis (Green Tea) Leaf Extract to provide antioxidant protection.

How it helps your skin: For the customer with sensitive or easily irritated skin, aloe and green tea provide gentle, natural soothing benefits. For anyone whose skin feels hot, tight, or uncomfortable, this means a mask that helps calm and soothe while providing essential hydration.

7. Chamomile and Cucumber Extracts for Additional Soothing

What it does: Formulated with Chamomilla Recutita (Matricaria) Flower Extract and Cucumis Sativus (Cucumber) Fruit Extract to help soothe and calm the skin.

How it helps your skin: For the customer with sensitive or reactive skin, chamomile and cucumber provide additional soothing benefits. For anyone whose skin is prone to redness or irritation, this means a mask that helps calm and comfort while it hydrates.

8. Panthenol and Tocopherol for Conditioning and Protection

What it does: Contains Panthenol (Pro-Vitamin B-5) to help hydrate and condition the skin, and Tocopherol (Vitamin E) to provide antioxidant protection.

How it helps your skin: For the customer with dehydrated skin, panthenol provides essential moisture retention. For anyone concerned with skin health and environmental protection, Vitamin E helps defend while it moisturizes.

9. Gentle, Non-Irritating Formula

What it does: Formulated without parabens, phthalates, mineral oil, sulfates, propylene glycol, and never tested on animals.

10. Dermatologist Tested

What it does: Dermatologist tested to ensure safety and efficacy for all skin types.

How it helps your skin: For the customer concerned with product safety, this provides assurance that the mask has been professionally evaluated. For anyone with sensitive or reactive skin, this means a mask that has been tested to be gentle and effective.

11.Tested on Family for Four Generations

What it does: Tested on the Tucker family for four generations, never on animals, ensuring safe, effective formulas.

How it helps your skin: For the customer who values family-owned businesses and ethical testing practices, this provides peace of mind. For anyone who prefers cruelty-free products, this means a mask that aligns with their values.

12. Pioneering Community Commerce Since 1912

What it does: SheaMoisture is the legacy of Sofi Tucker, a pioneering mother of four and entrepreneur, who sold Shea Butter, African Black Soap, and homemade beauty preparations in Sierra Leone in 1912. With every purchase, you support reinvestment back into communities.

How it helps your skin: For the socially conscious consumer, this means their purchase makes a difference. For families who believe in supporting communities and fair labor practices, this means they can trust that their skincare choice contributes to a fairer world.

13. Sustainable Packaging

What it does: The packaging contains a minimum of 25% post-consumer resin, reflecting the brand’s commitment to environmental responsibility.

How it helps your skin: For the environmentally conscious consumer, this means their skincare choice supports sustainable packaging practices. For the customer who cares about reducing plastic waste, this means they can feel good about their purchase.

14. Made in the USA

What it does: Manufactured in the United States using globally-sourced ingredients.

How it helps your skin: For the customer who prefers domestically produced products, this provides assurance of quality manufacturing standards.

15. Natural Ingredients May Vary

What it does: Contains natural, plant-based ingredients that may vary in color and consistency from batch to batch.

How it helps your skin: For the customer who appreciates natural, minimally processed products, this is a sign of authenticity. For anyone who prefers products without artificial colors or stabilizers, this means a mask that stays true to its natural ingredients.

SECONDARY USES

1. Weekly Deep Hydration Treatment: Use once or twice weekly as an intensive hydrating treatment for dry, dehydrated skin.

2. Pre-Moisturizer Prep: Apply before your evening skincare routine to allow the hydrating ingredients to penetrate deeply and enhance the effectiveness of subsequent products.

3. Post-Sun Soother: Apply after sun exposure to help replenish lost moisture and soothe sun-warmed skin.

4. Winter Skin Defense: Use during cold, dry months to protect skin from harsh weather and indoor heating.

5. Travel Recovery: Apply after long flights or travel to combat dry cabin air and restore hydration to stressed skin.

6. Sensitive Skin Hydration: The gentle, natural formula is ideal for those with reactive or sensitive skin who need effective hydration without irritation.

7. Overnight Intense Treatment: For severely dry skin, apply a thicker layer before bed as an overnight treatment.

8. Pre-Event Prep: Use before special occasions to ensure skin looks smooth, radiant, and well-hydrated.

9.Neck and Décolletage Treatment: Extend application down to the neck and chest area for complete hydration.

10. Hand and Elbow Softener: Apply to dry hands, elbows, and knees for intensive moisturizing and softening.

1. BASIC IDENTIFICATION ATTRIBUTES

Brand: SheaMoisture

Product Name: 100% Virgin Coconut Oil Daily Hydration Milk Mask

Size: 4 oz (113 g / 118 ml)

Product Type: Hydrating facial mask

Key Benefits: Deep hydration, locks in moisture, softens and smooths skin, restores essential skin oils, soothes and calms

Target Concerns: Dry skin, dehydrated skin, dull skin, rough texture, flaky skin, sensitive skin

Skin Types: All skin types, including dry, sensitive, and normal

Texture: Creamy, milk-like mask

Scent: Natural coconut essential oil blend

Formula Integrity: Paraben-free, phthalate-free, mineral oil-free, sulfate-free, propylene glycol-free, no animal testing, cruelty-free, dermatologist tested, Fair Trade shea butter, packaging contains minimum 25% post-consumer resin

Made in: USA

Cruelty-Free: Yes, tested on the Tucker family for four generations, never on animals

Community Commerce: Pioneering Fair Trade since 1912

UPC: 764302201441

2. TECHNICAL & FORMULATION PROPERTIES

Key Active 1: 100% Virgin Coconut Oil – rich in vitamins, minerals, and fatty acids, nourishes, hydrates, softens dry skin

Key Active 2: Coconut Milk – conditioning properties, smooths and softens skin

Key Active 3: Acacia Senegal Gum Extract – seals in moisture, locks in hydration

Key Active 4: Fair Trade Shea Butter – deeply moisturizes, restores moisture barrier, rich in essential fatty acids and vitamins

Key Active 5: Aloe Barbadensis Leaf Juice – soothes and calms skin

Key Active 6: Camellia Sinensis (Green Tea) Leaf Extract – antioxidant protection

Key Active 7: Chamomilla Recutita (Matricaria) Flower Extract – soothing properties

Key Active 8: Panthenol (Pro-Vitamin B-5) – hydrates, conditions skin

Key Active 9: Tocopherol (Vitamin E) – antioxidant, protects skin from free radical damage