Maybelline x Puma SuperStay Matte Ink – 10 Inspired

Maybelline x Puma SuperStay Matte Ink in 10 Inspired is a limited edition, high-performance liquid lipstick that delivers up to 16 hours of intense, waterproof, transfer-proof matte color . Part of the exclusive Puma x Maybelline collaboration, this streetwear-inspired lipstick is designed to keep up with active lifestyles, staying bold and beautiful through workouts, meals, and long days .
The unique arrow-shaped precision tip applicator allows for effortless, controlled application, enabling you to trace the contours of your lips for a flawless, sharp finish without the need for a separate lip liner . The 10 Inspired shade delivers a bold, vibrant color with super-saturated pigments that provide full coverage in a single application, making a statement that commands attention .
Once applied, the formula dries down to a comfortable matte finish that resists smudging, transferring, and fading, ensuring your lip look stays fresh and flawless from morning to night . Perfect for anyone seeking bold, long-wearing lip color that can keep up with their hustle.
Description

Maybelline x Puma SuperStay Matte Ink – 10 Inspired

PRIMARY USES

1. Limited Edition High-Performance Matte Lipstick for Active Lifestyles
  • What it does: A limited edition liquid lipstick from the Puma x Maybelline collaboration, featuring a high-performance matte formula that delivers up to 16 hours of wear . The super-saturated pigments provide intense color payoff that is waterproof, transfer-proof, and resistant to smudging . This lipstick is designed to withstand the demands of an active lifestyle, even surviving gym sessions and workouts .
  • How it helps your lips: For the person who wants their lip color to keep up with their busy, active day—from morning coffee to evening gym session—this provides a reliable formula that stays put without constant touch-ups. For anyone who has experienced lipstick fading, transferring onto cups, or smudging during workouts, this means a high-performance formula that locks in color and resists everything the day throws at it.
2. Arrow Precision Applicator for Flawless, Sharp Application
  • What it does: The unique arrow-shaped precision tip applicator allows for effortless, controlled application, enabling you to trace the contours of your lips with accuracy . The innovative tip design helps you achieve a clean, sharp line without the need for a separate lip liner, from the cupid’s bow to the corners of the mouth .
  • How it helps your lips: For the person who struggles with liquid lipsticks that bleed or require a steady hand, this provides a foolproof applicator that makes professional-looking results achievable at home. For anyone who wants a quick, precise application without needing multiple tools, this means an all-in-one applicator that defines, fills, and perfects in seconds.
3. 10 Inspired Shade for Bold, Vibrant Color
  • What it does: The 10 Inspired shade delivers a bold, vibrant color with rich, saturated pigments that provide full coverage in a single application . The super-intense color delivers a striking finish that commands attention and complements a wide range of skin tones .
  • How it helps your lips: For the person who loves bold, unapologetic lip colors that make a statement, this provides a shade that is both vibrant and long-lasting. For anyone who wants their lipstick to reflect their confident, inspired attitude, this means a color that delivers on its promise of high-impact intensity.
4. Waterproof, Transfer-Proof, and Smudge-Proof Formula
  • What it does: The formula is specifically designed to be waterproof, transfer-proof, and smudge-proof, ensuring your lip color stays perfectly in place without leaving marks on cups, clothes, or skin . Once the liquid lipstick dries down to a matte finish, it locks in place and resists budging, even through eating and drinking .
  • How it helps your lips: For the person who is tired of lipstick transferring onto coffee cups, mask smudging, or fading after meals, this provides a worry-free formula that stays exactly where you put it. For anyone who wants to apply their lipstick once and forget about it for the rest of the day, this means a reliable, long-wearing solution that doesn’t require constant checking or touch-ups.
5. Up to 16 Hours of Long-Lasting Wear
  • What it does: The long-lasting formula provides up to 16 hours of wear, maintaining its intense color and matte finish from morning to night without fading, cracking, or requiring reapplication . This all-day durability makes it ideal for long workdays, events, and travel .
  • How it helps your lips: For the busy professional, student, or anyone with long days, this provides lipstick that stays intact from morning to night without constant checking or touch-ups. For anyone who has experienced lipstick that fades or disappears by afternoon, this means a reliable formula that keeps your lip look fresh and bold all day long.
6. Limited Edition Puma x Maybelline Collaboration
  • What it does: This limited edition lipstick is part of the exclusive Puma x Maybelline collaboration, bringing streetwear energy and athletic performance to your makeup routine. The collaboration features super-saturated, urban-toned shades designed for those who want bold, unapologetic color that can keep up with an active lifestyle.
  • How it helps your lips: For the person who loves limited edition collaborations and unique packaging, this provides a collectible piece that stands out in any makeup collection. For anyone who wants their makeup to reflect their personal style and love for streetwear culture, this means a product that channels that energy with every application.

SECONDARY USES

1. Everyday Bold Lip Color: Use as your go-to lipstick for work, school, or daily activities where you need long-lasting, worry-free color.
2. Workout-Proof Lip Color: Perfect for gym sessions, sports, and active days where regular lipstick would smudge or fade.
3. Event and Long-Day Wear: Ideal for weddings, parties, long workdays, and travel where you need your lip color to stay perfect without touch-ups.
4. Mask-Proof Lipstick: The transfer-proof formula makes it excellent for wearing under face masks without leaving residue.
5. Layering Base: Use as a long-lasting base layer under lip gloss for a customized finish while maintaining the staying power.
6. Lip Liner Substitute: Use the precision tip to line and define lips without needing a separate lip liner.
KEY PRODUCT FEATURES

1. BASIC IDENTIFICATION ATTRIBUTES

  • Brand: Maybelline New York x Puma
  • Product Name: SuperStay Matte Ink / Super Stay Matte Ink Liquid Lipstick
  • Shade: 10 Inspired / Inspired
  • Size: 5 ml (0.17 fl oz) 
  • Product Type: Liquid lipstick
  • Finish: Matte 
  • Coverage: Full
  • Skin Types: All skin types 
  • Key Benefits: 16-hour wear, waterproof, transfer-proof, smudge-proof, high-performance, limited edition collaboration
  • Formula Integrity: Paraben-free , long-wearing, high-pigment
  • Packaging: Tube with arrow-shaped precision tip applicator
  • Container Type: Tube with wand and precision tip 
  • Product Dimensions: 11.2 x 1.8 x 1.7 cm (approx.) 
  • Item Weight: 5 ml 
  • Availability: Limited Edition (Puma x Maybelline collaboration)

2. TECHNICAL & FORMULATION PROPERTIES

  • Key Technology 1: Arrow-shaped precision tip applicator – allows for precise, controlled application without lip liner 
  • Key Technology 2: Super-saturated pigments – delivers intense color payoff in one swipe 
  • Key Technology 3: Transfer-proof, waterproof formula – resists smudging, fading, and transferring 
  • Full Ingredient List: Dimethicone, Trimethylsiloxysilicate, Isododecane, Nylon-611/Dimethicone Copolymer, Dimethicone Crosspolymer, C30-45 Alkyldimethylsilyl Polypropylsilsesquioxane, Lauroyl Lysine, Alumina, Silica Silylate, Disodium Stearoyl Glutamate, Phenoxyethanol, Caprylyl Glycol, Limonene, Aluminum Hydroxide, Paraffin, Benzyl Benzoate, Benzyl Alcohol, Citronellol, Parfum / Fragrance 
  • May Contain (+/-): CI 45410 / Red 28 Lake, CI 77891 / Titanium Dioxide, CI 15850 / Red 7, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 45380 / Red 22 Lake, CI 15985 / Yellow 6 Lake, CI 19140 / Yellow 5 Lake, CI 42090 / Blue 1 Lake, CI 15850 / Red 6, CI 17200 / Red 33 Lake, Mica 
  • Formula Code: F.I.L. D197345/2 
  • Primary Function: Long-lasting, high-pigment matte lip color
  • Application: Step 1: Trace your cupid's bow with the precision tip applicator. Step 2: Mirror application on other half of top lip, shading evenly. Step 3: Use the tip for controlled application along lip contours. Step 4: Let the product sit for a few minutes to dry matte .
  • Wear Time: Up to 16 hours 
  • Waterproof: Yes 
  • Transfer-Proof: Yes 
  • Smudge-Proof: Yes 

3. PHYSICAL ATTRIBUTES

  • Product Form: Liquid lipstick
  • Texture: Lightweight liquid that dries down to matte finish
  • Color: 10 Inspired - Bold, vibrant shade
  • Consistency: Liquid that applies smoothly and sets quickly
  • Opacity: Fully opaque
  • Scent: Fragrance with notes including Limonene, Benzyl Benzoate, Citronellol 
  • Finish: Matte 
  • Applicator: Arrow-shaped precision tip applicator 
  • Packaging: Tube with wand applicator and cap
  • Product Dimensions: 11.2 x 1.8 x 1.7 cm 
  • Net Weight: 5 ml / 0.17 fl oz 
  • Storage: Store in a cool, dry place away from direct sunlight. Cap tightly after use.
  • Precautions: For external use only. Avoid direct contact with eyes. Discontinue use if irritation occurs. Contains fragrance ingredients that may be allergens for some users .

4. HOW TO USE

For First Time Use:
  1. Prepare Lips: Start with clean, dry lips for the best adhesion and color payoff . Exfoliate if necessary and apply lip balm, allowing it to absorb fully before application.
  2. Shake: Gently shake the tube before use to ensure the formula is well-mixed.
For Precise, Flawless Application:
  1. Trace the Cupid's Bow: Use the arrow-shaped precision tip to trace your cupid's bow, using the edge to achieve a sharp, graphic lined lip look .
  2. Apply to Top Lip: Mirror this application on the other half of your upper lip, shading in evenly with the precision tip applicator. Use long, steady sweeps to spread the color evenly .
  3. Apply to Bottom Lip: Glide the liquid lipstick across the entire bottom lip in a smooth, even motion, following the natural contours of your mouth .
  4. Perfect the Edges: As you get closer to the lip contours, use the tip of the precision applicator for controlled, sharp application along the lip edge.
  5. Allow to Dry: Let the product sit for a few minutes to dry down to a matte finish . Avoid pressing your lips together until fully dry.
For Best Results:
  • No Lip Liner Needed: The precision tip applicator allows you to create a sharp, clean line without the need for a separate lip liner.
  • Avoid Oily Foods: For maximum longevity, avoid oily foods as they can break down the formula.
  • Removal: For easy removal, use Maybelline SuperStay Eraser lipstick remover or an oil-based makeup remover, as the waterproof formula is designed to stay put .
Pro Tips:
  • For Extra Comfort: If you find the matte finish drying, apply a thin layer of lip balm on top after the formula has fully dried.
  • For Custom Shades: Layer with other SuperStay Matte Ink shades to create custom ombre or mixed color effects.
  • For a Softer Look: Apply a small amount to the center of the lips and blend outward with your fingertip for a blurred, stained effect.
  • Limited Edition Note: This is a limited edition collaboration product from the Puma x Maybelline collection.
SAFETY HANDLING PRECAUTIONS

1. SAFETY PRECAUTIONS

  • Patch Test Recommended: As with any new cosmetic product, especially if you have very sensitive skin or known allergies, perform a patch test before first use. Apply a small amount to your inner arm and wait 24 hours to check for any reaction before applying to your lips.
  • External Use Only: This product is formulated for external use only. Avoid direct contact with the eyes. If contact occurs, rinse immediately and thoroughly with plenty of clean, lukewarm water.
  • Contains Fragrance Allergens: The formula contains fragrance ingredients including Limonene, Benzyl Benzoate, Citronellol, and Benzyl Alcohol, which may be allergens for some individuals . Review the full ingredient list before use if you have known sensitivities.
  • Discontinue Use If Needed: If you experience persistent redness, itching, swelling, or irritation around the lip area, discontinue use immediately. If symptoms persist, consult a physician.
  • Broken or Irritated Skin: Do not apply to open wounds, broken skin, or active cold sores. Wait until the area has fully healed before using.
  • Personal Use Only: To safeguard purity, reserve this product for your personal use. Do not share with others.
  • Cap Tightly: Cap tightly after each use to prevent the product from drying out and to maintain hygiene.
  • Storage: Store in a cool, dry place away from direct sunlight and heat. Keep out of reach of children.
  • Expiration: Do not use beyond the expiration date printed on packaging. The typical shelf life after opening is 12-24 months.
  • Pregnancy and Nursing: This product is generally considered safe for use during pregnancy and nursing, but if you have specific concerns, consult your healthcare provider before introducing new products.

2. FIRST AID MEASURES

  • Eye Contact: If product enters eyes, rinse immediately with plenty of clean, lukewarm water for at least 15 minutes. Remove contact lenses if present and easy to do. If irritation persists, seek medical attention.
  • Skin Reaction: If skin irritation or rash occurs on or around the lip area, discontinue use immediately. Wash the area with mild soap and water. Apply a cool compress to soothe discomfort. If the reaction is severe or persists, consult a dermatologist.
  • Ingestion: This product is not intended for ingestion. If accidentally swallowed, rinse your mouth with water and drink a glass of water. Seek medical attention if discomfort occurs.
  • Allergic Reaction: Signs of allergic reaction may include rash, hives, itching, difficulty breathing, or swelling of the mouth, face, lips, or tongue. If allergic reaction is suspected, discontinue use immediately and seek emergency medical attention.