Maybelline Tattoo Liner Gel Pencil – 910 Bold Brown

Maybelline Tattoo Liner Gel Pencil in 910 Bold Brown is a waterproof, semi-permanent gel eyeliner that delivers 36-hour tattoo-intensity definition with a stunning, rich deep brown color . The ultra-pigmented creamy formula glides on smooth and delivers intense eye definition in one stroke, without tugging or pulling at the delicate eye area.
The waterproof, smudge-proof, and sebum-resistant formula provides extreme hold for up to 36 hours, ensuring no smudging, no fading, and no transfer throughout extended wear . The sharpenable pencil features a built-in sharpener for on-the-go precision, making it easy to create everything from subtle everyday lines to bold winged looks .
Ophthalmologically tested and formulated without alcohol, this gel eyeliner is suitable for sensitive eyes and safe for contact lens wearers . The bold brown shade offers a softer, more natural alternative to black, making it perfect for everyday wear and all eye colors . Perfect for anyone seeking a long-wearing, versatile brown eyeliner that adds natural definition and all-day confidence to any eye look.
Description

Maybelline Tattoo Liner Gel Pencil – 910 Bold Brown

PRIMARY USES

1. Semi-Permanent Gel Eyeliner for Tattoo-Intensity Definition
  • What it does: A waterproof gel eyeliner pencil that delivers 36-hour tattoo-intensity definition with an ultra-pigmented, creamy texture that glides on smooth and delivers intense eye definition in one stroke . The formula is sebum-resistant, ensuring no smudging and no fading throughout extended wear .
  • How it helps your eyes: For the person who wants their eye makeup to last through long days, workouts, and special events without fading or smudging, this provides a semi-permanent solution that lives up to its “tattoo” name. For anyone who has experienced eyeliner that disappears by afternoon or smudges into the under-eye area, this means reliable, all-day (and all-night) wear that keeps your look fresh for up to 36 hours.
2. Bold Brown Shade for Natural Yet Defined Look
  • What it does: The 910 Bold Brown shade delivers a rich, deep brown color that provides a softer, more natural alternative to black eyeliner while still offering intense definition . The highly pigmented formula grants not only an impactful and vibrant result but also a long-lasting effect that stays true throughout the day.
  • How it helps your eyes: For the person who finds black eyeliner too harsh for daytime or wants a more natural, sophisticated look, this provides a beautiful bold brown that defines without overwhelming. For anyone who loves to enhance their natural eye color, this means a versatile brown shade that complements all eye colors and creates a softer, everyday-appropriate look.
3. Creamy Gel Texture for Effortless Application
  • What it does: The ultra-pigmented creamy gel formula glides smoothly across the eyelid without tugging or pulling at the delicate eye area . The smooth gel consistency allows for easy application and incredibly precise lines, adding depth to your makeup routine.
  • How it helps your eyes: For the person with sensitive eyelids or those who find pencil liners uncomfortable to apply, this provides a smooth, creamy formula that glides on like a dream. For anyone who struggles with patchy or skipping eyeliner application, this means a gel texture that delivers even, consistent color every time.
4. 36-Hour Waterproof and Smudge-Proof Wear
  • What it does: The formula is waterproof, smudge-proof, non-fading, and sebum-resistant, providing extreme hold for up to 36 hours based on consumer testing . The long-lasting formula resists water, sweat, and natural skin oils, keeping your eyeliner perfectly in place without transfer.
  • How it helps your eyes: For the person who lives in humid climates, exercises regularly, has watery eyes, or simply has long days, this provides an eyeliner that won’t budge despite challenging conditions. For anyone who has experienced the dreaded raccoon-eye effect or liner that transfers to the upper lid, this means a clean, crisp line that stays exactly where you put it.
5. Sharpenable Pencil with Built-In Sharpener for Precision
  • What it does: The pencil is sharpenable and features a built-in sharpener, allowing you to maintain a precise tip for detailed application and ensure hygienic use with each sharpening .
  • How it helps your eyes: For the person who wants versatility in their eyeliner application, this provides the ability to create both thin, precise lines and thicker, bolder strokes. For anyone who prefers the convenience of an all-in-one design, this means you can always start with a fresh, clean tip without carrying an extra sharpener.
6. Ophthalmologically Tested for Eye Safety
  • What it does: The formula has been ophthalmologically tested, making it suitable for sensitive eyes and safe for contact lens wearers . The gentle formula minimizes the risk of irritation while delivering intense color.
  • How it helps your eyes: For the person with sensitive eyes or those who wear contact lenses, this provides an eyeliner that prioritizes eye comfort without compromising on performance. For anyone who wants peace of mind before applying a product near their eyes, this means a formula that has been rigorously evaluated for safety.
7. No Transfer, No Fading, Non-Bleeding Formula
  • What it does: The gel formula is designed to be non-transfer, non-fading, and non-bleeding, ensuring your eyeliner stays exactly where you put it without spreading, losing intensity, or transferring to other areas .
  • How it helps your eyes: For the person who has experienced eyeliner that transfers to the upper eyelid or bleeds into fine lines, this provides a formula that maintains its shape and position. For anyone who wants their eye makeup to look freshly applied all day, this means a reliable, consistent line that doesn’t require touch-ups.
8. NYC-Proof Formula for Extreme Conditions
  • What it does: The formula is NYC-proof, meaning it is waterproof, sweat-resistant, smudge-resistant, sebum-resistant, and fade-resistant . It holds up through rain, humidity, tears, and daily wear.
  • How it helps your eyes: For the person who needs their makeup to survive anything—from a rainy commute to an emotional event to a sweaty workout—this provides an eyeliner that passes every test. For anyone who wants true peace of mind that their liner won’t fail them, this means a formula that has been proven to withstand the toughest conditions.
9. Formulated Without Alcohol
  • What it does: The formula is free from alcohol, making it a gentler choice for the delicate eye area .
  • How it helps your eyes: For the person with sensitive eyes or those prone to dryness from alcohol-containing products, this provides a gentler formula that won’t cause additional irritation. For anyone who prefers to avoid alcohol in their eye makeup, this means a formula that prioritizes eye comfort.
SECONDARY USES
1. Upper Lash Line Definition: Glide along the upper lash line from inner to outer corner for everyday definition that adds a soft, natural brown pop of color .
2. Lower Lash Line Definition: Apply along the lower lash line for a defined, softer look that complements the upper line .
3. Winged/Cat Eye Look: Create a wing by drawing the line slightly further upward from the outer corner of the eye, tapering to a point .
4. Smoky Eye Effect: Apply and smudge with a brush or fingertip before it sets to create a diffused, softer smoky effect.
5. Graphic Liner Looks: The precision tip allows for creative, artistic liner designs beyond the classic line.
6. Waterline Tightlining: Gently apply along the upper waterline to create the illusion of fuller, thicker lashes without a harsh line.
7. Everyday Natural Look: The bold brown shade is perfect for daily wear, providing definition without the intensity of black.
KEY PRODUCT FEATURES

1. BASIC IDENTIFICATION ATTRIBUTES

  • Brand: Maybelline New York / Maybelline
  • Product Name: Tattoo Liner Gel Pencil / Tattoo Liner Gel Eyeliner
  • Shade: 910 Bold Brown
  • Shade Description: Rich, deep brown color 
  • Color Family: Brown
  • Size: 1.3 g 
  • Product Type: Gel eyeliner pencil / sharpenable pencil
  • Finish: Matte  / Shimmery 
  • Key Benefits: 36-hour wear, waterproof, smudge-proof, non-fading, sebum-resistant, no transfer, ultra-pigmented, creamy texture 
  • Formula Integrity: Ophthalmologically tested, alcohol-free 
  • Packaging: Sharpenable pencil with built-in sharpener
  • Container Type: Pencil with cap (sharpenable)
  • Item Form: Gel / Pencil
  • Item Model Number: 3600531531089 
  • Product Dimensions: 9 x 9 x 136 mm 
  • Item Weight: 7.4 g 
  • Date First Available: October 9, 2024 
  • Country of Origin: France, Germany 
  • Manufacturer: L'Oréal / Maybelline New York 

2. TECHNICAL & FORMULATION PROPERTIES

  • Key Technology 1: Gel formula – creamy texture for smooth application and intense color
  • Key Technology 2: Waterproof and sebum-resistant formula – 36-hour hold, no smudging, no fading 
  • Key Technology 3: Tattoo-intensity pigments – semi-permanent wear for extreme definition
  • Key Technology 4: NYC-proof formula – waterproof, sweat-resistant, smudge-resistant, sebum-resistant, fade-resistant 
  • Full Ingredient List: Dimethicone, Trimethylsiloxysilicate, Polyethylene, Acrylates/Stearyl Acrylate/Dimethicone Methacrylate Copolymer, Synthetic Fluorphlogopite, Nylon-12, Paraffin, Cera Microcristallina / Microcrystalline Wax, Polyisobutene, Aluminum Hydroxide, Calcium Sodium Borosilicate, Silica, Alumina, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Tin Oxide, BHT 
  • May Contain (+/-): CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 77891 / Titanium Dioxide, CI 77510 / Ferric Ammonium Ferrocyanide, Mica, CI 75470 / Carmine, CI 77000 / Aluminum Powder, CI 42090 / Blue 1 Lake, CI 77400 / Copper Powder, CI 77266 [NANO] / Black 2, CI 19140 / Yellow 5 Lake, CI 42090 / Blue 1, CI 77510 / Ferric Ferrocyanide, CI 19140 / Yellow 5 
  • Primary Function: Defining and intensifying the eyes with long-lasting, natural brown color
  • Application: Line along the upper lash line starting from the inner corner and moving outward. For a super-defined look, repeat on the lower lash line. For a bold wing look, draw a line from the inner to outer corner tapering to a point .
  • Wear Time: Up to 36 hours 
  • Waterproof: Yes 
  • Smudge-Proof: Yes 
  • Fade-Resistant: Yes 
  • Sebum-Resistant: Yes 
  • No Transfer: Yes 
  • Ophthalmologically Tested: Yes 
  • Contact Lens Safe: Yes 
  • Alcohol-Free: Yes 
  • Paraben-Free: Not specified
  • Cruelty-Free: Not specifically stated; Maybelline sells in markets where animal testing may be required by law

3. PHYSICAL ATTRIBUTES

  • Product Form: Solid pencil / gel
  • Texture: Creamy, smooth, gel-like consistency that glides easily 
  • Color: Bold Brown / Rich deep brown
  • Consistency: Creamy solid that applies smoothly without tugging
  • Opacity: Fully opaque
  • Finish: Matte  / Shimmery 
  • Applicator: Sharpenable pencil tip with built-in sharpener 
  • Packaging: Pencil with protective cap
  • Packaging Dimensions: 9 x 9 x 136 mm 
  • Net Weight: 1.3 g 
  • Storage: Store in a cool, dry place away from direct sunlight. Keep cap tightly closed when not in use. Sharpen as needed for a fresh tip using the built-in sharpener.

4. HOW TO USE

For First Time Use:
  1. Prepare Eye Area: Start with clean, dry eyelids for optimal application.
  2. Sharpen (if needed): If the tip is dull, use the built-in sharpener to achieve a precise point before first use .
For Classic Upper Lash Line Application:
  1. Position: Hold the pencil comfortably, resting your elbow on a flat surface for stability if needed.
  2. Apply: Starting from the inner corner of the upper eyelid, place the pencil close to the upper lash line and glide along the lash line in smooth, even strokes, working toward the outer corner .
  3. Build Intensity: For a more intense look, apply slightly more pressure or go over the line multiple times.
  4. Set: Allow a few seconds for the formula to set for maximum longevity.
For Bold Winged Look:
  1. Draw the Wing: For a striking wing look, draw a bold line from the inside to the outside along the upper lash line .
  2. Taper to Point: Let the line end in a tip at the outer corner .
  3. Define Lower Lash Line: Apply the liner along the lower lash line to complete the look .
For Lower Lash Line Definition:
  1. Apply: Gently glide the pencil along the lower lash line for a defined look that complements the upper line .
For Smoky Effect:
  1. Apply: Apply the pencil along the upper and/or lower lash line as desired.
  2. Smudge: For a smudged effect, blend quickly using a brush or fingertip before the formula sets.
For Waterline Application:
  1. Apply: Gently apply along the upper waterline for tighter definition.
Pro Tips:
  • For Best Results: For a super-defined look, repeat the application on the lower lash line .
  • For Easy Smudging: Work quickly after application, as the formula sets for long-lasting wear. If your line is a bit uneven, use a cotton bud to smudge it slightly for a nicer look .
  • For Maximum Color Impact: The rich pigmentation provides intense color from the first pass, so you don't need multiple layers .
  • For Sensitive Eyes: This product is ophthalmologically tested and suitable for contact lens wearers .
  • For Longevity: For extra-long wear, set the eyeliner with a matching brown eyeshadow using a small, flat brush.
  • Keep It Sharp: Use the built-in sharpener regularly to maintain a precise tip for detailed application and to ensure hygiene .
  • For Easy Removal: The Tattoo Liner Gel Pencil comes off easily with eye makeup remover .
SAFETY HANDLING PRECAUTIONS

1. SAFETY PRECAUTIONS

  • Patch Test Recommended: As with any new cosmetic product, especially if you have very sensitive eyes or known allergies, perform a patch test before first use.
  • External Use Only: This product is formulated for external use only. Avoid direct contact with the eyes beyond the intended application area.
  • Discontinue Use If Needed: If you experience persistent redness, itching, swelling, or irritation around the eye area, discontinue use immediately . If symptoms persist, consult a physician or eye care professional.
  • Broken or Irritated Skin: Do not apply to open wounds, broken skin, or active eye infections. Wait until the area has fully healed before using.
  • Keep Cap Closed: Ensure the cap is tightly closed after each use to prevent the pencil from drying out and to maintain hygiene.
  • Sharpen Regularly: Use the built-in sharpener before each use for a clean, hygienic application tip .
  • Storage: Store in a cool, dry place away from direct sunlight and heat. Keep out of reach of children.
  • Expiration: Check the PAO (Period After Opening) symbol on the packaging which denotes the product expiry time after opening . Do not use beyond the expiration date printed on packaging.
  • Pregnancy and Nursing: This product is generally considered safe for use during pregnancy and nursing, but if you have specific concerns, consult your healthcare provider before introducing new products.

2. FIRST AID MEASURES

  • Eye Contact: If product enters eyes beyond the intended application area, rinse immediately with plenty of clean, lukewarm water for at least 15 minutes. Remove contact lenses if present and easy to do. If irritation persists, seek medical attention.
  • Skin Reaction: If skin irritation or rash occurs on the eyelid or surrounding area, discontinue use immediately. Wash the area with mild soap and water. Apply a cool compress to soothe discomfort. If the reaction is severe or persists, consult a dermatologist or eye care professional.
  • Ingestion: This product is not intended for ingestion. If accidentally swallowed, rinse your mouth with water and drink a glass of water. Seek medical attention if discomfort occurs.
  • Allergic Reaction: Signs of allergic reaction may include rash, hives, itching, difficulty breathing, or swelling of the mouth, face, lips, or tongue. If allergic reaction is suspected, discontinue use immediately and seek emergency medical attention.