Maybelline Color Sensational Vivid Matte Liquid Lipstick – 47 Deepest Plum

Maybelline Color Sensational Vivid Matte Liquid Lipstick in 47 Deepest Plum is a mousse-like liquid lipstick that delivers high-impact, vivid color with a velvety matte finish . Formulated with vivid matte pigments for sensuous color payoff, this long-wearing formula glides on smooth and dries to a creamy, comfortable matte finish.
The 47 Deepest Plum shade is a rich deep purple described as a “beautiful possessed plum” that is very pigmented and suits all cool skin tones . The flexible, slanted tip applicator with ultra-soft bristles makes it easy to contour and shape your lips for a flawless application .
Paraben-free and dermatologically tested, this formula is both nourishing and safe for lips . Customers praise the “creamy and smooth” texture of this lipstick . The creamy, velvety formula does not dry out the lips like many matte liquid lipsticks, making it perfect for anyone seeking a long-wearing, comfortable deep plum lip color.
Description

Maybelline Color Sensational Vivid Matte Liquid Lipstick – 47 Deepest Plum

PRIMARY USES

1. Vivid Matte Liquid Lipstick for High-Impact Color
  • What it does: A mousse-like texture liquid lipstick that glides on smooth and dries to a creamy, velvety matte finish . Formulated with vivid matte pigments for high-impact colour, this long-wearing formula provides full coverage with a rich, intense lip look. Pure pigments collide with a creamy liquid base for a velvety-soft, cushiony feel—the result is a high-impact lip that stands out .
  • How it helps your lips: For the person who wants bold, statement-making lip color with a comfortable matte finish, this provides intense payoff in a single application. The mousse-like formula feels lightweight on the lips while delivering rich, vivid color that doesn’t feel heavy or cakey.
2. 47 Deepest Plum Rich Purple Shade
  • What it does: The 47 Deepest Plum shade is described as a deep purple, plum, or “beautiful possessed plum” color . This rich, intense shade delivers a striking, sophisticated look that commands attention. Users describe it as a “beautiful colour” that is “very pigmented” and “suits all cool skin tones” .
  • How it helps your lips: For the person who loves deep, rich plum lip colors that make a sophisticated statement, this provides a shade that is both bold and elegant. One user notes that “beautiful possessed plum is my favourite shade” . This deep purple offers a modern twist on classic dark lip colors.
3. Velvety Matte Finish with Comfortable Wear
  • What it does: The formula provides a velvety matte finish that is both long-wearing and comfortable . The sensuous, creamy formula glides on smoothly for a velvety matte finish with full colour coverage, resulting in a rich, intense lip look.
  • How it helps your lips: For the person who loves the look of matte lips but has experienced dryness or discomfort with traditional matte lipsticks, this provides a creamy matte formula that feels comfortable on the lips. Customers praise the texture for being “creamy and smooth” .
4. Flexible Slanted Tip Applicator for Precision
  • What it does: The flexible, slanted tip applicator with ultra-soft bristles makes it easy to contour and shape your lips . The slightly curved tip applicator allows you to shape your lips and contour with precision, helping you achieve a flawless application.
  • How it helps your lips: For the person who struggles with liquid lipsticks that bleed or require a steady hand, this provides a foolproof applicator that makes professional-looking results achievable at home. The innovative slanted tip allows users to line and fill lips seamlessly.
5. Paraben-Free and Dermatologically Tested
  • What it does: The formula is paraben-free and dermatologically tested, making it a safer choice for your makeup routine .
  • How it helps your lips: For the person with sensitive lips or those who prefer cleaner beauty products, this provides peace of mind that their lipstick is formulated without common irritants and has been professionally evaluated for safety.
6. Long-Lasting Wear with Full Coverage
  • What it does: The highly pigmented formula provides full coverage in a single application, delivering rich, intense color that stays put. The formula provides a long-lasting colour effect  and offers high-impact color that endures.
  • How it helps your lips: For the busy professional, student, or anyone with long days, this provides lipstick that stays looking fresh without constant checking. Some users note that “the tint lasts even after I wipe it off” .

SECONDARY USES

1. Statement Lip Color: Use as your go-to lipstick for evenings out, parties, or any occasion where you want a bold, fashion-forward look.
2. Layering Base: Use as a base layer under clear lip gloss for a customized finish while maintaining the vivid color.
3. Blotted Lip Effect: For a softer, more diffused look, apply a small amount to the center of the lips and blend outward with your fingertip.
4. Cool-Toned Plum Alternative: Perfect for those who prefer cool-toned, deep purple lip colors over warm reds or pinks.
5. Autumn/Winter Statement Lip: The deep plum shade is ideal for cooler months, offering a dramatic, sophisticated look.
KEY PRODUCT FEATURES

1. BASIC IDENTIFICATION ATTRIBUTES

  • Brand: Maybelline New York / Maybelline
  • Product Name: Color Sensational Vivid Matte Liquid Lipstick
  • Shade: 47 Deepest Plum / 47 Deep
  • Shade Description: Deep purple, plum, rich dark purple
  • Size: 7.7 ml - 8 ml 
  • Product Type: Liquid lipstick
  • Finish: Matte / Velvety matte
  • Coverage: Full / High coverage
  • Key Benefits: Vivid color payoff, velvety matte finish, long-lasting wear, mousse-like texture, paraben-free
  • Formula Integrity: Paraben-free , dermatologically tested 
  • Packaging: Tube with slanted tip applicator
  • Container Type: Tube with flexible applicator wand
  • Item Model Number: 3600531414627 
  • Product Dimensions: 1.7 x 1.7 x 9 cm 
  • Item Weight: 20 g 
  • Date First Available: May 1, 2017 
  • Period After Opening (PAO): 12 months 
  • Country of Origin: Europe 

2. TECHNICAL & FORMULATION PROPERTIES

  • Key Technology 1: Vivid matte pigments – deliver high-impact color payoff 
  • Key Technology 2: Mousse-like texture – glides on smooth, dries to velvety matte finish
  • Key Technology 3: Flexible slanted tip applicator – easy contouring and shaping 
  • Key Active 1: Tocopheryl Acetate (Vitamin E) – antioxidant benefits
  • Full Ingredient List: DIMETHICONE, BIS-DIGLYCERYL POLYACYLADIPATE-2, DIISOSTEARYL MALATE, DIMETHICONE CROSSPOLYMER, HYDROGENATED POLYISOBUTENE , PHENYL TRIMETHICONE, KAOLIN, HDI/TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER, ISOSTEARYL ISOSTEARATE, POLYETHYLENE, VINYL DIMETHICONE/METHICONE SILSESQUIOXANE CROSSPOLYMER, NYLON-12, PENTYLENE GLYCOL, CAPRYLYL GLYCOL, ETHYLHEXYLGLYCERIN, ALUMINA, SILICA, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE , LINALOOL, ALUMINUM HYDROXYDE, SYNTHETIC FLUORPHLOGOPITE, CALCIUM SODIUM BOROSILICATE, CALCIUM ALUMINUM BOROSILICATE, LIMONENE, TOCOPHEROL, TIN OXIDE, BHT, PARFUM / FRAGRANCE 
  • May Contain (+/-): MICA, CI 45410 / RED 28 LAKE, CI 77891 / TITANIUM DIOXIDE, CI 77491, CI 77492, CI 77499 / IRON OXIDES, CI 45380 / RED 22 LAKE, CI 15850 / RED 7, CI 15985 / YELLOW 6 LAKE, CI 42090 / BLUE 1 LAKE, CI 19140 / YELLOW 5 LAKE, CI 75470 / CARMINE 
  • Primary Function: Long-lasting, high-pigment matte lip color
  • Application: Apply liquid lipstick to the center of your upper lip and follow the contours of your mouth. Glide the liquid lipstick across the entire bottom lip 
  • Paraben-Free: Yes 
  • Dermatologically Tested: Yes 
  • Cruelty-Free: Not specifically stated; Maybelline sells in markets where animal testing may be required by law

3. PHYSICAL ATTRIBUTES

  • Product Form: Liquid in tube
  • Texture: Mousse-like, creamy, smooth consistency that glides on easily 
  • Color: 47 Deepest Plum - Deep purple / plum
  • Consistency: Liquid that applies smoothly and dries to velvety matte finish
  • Opacity: Fully opaque / high coverage
  • Scent: Fragrance with notes including Linalool and Limonene 
  • Finish: Matte / Velvety matte
  • Applicator: Flexible, slanted tip applicator with ultra-soft bristles 
  • Packaging: Tube with wand applicator and cap
  • Net Weight: 7.7 ml - 8 ml 
  • Storage: Store in a cool, dry place away from direct sunlight
  • Precautions: For external use only. Avoid direct contact with eyes. Discontinue use if irritation occurs. Contains fragrance ingredients which may be allergens for some individuals.

4. HOW TO USE

For First Time Use:
  1. Prepare Lips: Start with clean, dry lips. Exfoliate if necessary and apply lip balm, allowing it to absorb fully before application.
  2. Twist: Twist the bottom of the tube to reveal the applicator wand.
For Precise, Flawless Application:
  1. Start at the Center: Apply liquid lipstick to the center of your upper lip and follow the contours of your mouth .
  2. Follow the Contour: Trace the natural shape of your lips, using the flexible slanted tip applicator for clean, precise lines .
  3. Fill In Bottom Lip: Glide the applicator across your entire bottom lip .
  4. Allow to Dry: Allow the product to dry completely for the best matte finish. Avoid pressing your lips together until fully dry.
For Enhanced Precision:
  • The flexible, slanted tip applicator with ultra-soft bristles makes it easy to contour and shape your lips without the need for a separate lip liner .
Pro Tips:
  • For a Matte Finish: Apply directly; the mousse-like formula dries to a comfortable velvety matte finish.
  • For a Softer Look: Apply a small amount to the center of the lips and blend outward with your fingertip for a blurred, stained effect.
  • For Sensitive Lips: The formula is dermatologist-tested and paraben-free . However, note that it contains fragrance which may be allergens for some individuals.
  • For Best Results: Pair with one of Maybelline's Color Sensational shaping lip liners for a perfect lip look.
SAFETY HANDLING PRECAUTIONS

1. SAFETY PRECAUTIONS

  • Patch Test Recommended: As with any new cosmetic product, especially if you have very sensitive skin or known allergies, perform a patch test before first use. Apply a small amount to your inner arm and wait 24 hours to check for any reaction before applying to your lips.
  • External Use Only: This product is formulated for external use only. Avoid direct contact with the eyes. If contact occurs, rinse immediately and thoroughly with plenty of clean, lukewarm water.
  • Contains Fragrance Allergens: The formula contains fragrance ingredients including Linalool and Limonene , which may be allergens for some individuals. Review the full ingredient list before use if you have known sensitivities.
  • Discontinue Use If Needed: If you experience persistent redness, itching, swelling, or irritation around the lip area, discontinue use immediately. If symptoms persist, consult a physician.
  • Broken or Irritated Skin: Do not apply to open wounds, broken skin, or active cold sores. Wait until the area has fully healed before using.
  • Personal Use Only: To safeguard purity, reserve this product for your personal use. Do not share with others.
  • Storage: Store in a cool, dry place away from direct sunlight and heat. Keep out of reach of children.
  • Expiration: Check the PAO (Period After Opening) symbol on the packaging (12 months) . Do not use beyond the expiration date printed on packaging.
  • Pregnancy and Nursing: This product is generally considered safe for use during pregnancy and nursing, but if you have specific concerns, consult your healthcare provider before introducing new products.

2. FIRST AID MEASURES

  • Eye Contact: If product enters eyes, rinse immediately with plenty of clean, lukewarm water for at least 15 minutes. Remove contact lenses if present and easy to do. If irritation persists, seek medical attention.
  • Skin Reaction: If skin irritation or rash occurs on or around the lip area, discontinue use immediately. Wash the area with mild soap and water. Apply a cool compress to soothe discomfort. If the reaction is severe or persists, consult a dermatologist.
  • Ingestion: This product is not intended for ingestion. If accidentally swallowed, rinse your mouth with water and drink a glass of water. Seek medical attention if discomfort occurs.
  • Allergic Reaction: Signs of allergic reaction may include rash, hives, itching, difficulty breathing, or swelling of the mouth, face, lips, or tongue. If allergic reaction is suspected, discontinue use immediately and seek emergency medical attention.