Cool Cover Technology

L'Oréal Professionnel Majirel Cool Cover 7.3 Golden Blonde is a permanent hair color specifically formulated to achieve cool, neutralized blonde tones with optimal coverage of warm reflects . Part of the specialized Cool Cover line, this shade belongs to the Golds family and delivers a sophisticated golden blonde result with high resistance to fading and up to 100% grey coverage .

The advanced formula is enriched with Ionène G to rebuild keratin bonds and Incell technology to strengthen the hair fiber, leaving hair feeling stronger, softer, and looking glossy with a silky touch . When paired with the Odor Trapping Technology Oxydant, the color provides up to 2x less ammonia odor for a more comfortable sensorial experience .

This professional permanent color can be mixed with 20 volume (6%) or 30 volume (9%) oxidant at a 1:1.5 ratio, delivering up to 2-3 levels of lift . Development time is 35 minutes at room temperature, extendable to 45 minutes for more intense grey coverage .

This product is intended for professional use only. To use, mix with recommended oxidant at 1:1.5 ratio, apply to dry, unwashed hair using sectioning techniques, process for up to 35-45 minutes, then emulsify, rinse thoroughly, and follow with a post-color shampoo. Always perform a patch test 48 hours before any coloring service.