Powder

Powder is a versatile and essential makeup product designed to set, mattify, and perfect the complexion by reducing shine, minimizing the appearance of pores, and extending the wear of foundation and concealer. Available in loose or pressed forms, powders can be translucent— offering invisible finish—or tinted to provide additional coverage and even out skin tone. They are typically applied with brushes, sponges, or puffs to areas prone to oiliness, such as the T-zone, or all over the face for a smooth, velvety matte effect. Beyond setting makeup, powders can also be used for baking—a technique that involves applying a thick layer to set cream products—or for touch-ups throughout the day to combat excess oil and maintain a fresh appearance. Modern formulations often include beneficial ingredients like silica for oil control, hyaluronic acid for hydration, or light-reflecting particles for a soft-focus effect that blurs imperfections. Whether used to lock in a flawless base or refine the final look, powder is a cornerstone of makeup routines, providing both practical functionality and a polished, professional finish.