L’ORÉAL PROFESSIONNEL BLOND STUDIO MULTI-TECHNIQUES LIGHTENING POWDER

L’ORÉAL PROFESSIONNEL BLOND STUDIO MULTI-TECHNIQUES LIGHTENING POWDER

PRIMARY USES

1. Professional Powder Lightener with Up to 8 Levels of Lift

• What it does: This high-performance compact lightening powder lifts hair up to 8 levels with accelerated lightening action, delivering uniform, professional results for both on-scalp and off-scalp lightening techniques . It is specifically formulated to allow flexibility in performing open-air techniques such as classic foil highlights, balayage, and full-head applications for an all-over beautiful blonde .

• How it helps your hair: For the person seeking a dramatic blonde transformation from darker bases, this provides powerful lightening power that achieves bright, luminous results in a single service. For anyone who wants consistent, even lift without patchiness or brassiness, this means a professional-grade lightener that delivers predictable, salon-quality results.

2. Enriched with Pro-Keratin for Hair Protection

• What it does: The formula is enriched with Pro-Keratin, a strengthening protein that helps protect and reinforce the hair fiber during the lightening process . This advanced formula goes beyond simple bleaching, strengthening the hair while lightening the strands, resulting in stronger, shinier, and softer hair even after intensive lightening services .

• How it helps your hair: For the person concerned about damage and breakage during the lightening process, this provides a protective formula that preserves hair integrity. For anyone who wants to achieve a dramatic blonde transformation without compromising the health of their hair, this means effective lightening that minimizes dryness and breakage.

3. Creamy, Non-Volatile Texture for Precise Application

• What it does: The formula features a creamy, non-volatile (low dusting) texture that mixes into a thick, non-drip paste that stays exactly where it is applied . This high-adhesion formula provides better control and precise application, ensuring the lightener does not drip or spread to unwanted areas . It is perfect for balayage, ombre, and other freehand techniques where control is essential .

• How it helps your hair: For the stylist performing detailed freehand lightening techniques, this provides a manageable, non-drip formula that enables clean, artistic application. For the client, the creamy consistency ensures the lightener stays exactly where the stylist intends, preventing overlapping damage and delivering beautifully blended, dimensional results.

4. Low Odor Technology for a Comfortable Experience

• What it does: The powder contains low-odor technology, formulated to reduce the strong ammonia or chemical smell typically associated with bleach services . This advanced formula provides a more comfortable experience for both the stylist during application and the client throughout the processing time .

• How it helps your hair: For the person sensitive to strong chemical odors or who finds traditional bleaching services unpleasant, this provides a more tolerable, comfortable coloring experience. For stylists who perform lightening services daily, this means a more pleasant working environment without compromising performance.

5. Versatile for All Lightening Techniques and Hair Types

• What it does: This multi-technique powder is suitable for all hair types and can be used for global on-scalp lightening, enclosed foil highlights, and freehand open-air techniques such as balayage and ombre . It adapts to different application methods, allowing the colorist to have the flexibility to perform any blonde service .

• How it helps your hair: For the person with any hair type—fine, thick, straight, or curly—who wants to go blonde, this provides a versatile lightener that works across all textures. For clients seeking different lightening effects from full-head blonde to subtle balayage highlights, this means one product that can achieve their desired look.

6. Low Dusting Formula for Reduced Airborne Particles

• What it does: The lightening powder is formulated as a low volatility (low dusting) texture, which minimizes airborne particles when mixing, leading to a cleaner, more professional work environment . This feature reduces waste and ensures consistent mixing ratios for predictable results .

• How it helps your hair: For the stylist who values a clean, organized workstation, this provides a less messy mixing experience. For the client, it ensures the stylist can work efficiently without worrying about powder drifting onto clothing or other surfaces.

7. Compatible with 20, 30, and 40 Volume Developers

• What it does: This lightening powder can be mixed with Majicrème Developer in 20-volume (6%), 30-volume (9%), or 40-volume (12%) concentrations, depending on the desired level of lift and technique . Different mixing ratios (1:1 to 1:3) can be used to achieve the desired consistency for different application methods .

• How it helps your hair: For the stylist, this provides flexibility to customize the lightening power and consistency based on the client’s starting level, hair condition, and desired outcome. For the client, it means their stylist has the right tools to achieve their ideal blonde safely and effectively.

8. Maximum Development Time of 50 Minutes

• What it does: The recommended maximum development time is 50 minutes, with no heat required for foil applications (though heat may be used in the final 10 minutes of balayage processing) . The accelerated lightening action works efficiently within this time frame to achieve up to 8 levels of lift .

• How it helps your hair: For the client, this provides a predictable service time that allows for optimal lightening without rushing. For the stylist, it enables efficient salon scheduling while ensuring the lightener has adequate time to reach full lifting potential.

9. Available in Professional 500g Size

• What it does: This 500g (17.6 oz) professional size powder is designed for salon use, offering sufficient product volume for multiple lightening services . The packaging ensures product freshness and ease of dispensing in a busy salon environment .

• How it helps your hair: For salons, this provides a cost-effective supply of a staple lightening product. For the client, it means their stylist always has fresh, consistent product available for their lightening service.

SECONDARY USES

1. Balayage and Freehand Painting: Hand paint the lightener using a brush and planchette for natural, graduated highlights with a lived-in, beachy look, using a 1:1 mixing ratio . For the person wanting a soft, natural-looking blonde with dimension and minimal maintenance, this provides the perfect technique for achieving sun-kissed results.

2. Foil Highlighting and Lowlighting: Use with 1:1.5 to 1:2 mixing ratio for enclosed foil techniques to create bright, defined highlights that pop against darker base colors, without applying heat . For the person seeking a more dramatic, high-contrast blonde or dimensional color, this enables precise, controlled lightening in a professional foil setting.

3. Global On-Scalp Lightening: Apply using a 1:3 mixing ratio with 20 or 30 volume developer for an all-over, uniform blonde transformation on natural or virgin hair . For the person wanting to go fully blonde from a darker starting level, this provides the lift needed for an even, all-over lightening result.

4. Sweet Meches Highlighting: Use with cellophane or Sweet Meches papers to provide even more defined, crisp highlights with better separation between lightened and natural strands . For the person wanting high-impact, salon-precise blonde highlights, this technique delivers maximum contrast and brightness.

5. Toning Companion: After achieving desired lift, always tone the lightened hair using Dia Light by L’Oréal Professionnel for the perfect, balanced blonde finish with enhanced shine . For the person who wants to eliminate unwanted yellow or brassy tones after lightening, this provides the essential next step for achieving a cool, polished blonde.

6. Custom Consistency for Different Techniques: Adjust the mixing ratio from 1:1 (for thick, non-drip paste ideal for balayage) to 1:3 (for thinner consistency suitable for full-head on-scalp application) . For the stylist performing multiple service types daily, this means one product can be adapted to achieve the exact consistency needed for any technique.