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SheaMoisture African Black Soap Clarifying Mud Mask

SheaMoisture African Black Soap Clarifying Mud Mask is a deeply nourishing mud mask formulated with African Black Soap, Tamarind Extract, Tea Tree Oil, Kaolin Clay, Bentonite Clay, and Fair Trade Shea Butter to draw out dirt and congestion, absorb excess oil, and improve the appearance of oily, troubled skin . This clarifying mask is perfect for oily and blemish-prone skin.

African Black Soap clarifies oily, blemish-prone skin, while Tamarind Extract provides natural exfoliation and brightening benefits . Kaolin and Bentonite clays work together to absorb excess oil, draw out impurities, and unclog pores . Tea Tree Oil gently purifies and mattifies the skin, and Fair Trade Shea Butter deeply moisturizes, offsetting the drying potential of the clays . Salicylic Acid and Willow Bark Extract provide gentle exfoliation inside the pores, while Aloe Vera, Panthenol, Allantoin, and Bisabolol soothe and calm the skin .

Formulated without parabens, phthalates, mineral oil, or sulfates, this mask is cruelty-free and never tested on animals . Pioneering community commerce and Fair Trade since 1912, SheaMoisture is a Certified B Corporation . Tested on the Tucker family for four generations, this mask is perfect for those seeking a deep-cleansing, clarifying treatment that leaves skin feeling purified, refreshed, and balanced .

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SheaMoisture African Black Soap Clarifying Mud Mask

PRIMARY USES

1. Deep Pore Clarifying Mud Mask for Oily, Blemish-Prone Skin

What it does: A deeply nourishing mud mask formulated with African Black Soap, Tamarind Extract, Tea Tree Oil, Kaolin Clay, Bentonite Clay, and Fair Trade Shea Butter to draw out dirt and congestion, absorb excess oil, and improve the appearance of oily, troubled skin .
How it helps your skin: For the dermatologist treating patients with oily, congested, or blemish-prone skin, this provides a gentle yet effective deep cleansing treatment. For the customer dealing with stubborn blackheads, whiteheads, or excessive shine, this means a mask that helps clarify, balance, and soothe blemish-prone skin, leaving it feeling purified, refreshed, and renewed .

2. African Black Soap for Clarifying Oily, Blemish-Prone Skin

What it does: African Black Soap is a natural remedy for oily, troubled skin that helps clarify, balance, and soothe blemish-prone skin .
How it helps your skin: For the customer with oily or combination skin prone to breakouts, African Black Soap provides natural clarifying benefits. For anyone whose skin looks shiny, feels greasy, or is prone to blemishes, this means a mask that helps balance oil production and promote a clearer, healthier-looking complexion .

3. Tamarind Extract for Natural Exfoliation and Brightening

What it does: Tamarind Extract is a natural astringent that contains alpha hydroxy acids (AHAs) to help exfoliate the skin, removing dead skin cells and promoting a brighter, more even skin tone .
How it helps your skin: For the customer with dull, uneven skin texture or clogged pores, Tamarind Extract provides gentle exfoliation. For anyone whose skin looks tired or lackluster, this means a mask that helps brighten and renew the complexion, revealing fresher, more radiant skin underneath .

4. Kaolin and Bentonite Clays for Deep Pore Cleansing

What it does: Formulated with Kaolin Clay and Bentonite Clay, two mineral-rich clays known for their ability to absorb excess oil, draw out impurities, and unclog pores without over-drying the skin .
How it helps your skin: For the customer with enlarged pores, blackheads, or excess sebum, these clays provide deep pore-cleansing benefits. For anyone whose skin feels congested or looks dull from environmental impurities, this means a mask that helps purify and detoxify, creating a clean, clear, balanced complexion .

5. Tea Tree Oil for Purifying and Mattifying

What it does: Tea Tree Oil is a gently purifying essential oil with natural anti-septic properties that helps to soothe and mattify the skin while providing antibacterial benefits .
How it helps your skin: For the customer with acne-prone or sensitive skin, Tea Tree Oil provides natural clarifying benefits without harsh chemicals. For anyone whose skin is prone to breakouts or excess shine, this means a mask that helps keep skin clear and calm while controlling oil production .

6. Fair Trade Shea Butter for Nourishing Moisturization

What it does: Certified organic Fair Trade Shea Butter is rich in essential fatty acids and vitamins that deeply moisturize, nourish, and help restore the skin’s natural moisture barrier while offsetting the drying potential of the clays .
How it helps your skin: For the customer with dry, compromised skin that still needs deep cleansing, shea butter provides restorative benefits. For anyone whose skin feels tight or stripped after using other clay masks, this means a formula that deeply cleanses without over-drying, leaving skin feeling soft, smooth, and nourished .

7. Salicylic Acid and Willow Bark Extract for Gentle Exfoliation

What it does: Contains Salicylic Acid (a beta hydroxy acid) and Willow Bark Extract (a natural source of salicylates) to help gently exfoliate inside the pores, removing dead skin cells that can clog pores and contribute to breakouts .
How it helps your skin: For the customer with blackheads, whiteheads, or clogged pores, Salicylic Acid provides deep pore-clearing benefits. For anyone whose pores look congested or enlarged, this means a mask that helps keep pores clear and refine their appearance over time .

8. Aloe Vera for Soothing and Calming

What it does: Aloe Barbadensis Leaf Juice helps soothe and calm the skin, providing cooling relief and hydration during the deep cleansing process .
How it helps your skin: For the customer with sensitive or easily irritated skin, aloe provides gentle, natural soothing benefits. For anyone whose skin feels hot, tight, or uncomfortable after using other clarifying treatments, this means a mask that helps calm and cool while providing essential hydration .

9. Jojoba, Avocado, and Argan Oils for Supple Skin

What it does: Enriched with Jojoba Seed Oil, Avocado Oil, and Argan Kernel Oil, which are rich in essential fatty acids and vitamins to help nourish, soften, and keep skin supple .
How it helps your skin: For the customer with dry or dehydrated skin that needs extra nourishment, this oil blend provides deep moisturizing benefits. For anyone whose skin feels rough or lacks suppleness, this means a mask that delivers rich, lasting hydration from multiple natural sources .

10. Oat Extract for Gentle Exfoliation and Soothing

What it does: Contains Avena Sativa (Oat) Kernel Extract and Soluble Oat Beta Glucan to help gently exfoliate and soothe the skin .
How it helps your skin: For the customer with sensitive skin that needs gentle exfoliation, oat provides soothing benefits. For anyone whose skin feels irritated or looks dull, this means a mask that helps calm while it clarifies .

11. Panthenol and Allantoin for Conditioning and Healing

What it does: Panthenol (Pro-Vitamin B-5) helps hydrate and condition the skin, while Allantoin helps soothe and protect the skin, promoting natural healing .
How it helps your skin: For the customer with dehydrated or damaged skin, panthenol provides essential moisture retention. For anyone whose skin needs soothing after breakouts or irritation, allantoin helps calm and support skin recovery .

12. Bisabolol for Additional Soothing

What it does: Bisabolol, derived from chamomile, provides additional soothing and anti-inflammatory benefits to calm irritated skin .
How it helps your skin: For the customer with reactive or easily irritated skin, bisabolol provides gentle, natural calming benefits. For anyone whose skin is prone to redness or sensitivity, this means a mask that helps reduce inflammation while clarifying .

13. Free from Harsh Additives

What it does: Formulated without parabens, phthalates, mineral oil, sulfates, propylene glycol, and never tested on animals .
How it helps your skin: For the dermatologist recommending clean skincare, this provides a trusted, minimal ingredient option. For the customer who prefers natural, ethical products, this means they can trust what they are putting on their skin, with no unnecessary or potentially irritating additives .

14. Dermatologist Tested

What it does: Dermatologist tested to ensure safety and efficacy for all skin types.
How it helps your skin: For the customer concerned with product safety, this provides assurance that the mask has been professionally evaluated. For anyone with sensitive or reactive skin, this means a product that has been tested to be gentle and effective .

15. Cruelty-Free and Family Tested

What it does: Tested on the Tucker family for four generations, never on animals, ensuring safe, effective formulas .
How it helps your skin: For the customer who values family-owned businesses and ethical testing practices, this provides peace of mind. For anyone who prefers cruelty-free products, this means a mask that aligns with their values .

16. Pioneering Community Commerce Since 1912

What it does: SheaMoisture is the legacy of Sofi Tucker, a pioneering mother of four and entrepreneur, who sold Shea Butter, African Black Soap, and homemade beauty preparations in Sierra Leone in 1912. With every purchase, you support reinvestment back into communities .
How it helps your skin: For the socially conscious consumer, this means their purchase makes a difference. For families who believe in supporting communities and fair labor practices, this means they can trust that their skincare choice contributes to a fairer world .

17. Certified B Corporation

What it does: SheaMoisture is a Certified B Corporation, meeting high standards for social and environmental performance, accountability, and transparency .
How it helps your skin: For the environmentally and socially conscious consumer, this provides assurance that the brand is committed to doing business in a responsible, sustainable way .

18. Ethically Traded and Sustainably Produced

What it does: Contains ethically traded ingredients that are sustainably produced .
How it helps your skin: For the socially conscious consumer, this means their skincare choice supports fair wages, women’s empowerment, and sustainable sourcing. For the customer who cares about where their products come from, this means they can feel good about what they put on their skin .

19. Natural Ingredients May Vary

What it does: Contains natural, plant-based ingredients that may vary in color and consistency from batch to batch .
How it helps your skin: For the customer who appreciates natural, minimally processed products, this is a sign of authenticity. For anyone who prefers products without artificial colors or stabilizers, this means a mask that stays true to its natural ingredients .

SECONDARY USES

1. Weekly Deep Pore Cleansing Treatment: Use weekly or as needed to draw out dirt, congestion, and excess oil from clogged pores .

2. Oily Skin Control: Use regularly to help absorb excess oil and control shine throughout the week .

3. Blemish Prevention: Use as part of your acne-fighting routine to help keep pores clear and prevent future breakouts .

4. Pre-Mask Exfoliation: Apply after gentle exfoliation to allow the clarifying ingredients to penetrate more deeply.

5. Post-Workout Skin Reset: Use after exercise to remove sweat, bacteria, and impurities that can clog pores.

6. Travel Recovery: Apply after long flights or travel to combat clogged pores from dry cabin air and environmental impurities.

7. Pre-Event Prep: Use a day before special events to ensure skin looks smooth, clear, and matte.

8. T-Zone Targeted Treatment: Focus application on the T-zone (forehead, nose, chin) where oiliness and clogged pores are most prominent.

9. Neck and Décolletage Clarifier: Extend application down to the neck and chest area to address clogged pores and oiliness in these areas.

10. Back and Chest Acne Treatment: Apply to body breakouts on back, chest, or shoulders to help clarify and balance problem skin.

11. Pre-Shave Prep for Men: Use before shaving to exfoliate dead skin cells and create a smooth surface for a closer, more comfortable shave.

KEY PRODUCT FEATURES

1. BASIC IDENTIFICATION ATTRIBUTES

Brand: SheaMoisture
Product Name: African Black Soap Clarifying Mud Mask
Size: 0.5 oz (packette), 6 oz (170 g)
Product Type: Clarifying wash-off mud mask
Key Ingredients: African Black Soap, Tamarind Extract, Tea Tree Oil, Kaolin Clay, Bentonite Clay, Fair Trade Shea Butter, Aloe Barbadensis Leaf Juice, Salicylic Acid, Willow Bark Extract, Jojoba Seed Oil, Avocado Oil, Argan Kernel Oil, Oat Kernel Extract, Panthenol, Allantoin, Bisabolol
Key Benefits: Draws out dirt and congestion, absorbs excess oil, clarifies oily, blemish-prone skin, exfoliates, soothes, balances, purifies, refreshes
Target Concerns: Oily skin, blemish-prone skin, acne-prone skin, clogged pores, blackheads, excess oil, congestion, dullness
Skin Types: Oily, combination, blemish-prone, acne-prone, normal
Texture: Smooth, creamy mud/clay
Scent: Earthy essential oil blend with tea tree
Formula Integrity: Paraben-free, phthalate-free, mineral oil-free, sulfate-free, propylene glycol-free, cruelty-free, no animal testing, ethically traded, sustainably produced, Fair Trade shea butter, Certified B Corporation
Made in: USA
Packaging: Tube or jar (6 oz), packette (0.5 oz)

2. TECHNICAL & FORMULATION PROPERTIES

Key Active 1: African Black Soap – clarifies oily, blemish-prone skin, natural remedy for troubled skin
Key Active 2: Tamarind Extract – natural astringent, AHAs for exfoliation, brightens skin
Key Active 3: Kaolin Clay – absorbs excess oil, draws out impurities, gentle cleansing
Key Active 4: Bentonite Clay – deep pore cleansing, absorbs oil, tightens as it dries
Key Active 5: Tea Tree Oil – purifying, antibacterial, soothing, mattifying
Key Active 6: Fair Trade Shea Butter – deep moisturization, offsets clay dryness, restores moisture barrier
Key Active 7: Salicylic Acid – BHA, exfoliates inside pores, clears clogged pores
Key Active 8: Willow Bark Extract – natural salicylates, gentle exfoliation
Key Active 9: Aloe Barbadensis Leaf Juice – soothes, calms, hydrates
Key Active 10: Jojoba Seed Oil – nourishes, mimics natural sebum, non-comedogenic
Key Active 11: Avocado Oil – rich in fatty acids, nourishes, softens
Key Active 12: Panthenol (Pro-Vitamin B-5) – hydrates, conditions skin
Key Active 13: Allantoin – soothes, protects, promotes healing
Key Active 14: Bisabolol – derived from chamomile, soothing, anti-inflammatory
Primary Function: Clarifies, deep cleanses, and balances oily, blemish-prone skin
Exfoliation Type: Combination of gentle physical (clays, oat) and chemical (salicylic acid, AHAs from tamarind) exfoliation
Application: Apply a thin layer to clean, dry skin, avoiding eye area. Leave on for up to 10 minutes. Remove with damp face cloth
Frequency: Use weekly or as needed
Suitable for: All skin types, especially oily, combination, and blemish-prone
Cruelty-Free: Yes, tested on the Tucker family for four generations, never on animals
Community Commerce: Pioneering Fair Trade since 1912
Certification: Certified B Corporation

3. PHYSICAL ATTRIBUTES

Product Form: Creamy mud/clay mask
Texture: Smooth, creamy consistency with fine clay particles
Volume: 0.5 oz (packette), 6 oz (170 g)
Packaging: Tube with flip-top cap or jar with screw-top lid (6 oz), foil packet (0.5 oz)
Color: Grayish-green to dark gray (natural clays may vary)
Scent: Earthy essential oil blend with tea tree and herbal notes
Storage: Store in a cool, dry place away from direct sunlight
Shelf Life After Opening: As indicated on packaging (PAO symbol)
Precautions: Natural ingredients may vary in color and consistency. If irritation occurs, discontinue use

4. HOW TO USE

As a Weekly Deep Pore Clarifying Mask:

Cleanse: Start with a clean, dry face. Wash with your favorite gentle cleanser and pat dry .
Apply: Apply a thin layer of mud mask to clean skin using fingertips, avoiding the eye and lip areas .
Wait: Allow the mask to remain on the skin for up to 10 minutes. Do not let it dry completely, as over-drying may cause irritation .
Remove: Dampen a soft face cloth with warm water and gently wipe away the mask using circular motions to lightly exfoliate .
Rinse: Rinse the skin thoroughly with warm water to remove any remaining residue.
Pat Dry: Gently pat skin dry with a soft, clean towel.
Moisturize: Follow with your favorite moisturizer to lock in hydration.
Frequency: Use weekly or as needed for best results .

For Targeted Oily Zone Treatment:

Apply: Apply a thin layer of mask only to the T-zone (forehead, nose, chin) where oiliness and clogged pores are most prominent.
Wait: Allow to sit for 5-7 minutes.
Remove: Wipe away with a damp cloth and rinse.
Frequency: Use as needed for oil control.

For Body Acne Treatment:

Apply: Apply a thin layer of mask to areas of concern on the back, chest, or shoulders.
Wait: Allow to sit for 10 minutes.
Remove: Rinse thoroughly in the shower.
Frequency: Use weekly or as needed for body breakouts.

SAFETY HANDLING PRECAUTIONS

1. SAFETY PRECAUTIONS

Patch Test Recommended: As with any new skincare product, especially if you have very sensitive skin or known allergies (including tree nut allergies, as shea butter is derived from tree nuts), perform a patch test before first use. Apply a small amount to your inner arm and wait 24 hours to check for any reaction before applying to your face .
External Use Only: This product is formulated for external use only. Avoid direct contact with the eyes. If contact occurs, rinse immediately and thoroughly with plenty of clean, lukewarm water .
Avoid Over-Drying: Do not leave the mask on for more than 10 minutes, as over-drying may cause skin irritation or tightness. The kaolin and bentonite clays can dry if left on too long .
Sun Sensitivity: This product contains Salicylic Acid and AHAs, which may increase your skin's sensitivity to the sun. Use sunscreen daily, wear protective clothing, and limit sun exposure while using this product .
Sensation Warning: Some users may experience a mild tingling, warming, or tightening sensation during use due to the clays. This is normal for many clay masks. However, if you experience intense burning, stinging, or discomfort, rinse off immediately and discontinue use .
Natural Variation: Natural ingredients may vary in color and consistency from batch to batch .
If Irritation Occurs: If irritation occurs, discontinue use immediately .
Broken or Irritated Skin: Do not apply to open wounds, broken skin, sunburned skin, or active infections. Wait until the skin has fully healed before using.
Discontinue Use If Needed: If you experience persistent redness, itching, swelling, or irritation, discontinue use immediately. If symptoms persist, consult a dermatologist or healthcare professional.
Children: Keep out of reach of children. This product is intended for adult use.
Storage: Store in a cool, dry place away from direct sunlight and heat.
Expiration: Do not use beyond the expiration date printed on packaging.
Pregnancy and Nursing: If you have specific concerns, consult your healthcare provider before introducing new products, especially those containing Salicylic Acid.

2. FIRST AID MEASURES

Eye Contact: If product enters eyes, rinse immediately with plenty of clean, lukewarm water for at least 15 minutes. Remove contact lenses if present and easy to do. If irritation persists, seek medical attention.
Skin Reaction: If skin irritation or rash occurs, discontinue use immediately. Wash the area with mild soap and water. Apply a cool compress to soothe discomfort. If the reaction is severe or persists, consult a dermatologist.
Ingestion: This product is not intended for ingestion. If accidentally swallowed, rinse your mouth with water and drink a glass of water. Seek medical attention if discomfort occurs.
Allergic Reaction: Signs of allergic reaction may include rash, hives, itching, difficulty breathing, or swelling of the mouth, face, lips, or tongue. If allergic reaction is suspected, discontinue use immediately and seek emergency medical attention.

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