Maybelline Volum’ Express The Rocket Mascara

Maybelline Volum’ Express The Rocket Mascara is a volumizing mascara that delivers explosive, sleek volume with up to 8 times the volume in a single application . The patented supersonic brush features a hard inner core and evenly-spaced soft bristles that capture every lash from root to tip, creating big, smooth, and even eyelashes without clumping .
The fast-glide, clump-free formula glides on evenly for a smooth, separated finish, while the intense black pigment provides bold, dramatic definition that enhances the eyes . The long-wearing, smudge-proof formula resists flaking and smudging, keeping your look fresh throughout the day .
Ophthalmologist tested and suitable for sensitive eyes and contact lens wearers, this mascara is available in both washable and waterproof formulas . Perfect for anyone seeking explosive, bold volume that transforms lashes instantly, The Rocket Mascara delivers powerful, dramatic results in record time.
Description

Maybelline Volum’ Express The Rocket Mascara

PRIMARY USES

1. Explosive 8X Volume for Bold, Dramatic Lashes
  • What it does: A volumizing mascara that delivers explosive, sleek volume with up to 8 times the volume in a single application, thanks to the patented supersonic brush with a hard inner core and evenly-spaced soft bristles . The advanced formula glides on evenly from root to tip for big, smooth, and even eyelashes .
  • How it helps your eyes: For the person who wants maximum lash impact without spending extra time layering, this provides one-coat volume that transforms lashes instantly. For anyone who has experienced mascara that requires multiple coats to achieve visible results, this means a formula that works quickly and efficiently, giving you bold, dramatic lashes in record time.
2. Supersonic Brush with Micro-Bristles for Even Coating
  • What it does: The patented supersonic brush features a unique design with a hard inner core and evenly-spaced soft bristles that capture every lash, even the tiniest ones, from root to tip . The micro-bristles ensure even coating without clumping, creating a sleek, separated finish .
  • How it helps your eyes: For the person who struggles with mascara that misses corner lashes or leaves clumps, this brush design provides comprehensive coverage that reaches every lash. For anyone who wants professional-looking, fanned-out lashes without the effort of careful, time-consuming application, this means a brush that does the hard work for you.
3. Clump-Free Formula for Smooth, Separated Lashes
  • What it does: The fast-glide, clump-free formula keeps lashes looking smooth with zero clumps, from root to tip . The advanced gel technology ensures even distribution of product, preventing lashes from sticking together while delivering dramatic volume.
  • How it helps your eyes: For the person who has experienced clumpy, spider-like lashes from other volumizing mascaras, this provides a smooth, even application that separates while it volumizes. For anyone who wants dramatic volume that still looks defined and fluttery, this means a formula that delivers the best of both worlds.
4. Long-Wearing, Smudge-Proof Wear
  • What it does: The formula is designed to be long-wearing and smudge-proof, with no flaking or clumping throughout the day . The unique formulation helps prevent annoying smudges and flakes from developing on your skin, keeping your lash look intact without requiring touch-ups .
  • How it helps your eyes: For the person who has experienced mascara flakes on their cheeks or smudges under their eyes by afternoon, this provides a reliable formula that stays put. For anyone who wants their eye makeup to look fresh from morning to night, this means a mascara that maintains its integrity through daily activities.
5. Ophthalmologist Tested for Sensitive Eyes
  • What it does: The formula has been ophthalmologist tested, making it suitable for sensitive eyes and safe for contact lens wearers . It is designed to be gentle on the eyes while still delivering dramatic volumizing results.
  • How it helps your eyes: For the person with sensitive eyes or contact lens wearers who have struggled with mascaras that cause stinging or irritation, this provides a tested, safer option that doesn’t compromise on performance. For anyone who wants peace of mind before applying a product near their eyes, this means a mascara that has been rigorously evaluated for safety.
6. Available in Washable and Waterproof Versions
  • What it does: The mascara is available in both washable and waterproof formulas . The washable version removes easily with soap and water or oil-free eye makeup remover , while the waterproof version offers enhanced durability for humid conditions, workouts, and emotional events .
  • How it helps your eyes: For the person who lives in humid climates, exercises regularly, or has watery eyes, the waterproof version provides a mascara that won’t budge despite challenging conditions. For anyone who prefers easy removal, the washable version delivers dramatic volume without the struggle of difficult removal.
7. Intense Black Pigment for Dramatic Definition
  • What it does: The formula is infused with intense black pigments that provide deep, rich color, making your eyes pop . The intense pigmentation ensures lashes stand out with true black intensity that lasts all day.
  • How it helps your eyes: For the person who wants their lashes to make a statement, this provides a deep, intense black that creates contrast against the eye. For anyone who has experienced mascaras that look gray or washed out, this means a true, rich black that defines and dramatizes.

SECONDARY USES

1. Daily Volumizing Mascara: Use as your everyday mascara for lashes that look bigger, bolder, and more dramatic.
2. One-Coat Drama: Apply a single coat for instant, clump-free volume that works for everyday wear.
3. Buildable Intensity: For even more volume and drama, wait a few seconds for the first coat to dry, then apply a second coat .
4. Lower Lash Application: Holding the mascara wand vertically, lightly sweep the tip of the brush along your lower lashes to define and lengthen .
5. Contact Lens-Friendly: Safe for use by contact lens wearers due to ophthalmologist-tested formula .
KEY PRODUCT FEATURES

1. BASIC IDENTIFICATION ATTRIBUTES

  • Brand: Maybelline New York
  • Product Name: Volum' Express The Rocket Mascara / The Rocket Mascara
  • Shade: Black / Very Black / Blackest Black / Brownish Black (varies by market) 
  • Size: 9.5ml - 10g / 0.33 fl oz 
  • Product Type: Volumizing mascara
  • Finish: Bold / Dramatic
  • Key Benefits: 8X volume, clump-free, supersonic brush, ophthalmologist tested, long-wearing, smudge-proof
  • Formula Integrity: Ophthalmologist tested, suitable for contact lens wearers, available in washable and waterproof versions 
  • Packaging: Tube with supersonic brush applicator
  • Container Type: Tube with wand and micro-bristle brush
  • Period After Opening (PAO): 6 months
  • Country of Origin: Varies by market

2. TECHNICAL & FORMULATION PROPERTIES

  • Key Technology 1: Supersonic Brush – hard inner core with evenly-spaced soft bristles for 8X volume 
  • Key Technology 2: Micro-bristles – capture every lash, even the tiniest ones 
  • Key Technology 3: Fast-glide gel formula – clump-free, even application 
  • Full Ingredient List (Waterproof): Isododecane, Cera Alba/Beeswax, Copernicia Cerifera Cera/Carnauba Wax, Disteardimonium Hectorite, Aqua/Water, Allyl Stearate/VA Copolymer, Alcohol Denat., Oryza Sativa Cera/Rice Bran Wax, Paraffin, Polyvinyl Laurate, VP/Eicosene Copolymer, Propylene Carbonate, Talc, Ethylenediamine/Stearyl Dimer Dilinoleate Copolymer, PEG-30 Glyceryl Stearate, Propylparaben, Methylparaben, Hydrogenated Jojoba Oil 
  • Full Ingredient List (Washable): Aqua/Water, Paraffin, Cera Alba/Beeswax, Styrene/Acrylates/Ammonium Methacrylate Copolymer, PEG-200 Glyceryl Stearate, Copernicia Cerifera Cera/Carnauba Wax, Butylene Glycol, Silica, Ethylenediamine/Stearyl Dimer Dilinoleate Copolymer, Stearic Acid, Cetyl Alcohol, Palmitic Acid, VP/Eicosene Copolymer, Lithium Magnesium Sodium Silicate, Dimethicone, Aminomethyl Propanediol, Phenoxyethanol, Polyurethane-35, Caprylyl Glycol, Sodium Dehydroacetate, Tocopheryl Acetate, Dimethiconol, Sodium Laureth Sulfate, Disodium EDTA, Tetrasodium EDTA 
  • May Contain (+/-): CI 77492, CI 77499/Iron Oxides, CI 77891/Titanium Dioxide, Mica, CI 75470/Carmine, CI 77007/Ultramarines, CI 77288/Chromium Oxide Greens, CI 77742/Manganese Violet, CI 77510/Ferric Ferrocyanide 
  • Primary Function: Volumizing and thickening lashes for bold, dramatic look
  • Application: Sweep the Supersonic Brush from root to tip of lashes. Apply until lashes take off to an explosive level of volume 
  • Ophthalmologist Tested: Yes 
  • Contact Lens Safe: Yes 
  • Cruelty-Free: Not specifically stated; Maybelline sells in markets where animal testing may be required by law

3. PHYSICAL ATTRIBUTES

  • Product Form: Creamy liquid in tube
  • Texture: Smooth, fast-glide, buildable consistency 
  • Color: Black / Very Black / Blackest Black
  • Consistency: Creamy, allows layering before drying
  • Opacity: Fully opaque
  • Applicator: Supersonic Brush with micro-bristles 
  • Packaging: Tube with wand applicator and cap
  • Net Weight: 9.5ml - 10g / 0.33 fl oz 
  • Storage: Store in a cool, dry place away from direct sunlight. Cap tightly after use
  • Precautions: Never apply this product in a moving vehicle. Do not dilute mascara with water, saliva, or any other substance. Cap tightly after use. If change in odor or appearance occurs, discontinue use. Do not use this or any other eye cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly 

4. HOW TO USE

For First Time Use:
  1. Prepare Lashes: Start with clean, dry lashes free of any previous mascara or residue. For a super smooth application, start by curling your lashes with a lash curler .
  2. Remove Excess: Avoid pumping the wand, as this can dry out the mascara and lead to clumps .
For Explosive Volume Application:
  1. Sweep from Root to Tip: Place the Supersonic Brush at the base of your lashes, wiggling it slightly to coat the roots .
  2. Apply: Pull the brush upwards and outwards towards the tips of your lashes, using a zig-zag motion to ensure every lash is coated .
  3. Apply Until Explosive: Apply until your lashes take off to an explosive level of volume .
  4. Do Not Let Dry Between Coats: Do not let the mascara dry in between coats for best buildable results .
For Lower Lashes:
  • Holding the mascara wand vertically, lightly sweep the tip of the brush along your lower lashes to define and lengthen .
Pro Tips:
  • For Maximum Volume: Wiggle the brush gently at the base of lashes before sweeping upward to deposit more product at the root.
  • For Sensitive Eyes: This product is ophthalmologist tested and suitable for contact lens wearers .
  • For Easy Removal (Washable): Remove mascara with soap and water or Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover .
  • For Hygiene: To safeguard Maybelline purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes .
SAFETY HANDLING PRECAUTIONS

1. SAFETY PRECAUTIONS

  • Patch Test Recommended: As with any new cosmetic product, especially if you have very sensitive eyes or known allergies, perform a patch test before first use.
  • External Use Only: This product is formulated for external use only. Avoid direct contact with the eyes. If contact occurs, rinse immediately and thoroughly with plenty of clean, lukewarm water.
  • Never Apply in a Moving Vehicle: Never apply this product in a moving vehicle to prevent accidental eye injury .
  • Do Not Dilute: Do not dilute mascara with water, saliva, or any other substance .
  • Discontinue Use If Needed: If change in odor or appearance occurs, discontinue use immediately . If you experience persistent redness, itching, swelling, or irritation around the eye area, discontinue use and consult a physician.
  • Broken or Irritated Skin: Do not use this or any other eye cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly .
  • Personal Use Only: To safeguard purity, reserve this product for your personal use. Do not share with others .
  • Cap Tightly: Cap tightly after each use to prevent the product from drying out and to maintain hygiene .
  • Storage: Store in a cool, dry place away from direct sunlight and heat. Keep out of reach of children.
  • Expiration: Check PAO (Period After Opening) symbol on the packaging, typically 6 months after opening. Do not use beyond the expiration date printed on packaging.
  • Pregnancy and Nursing: This product is generally considered safe for use during pregnancy and nursing, but if you have specific concerns, consult your healthcare provider before introducing new products.

2. FIRST AID MEASURES

  • Eye Contact: If product enters eyes, rinse immediately with plenty of clean, lukewarm water for at least 15 minutes. Remove contact lenses if present and easy to do. If irritation persists, seek medical attention.
  • Skin Reaction: If skin irritation or rash occurs on the eyelid or surrounding area, discontinue use immediately. Wash the area with mild soap and water. Apply a cool compress to soothe discomfort. If the reaction is severe or persists, consult a dermatologist or eye care professional.
  • Ingestion: This product is not intended for ingestion. If accidentally swallowed, rinse your mouth with water and drink a glass of water. Seek medical attention if discomfort occurs.
Allergic Reaction: Signs of allergic reaction may include rash, hives, itching, difficulty breathing, or swelling of the mouth, face, lips, or tongue. If allergic reaction is suspected, discontinue use immediately and seek emergency medical attention.